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The Effect of Big Box Firms on Small Domestic Businesses

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INTRODUCTION

Due to the introduction of the Big Box Format, many small business owners have been forced to close their doors, consequently leaving them in limbo with regards to how they are supposed to support their families. The Big Box Format of conducting business has stiffened competition in business as a whole. These Big Box Organizations have the ability to use their vast amount of resources to exploit market opportunities and neutralize threats, as well as take advantage of the economies of scale and scope. Subsequently, this report touches upon the large scope effects of the Big Box Format; as well as addresses certain strategies that small businesses could apply and if they are realistic.

Big Box Firms are organizations that undermine local business as well as entrepreneurialism and innovation. They are composed of Firms that occupy a minimum of 50,000 square feet of land containing a wide variety products available for sale (Investopedia, 2013), therefore many consumers consider Big Box Firms as one stop shop. Subsequently, the Big Box Firms apply predatory marketing strategies, in which they highlight their ability to offer cost savings as well as convenience. FINDINGS
Modern Concept, Classic View

Although the Big Box format of conducting business can be considered somewhat of a modern business concept, the Big Box format contains certain elements that relate back to classic business theories. The way that these Big Box firms conduct business, contain certain characteristics that can be linked back to the classic articles of Chandler and Barney. These firms have been able take advantage of the cost saving benefits of the economies of scale and scope, as well as have gained a competitive advantage over their competitors, as Barney would see it.

Big box firms have adopted a derivative of Chandler’s theory in which they take

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