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“the Facebook Revolution”: Social Networking Sites and the Correlation with the January 25 Revolution.

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“The Facebook Revolution”: Social Networking Sites and the correlation with The January 25 Revolution. 1

BACKGROUND OF THE STUDY

Information and communication technology increasing with the growing variety of Internet based applications. This new media is not only "library information" to facilitate the dissemination of information to a universal audience, but even more than that. This media is also a powerful tool for communication activities.

Furthermore, with Web 2.0 technology, design and use of the Internet has changed much work to do with this new media that Levinson (2009) call this "new new media"- more new than the new media- which shows variances against the classic new media such as e-mail and websites. This media is not merely a tool to facilitate distribution, archiving and text-based, but has become a tool for social media who have the capability delivering media content and providing interaction facilities between readers and writers.

Andreas Kaplan and Michael Haenlein (2010) define social media as "a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0 and that allow the creation and exchange of user-generated content (photos, videos, links, etc.)." In addition, it is also one of the latest communication channels that enable dissemination and sharing of information can be done quickly and widely through the new media.

Undeniably, the year 2008 is seen as the social media development, especially for social networking: Facebook became a major player, MySpace changed its focus to music and movies, Friendster became the leader in Southeast Asia, Bebo acquired by AOL. ComScore report released in January 2010 showed that more than 770 million people around the world visit social networking sites in 2009, an increase of about 18 percent over the

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