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The Job of an Artist Manager

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The Job of an Artist Manager

An Artist Manager works on behalf of bands or artists to promote their careers and run their business proceedings. The job of an artist manager is to secure the best work for their clients, for the best cost possible. This job may consist of: negotiating contracts and fees, finding and booking events and venues that match the artist's approach to their career, advising on career decisions, publicity and promotion, helping them on career decisions such as which record producer to work with, or which songs to perform, and managing media relations on their behalf. From the early years of their career, they will be organised, and have good people skills in order to get their clients the best possible work; such as events and venues. Artist managers also need to have a good understanding of the music industry as it stands today to be able to know how to handle certain situations. This also ties in with people skills.

This job can be extremely competitive and it’s possible that it can be intense, and sometimes stressful due to long hours. This is because artist manager’s are regularly required to attend their artists’ performances during the evenings or over weekends.
Most artist managers progress by building a strong and steady reputation for good client services, and attracting more top performers onto their books.
Artist Managers’ salaries are often dependant on the work they find and secure successfully for their clients.

Many Managers start their career by managing the careers of friends. Others may start off as entertainers or artists themselves, and therefore gain knowledge by promoting their own talents, while some start by getting a junior job in a record company or another job in the industry and work their way up to the role they desire.
Artist Managers may represent a variety of artists, and manage relationships with

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