...RESEARCH PAPER NO. 1805 Corporate Social Responsibility Reputation Effects on MBA Job Choice David B. Montgomery Catherine A. Ramus May 2003 RESEARCH PAPER SERIES CORPORATE SOCIAL RESPONSIBILITY REPUTATION EFFECTS ON MBA JOB CHOICE David B.Montgomery1 Sebastian S. Kresge Professor of Marketing Strategy -Emeritus Graduate School of Business Stanford University Stanford, CA Tel: (650) 723 3029 Email: Montgomery_david@gsb.stanford.edu & Dean, School of Business Singapore Management University Catherine A. Ramus* Assistant Professor Donald Bren School of Environmental Science and Management University of California Santa Barbara, CA 93106- 5131 Email: Ramus@bren.ucsb.edu Tel: (805) 893 5057 Fax: (805) 893 7612 *Corresponding Author 1 The authors’ names are merely alphabetical. 2 CORPORATE SOCIAL RESPONSIBILITY REPUTATION EFFECTS ON MBA JOB CHOICE ABSTRACT In a preliminary study with 279 MBA’s from two European and three North American business schools we find that reputation-related attributes of caring about employees, environmental sustainability, community/ stakeholder relations, and ethical products and services are important in job choice decisions. We use an adaptive conjoint analysis survey tool to discover the relative weighting of a new set of social responsibility job search criteria, including these attributes with traditional job search criteria like financial package, geographical location, etc. In addition, our results show that more than...
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...Introduce symbol and where it is prominently shown in the book. Continue by explaining and evaluating its purpose to the novel and its effect on the storyline and characters. I. Intro II. Symbol One: Location III. Symbol Two: Weather IV. Symbol Three: Colors V. Symbol Four: Green Light VI. Conclusion I. Intro a. Introduce what to expect in paper. b. Provide an overview of the symbols that will be analyzed. c. Mention the importance of symbols to a novel. II. Symbol One: Location a. Introduce the symbol of location. b. Explain importance of Valley of Ashes, East Egg, West Egg, New York City, etc. c. Analyze the purpose of location as a symbol (displays social class, conflict between locations, similarities and differences between characters) III. Symbol Two: Weather a. Introduce the symbol of weather. b. Explain importance of the hot summer days, rainy visit with Daisy, and the heat again during the drunken feud. c. Analyze the purpose of weather as a symbol (parallel to emotions and turn of events: heat held conflict, rain held disappointment or renewal). IV. Symbol Three: Colors a. Introduce the symbol of colors. b. Explain the importance of colors in relation to the story (emphasis on the color of clothing, perhaps focus on scene where Daisy cries at Gatsby’s beautiful clothes). c. Analyze the purpose of colors as a symbol (colors...
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...ONTARIO, CANADA EXECUTIVE SUMMARY This report is highly recommended for companies planning to go international. The basis of selecting a suitable location for a new factory is great importance towards the success and survival of company in the long run. Selecting of a good location for the factory enables employers to spend less money but still increase profitability for the company. The cost of manufacturing a product can be reduced through a proper factory location selection by considering such factors as minimum wage, employment insurance, government pension plan and other taxes which will be discussed later in this report. Location that offers lower cost always attracts more companies and investors. And in this report, Bloomington will be more attractive to company since it offers lower minimum wage and employment insurance, pension contribution and other taxes. After calculating the total cost to open new plant in Bloomington and Toronto, the supply chain analyst’s final decision will be made based on those costs. TABLE OF CONTENTS INTRODUCTION 2 BACKGROUND 2 DISCUSSION 2 Minimum Wage 2 Government Pension Plan 3 Other factors 3 CONCLUSION 4 Works Cited 5 INTRODUCTION As a supply chain analyst, it is very important to consider some factors which might impact positively or negatively in location of a new factory. By analyzing such factors as minimum wage paid, employment insurance, government pension plan and other taxes, the report will be...
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...17 Purchasing Process and Outlet Selection Customer satisfaction is affordable and profitable because the customer becomes your salesman forever. The selection of outlet is given due importance by the customer. The reader must understand: • The importance and dimensions of the outlet • Customer characteristics and risks involved • Influences altering brand choice • Store atmospherics CHAPTER 17 Purchasing Process and Outlet Selection 17.1 Introduction As the number of products and brands are increasing in the market, so are the retail outlets, and it becomes very confusing for the customer to choose the retail stores. The selecting of a retail store also involves almost the same process as selecting a brand. A retail outlet relates to a service or a product which caters to the consumer. The retail trade occurs from the stores, but it also occurs from catalogues, direct mail via print media, television and radio. Retailing is also done in weekly markets which are put up in different areas of a city on different days. It is also done from consumer to consumer, by means of various media. It has become very challenging and exciting, both for consumers and marketeers. The consumer may give first preference to the store or the product or, he may give equal importance to both. Sometimes, one prefers a store first, where he can get friendly and logical advice to buy the product, and prefers to buy a product/brand of second priority, if he is assured of proper...
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...WORKING PAPER Cultural Perceptions of Community Leadership and Participation in Health Improvement Efforts in Indonesia By J. Douglas Storey Linda C. Kenney Paper presented to the Intercultural/Development Communication and Health Communication Divisions of the International Communication Association 54th Annual Conference New Orleans, LA MAY 2004 The STARH (Sustaining Technical Achievements in Reproductive Health) Program is a fiveyear program funded by the U.S. Agency for International Development under Cooperative Agreement No. 497-A-00-00-00048-00, effective August 22, 2000. The program is implemented by Johns Hopkins Center for Communication Programs. Any part of this document may be reproduced or adapted to meet local needs without prior permission provided the material is made available free or at cost. Any commercial reproduction requires prior permission from STARH. Permission to reproduce materials, which cite a source other than STARH, must be obtained directly from the original source. The analysis and opinions expressed in this report are, unless otherwise stated, those of the authors, and are not necessarily endorsed by the STARH Program or any of its partners, or by USAID. This report is a STARH Working Paper. Working Papers are distributed to facilitate the use of data, create awareness of an issue, or to advice on a current policy issue. Working Papers are usually not finished products. Users are encouraged to check with STARH to see if the re...
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...– 7881 (Print) e - ISSN 1857- 7431 MARKET ANALYSIS AND THE FEASIBILITY OF ESTABLISHING SMALL BUSINESSES Azzam Azmi Abou-Moghli, PhD Applied Science University Ghaith Mustafa Al-Abdallah, PhD Applied Science University Abstract This study aims to explore the nature of relation and effect between market analysis and feasibility of establishing small businesses operating in the services sector in Jordan. Four independent variables were identified to market analysis: location, demand, price and competitors. The study population consisted of (163) cases and the researchers used a close ended 42-item questionnaire, with a (83.43%) reliability coefficient, as per the Chronbach Alfa equation for collecting the primary data of the study. Furthermore, two types of analysis were employed: simple regression analysis and stepwise multiple analysis. The study made a number of conclusions, most important of which is: there is a statistically significant relationship between the location, demand, price and competitors and the feasibility of establishing small businesses. Keywords: Market Analysis, Feasibility Studies, Service Sector, Small Businesses, Jordan 1.0 Introduction Market analysis of businesses is deemed as scientific tool to obtain relevant information about the realities of the proposed market. This will benefit the investor in showing the business feasibility to be studied and its preference over alternative investment opportunities, subsequently...
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...The life map: self-location and personal linkages assignment planted the seed for a personal journey. This assignment began the critical self-reflection on who I am and where I stand in society. More importantly, this laid the foundation for who I am as a social worker. This helped me reflect on my personal beliefs, opinions and "isms", allowing me to identify how these hinder or help my practice. However, presently what I believe to be the most valuable learning is my reflection on my social location. As outlined within my life map assignment, my maternal ancestors were of the Qalipu Mi'kmaq First Nations. Unfortunately, due to colonization my ancestors diligently worked towards hiding our heritage and as a result, our culture was lost. Although curious to learn about and for cultural connection...
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...investigating the effect of students socio-economic/family background on students academic performance in tertiary institutions using decision tree algorithms A. B. Adeyemo (Ph.D)1 and S. O. Kuyoro (M.Sc.)2 Department of Computer Science, University of Ibadan, Ibadan, Nigeria Abstract The causes of the difference in the academic performance of students in tertiary institutions has for a long time been the focus of study among higher education managers, parents, government and researchers. The cause of this differential can be due to intellective, non-intellective factors or both. From studies investigating student performance and related problems it has been determined that academic success is dependent on many factors such as; grades and achievements, personality and expectations, and academic environments. This work uses data mining techniques to investigate the effect of socio-economic or family background on the performance of students using the data from one of the Nigerian tertiary institutions as case study. The analysis was carried out using Decision Tree algorithms. The data comprised of two hundred forty (240) records of students. The academic performance of students was measured by the students’ first year cumulative grade point average (CGPA). Various Decision Tree algorithms were investigated and the algorithm which best models the data was used to generate rule sets which can be used to analyze the effect of the socio-economic background of students on their academic...
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...SOCIAL MEDIA ANALYSIS FOR BIG BLUE STORE Lisa Williamson Capella University MBA-6004 Table of Contents Introduction ………………………………………………………………….. 1 Mission and Goals …………………………………………………………… 2 Situation Analysis …………………………………………………………… 3 Competitors …………………………………………………………………. 3 Strategic Analysis …………………………………………………………… 4 Ethical Issues ………………………………………………………………... 4 Recommendations …………………………………………………………… 6 Conclusion …………………………………………………………………… 6 References …………………………………………………………………… 7 Introduction Big Blue Store is a farm, home and auto supply store that originated in Seymour, Indiana and expanded into North Carolina in the late 1970’s. Big Blue Store sells quality products at competitive prices with a concentration on the rural lifestyle. Majority of the customers are farmers, home owners, gardeners and homemakers. While Big Blue Store was in Seymour Indian, they were a part of a 12 store location franchise. Since Big Blue Store moved from Seymour Indiana and relocated to eastern North Carolina. Big Blue Store has locations in Kinston, Clinton and Elizabethtown, NC. The Kinston, NC location was opened in 1977. Since then, Big Blue Store seen a need to expand because of customer traffic and opened a store in Clinton, NC in 1978. During the early 1980’s, the Clinton location was purchased by Del Pollert and the Kinston location was purchased by Butch Bedient who were the respective managers at the time. In 2000, Del Pollert seen a need to expand Big...
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...The Apple Corporation has very strong ethical and social responsibilities within the corporate world. They have also violated a lot of these ethical and social responsibilities which has caused it to hurt Apple Corporation’s reputation. One of the violations that will be discussed is the Wage and Benefits Standards. It is very important that Apple continues to follow these standard responsibilities. The other important factor to consider is keeping a price that will still keep Apple’s customers happy while paying their employees well. Apple has a lot to consider when dealing with their products, employees, customers, marketing, etc. This is a global business that needs to consider all types of culture throughout the world. On Apple’s website, it goes into full detail of the corporate responsibilities they follow. It is first quoted on the page, “All over the world, we’re expanding opportunities for workers and ensuring that they’re treated with respect and dignity.” (Apple 1) This shows that Apple cares about morals and standards within the company no matter the location. “If companies want to do business with us, they must uphold the highest commitment to human rights.” (Apple 1) It also gives a breakdown on the importance of furthering education to improve workers lives and to help empower them. This is an example of how Apple really goes out of their way to help teach new skills and create better workers. They show social responsibility by training and supplying student interns...
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...Running head: The Importance of Management 1 The Importance of Management Chelsea Winslow MGT330: Management of Organizations Paul Verlasky THE IMPORTANCE OF MANAGEMENT 2 Introduction Management is crucial in developing the operations of organizations. The structure of an organization is the foundation that an organization positions itself on and determines the success of the organization. Without management, organizations would lack defined purpose and goals. Management in organizations has led to studies of various theories of management. There are numerous theories and ideas that have shaped management principles within organizations. Despite the ever changing environment of organizations, there are five core functions that have remained intact. These functions are: leading, planning, staffing, organizing and controlling. Every organization and its needs are unique and specific to that organization. Every organization will have a different approach and way of operating, but these five core functions are the constant in the implementation of each organization’s goals. These core functions can be observed in one of the retail industry leaders, Macy’s. As a former employee of this organization, I observed these five functions of management in the achievement of their goals. Also, as a former employee of this organization, I believe I can elucidate more on the process of application of these functions in various situations...
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...The Apple Corporation has very strong ethical and social responsibilities within the corporate world. They have also violated a lot of these ethical and social responsibilities which has caused it to hurt Apple Corporation’s reputation. One of the violations that will be discussed is the Wage and Benefits Standards. It is very important that Apple continues to follow these standard responsibilities. The other important factor to consider is keeping a price that will still keep Apple’s customers happy while paying their employees well. Apple has a lot to consider when dealing with their products, employees, customers, marketing, etc. This is a global business that needs to consider all types of culture throughout the world. On Apple’s website, it goes into full detail of the corporate responsibilities they follow. It is first quoted on the page, “All over the world, we’re expanding opportunities for workers and ensuring that they’re treated with respect and dignity.” (Apple 1) This shows that Apple cares about morals and standards within the company no matter the location. “If companies want to do business with us, they must uphold the highest commitment to human rights.” (Apple 1) It also gives a breakdown on the importance of furthering education to improve workers lives and to help empower them. This is an example of how Apple really goes out of their way to help teach new skills and create better workers. They show social responsibility by training and supplying student interns...
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...Environmental Factors Paper Ashley C MKT/421 February 24, 2012 Gary White Environmental Factors Paper Wal-Mart is one of the world’s largest retail stores across the nation. They are the leaders in employment opportunity, sustainability, and corporate philanthropy (Wal-Mart, 2012). Wal-Mart has 10,020 stores in more than 28 countries. They employ 2.2 million people and serve 176 million customers per year (Wal-Mart, 2012). This paper will look at Wal-Mart and analyze environmental factors that have effects on Wal-Marts marketing decisions both domestically and internationally. Global Economic Interdependence and the Effect of Trade Practices and Agreements Global Economics Interdependence is defined by the business dictionary as, “mutual dependence at a global level” (Business dictionary, 2012). This is where one country depends on another country and that country will depend on another country and so on; this will eventually mean global independence (Business dictionary, 2012). Importing and exporting different goods is a large part of Global Economic Interdependence. Wal-Mart does everything in their power to help the customers save money on the products and merchandise they purchase by offering these products at lower prices than many of their competitors. People...
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...Health Care Consumer- Trends and Marketing HCS-490 June 2, 2014 Web-Based Forum Web-based health care forum is a web portal, which connects the healthcare provider to the consumer. Improving the patient care and healthcare efficiency by delivering health via the internet. A key goal is to provide an effective platform for the providers, patients, pharmacies, and caregivers, where he or she can receive a fast and secure communication processes. Best one-stop location for all of the members of health care community. Within this paper a review of the benefits for the consumer and provider, value and importance, difference from other modes of communication, changes from media and social media, and marketing health care products. Benefits There are several factor that would motivate the provider and consumer to use this communication process such as, easy accessibility and privacy. For the provider and the consumer he or she can both find and share information through web based health bulletins for example; WebMD and HealthBoards. Provider benefits are the forum because he or she can send problematic cases via links on the forum anonymously. The question is automatically sent to all of the members. These questions are answered within a month. Member can comment and uses the information post as a reference in his or her individual cases (Vuorikatu, Saarni, & Pastermack, 2011). Doctors can set up alerts, review appointment and receive SMS notification when patients diagnostic...
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...Unit-I Economic Geography Economics: Economics is the social science which studies optimum utilization of scarce resources. It basically studies economic activities, markets, allocation, money, capital, competition, resources, development, growth, welfare, well-being, poverty, deliberate, purposeful, rational, optimal, efficient, and many more. We can also define the economics as "Economics is the study of purposeful human activities in pursuit of satisfying individual or collective wants" "Economics is the study of principles governing the allocation of scarce means among competing ends" Geography: When we think of Geography, we often use the following words or concepts: location, site, place, access, spatial, regional, distance, separation, proximity, speed, mobility, transportation, resources, communication, agglomeration etc. Economic Geography: What are the major factors that explain the recent growth of the Chinese economy and the relative decline of the United States economy? What explains persistent poverty in pockets of global cities such as New York, London and Tokyo, and what prompted the emergence of vast urban slums in Calcutta? What are the impacts of globalization on people’s jobs and livelihoods in different parts of the world? Explaining the causes and consequences of uneven development within and between regions is a central concern for economic geographers. The discipline’s goal has long been to offer multi-faceted explanations for economic...
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