...BHC EDUCATIONAL INSTITUTION, INC. KOREAN CULTURE INVASION POSITIVE AND NEGATIVE INFLUENCES ON FILIPINOS A Research Paper Presented to Mrs. Rhea Jane Serrano-Manalo In Partial Fulfillment of the Requirement in English IV Presented by: Angelica C. Perlas March 2013 ABSTRACT The aim of this study is to give the positive and negative effects of Hallyu or Korean Wave to the Filipino lifestyle. The researcher aimed to analyze the gathered information from articles, theses and other published work. The method used in this study is the descriptive method of research. The researcher gathered information from published articles like K-pop Domination: Good or Bad Influence?, Filipinos Get Hooked on K-Pop Craze, Korean Dramas, Kpop Helped Reshape Philippine TV, Music, Korean Culture in the Philippines, Korean Lifestyle, Korean Wave Hits the Shore of the Philippines, Koreanovela and its Reception among Filipino Audience, Korean ‘Hallyu’ and the Pinoy Invasion, and By Design: A Look at Korea’s Fashion Industry. The researcher concluded that although some benefits of Hallyu contribute to Filipinos eagerness of developing their own culture, there is still a need for Filipinos to control themselves from patronizing the foreign world. 1 ACKNOWLEDGMENT This term paper entitled KOREAN CULTURE INVASION: POSITIVE AND NEGATIVE INFLUENCES ON FILIPINOS was done properly, not only through the efforts of the researcher but also through the efforts of other people who helped her...
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...Power of the Hallyu Wave” Submitted by: Tampil, Giella M. (AB-MMA) Submitted to: Mr. Raizonell A. Manguilin Faculty, SMS Date: April 18, 2016 References: * Shin, H. I. (2004, August 26). Keeping the ‘Korea wave’ washing onto Asian shores. The Korean Herald * Ravina, M. (2010, November 21). Introduction: conceptualizing the Korean Wave. http://findarticles.com/p/articles/mi_7066/is_31/ ai_n45060645/ * Hallyu Korean Wave. (n, d.) http://www.korea.net/AboutKorea/Culture-and-the-Arts/Hallyu * Rachel. (2015, May 24). The Hallyu Wave: How Crisis Led To K-Pop. http://seoulbeats.com/2015/05/hallyu-wave-crisis-led-k-pop/ * Fuelled by fashion, the Korean wave is taking the world by storm. (n, d.). http://www.scmp.com/magazines/post-magazine/article/1870798/fuelled-fashion-korean-wave-taking-world-storm First operated by the spread of K-dramas shown across East, South and Southeast Asia during its beginning stages stages, the Korean Wave evolved from a development within the country, into a global phenomenon due to the rapid increase of Korean pop (K-pop) music videos on YouTube. Currently, the expansion of the Korean Wave to other corners of the world is visibly seen amongst teenagers and young adults in around Latin America, Western Asia, North Africa, Southern Africa, Central Europe, Eastern Europe and other places among Western world. As Korean pop, or K-Pop culture...
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...term again in a different perspective, would you get the concept? If not, to ease the thought process, Korean Pop, or more commonly known as “K-pop”, doesn’t simply focus on the music itself but has become an influence and musical movement that has swept South Korea and other regions of the world since the early 1990’s and continues to dominate to current day. K-pop consists of dance, electronic, electropop, hip hop, and R&B music originating from Korea. Korean pop, or “K-pop”, has become a popular genre of music because it has become one of Korea’s largest exports, the unique structure of how entertainment companies produce they’re music including their training system, and not only does it influence music itself, but also fashion, culture, and television dramas. In 1992, dance and rap became very popular due to a group called Seo Tae-ji & Boys, which is believed to be the beginning of what we see as modern day K-pop. As the 2000s came about, social media and the Internet began to play a major role in K-pop since it became more accessible and began the driving shift on the exposure and popularity of the genre. Known as the “Korean wave” or more commonly known among Koreans, “The Hallyu Wave” (한류파), it has spread through a variety of different regions across the globe including the Pacific Rim, The Americas, Eurasia, and even North Africa. An important part to the Korean Wave, the genre of K-pop has had its humble beginnings which led it to gain a huge fan base not only based...
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...Introduction Purpose Korean culture is very popular in Hong Kong recently. We can see that that there are lots of things from Korean in our daily life such as your Samsung mobile ,the TV show “My Love from the Star”, korean song, food...…So, the purpose of our group project is to give a brief information about these things. Therefore, we divide the project into 4 parts, including Korean Music (kpop), attractions, Korean food and Korean traditional dress like HanBok Goals Animation is one of the multimedia elements, we can use Flash to present our content more easily, accessibly, interactively, and funny. It allows all the audiences to easily understand the information of different Korean culture. our project uses hypermedia as our multimedia system, in which users can completely control to the certain extent and the choice of content, like buttons. Also, we use some lively effects and videos to attract the audiences. After playing our flash, we hope that they will have more clear understanding of Korea. background “Korean wave” is the new term to describe the Korean goods, culture, files, star etc. which “export” to other counties. When the first time of korean television programing be famous in hong kong is "Endless Love” play back at 2000, “ another Korean television programing such as “Jang Geum", "Stairway to Heaven" etc. was become playback in hong kong. After the great success of Korean, a lot of korean television programing import at the same...
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...Hallyu Wave in the Filipino Youth Mykaella Joy N. Albon I. ABSTRACT II. INTRODUCTION Did you ever hear these words, “Annyeonghaseyo,” and “Fighting!”? Have you ever watch “Full House” series? Have you ever dance to the beat of “Fire” of 2ne1? Have you ever seen a person wearing “Wolf 88” shirt? If not, then you’re like a living dead! This global phenomenon is called Hallyu. “Hallyu” discuss about the popularity of Korean culture that’s becoming universal and widely known, not only in the Philippines but also in the other countries. Hallyu is the other word for Korean sensation set by Korean Tourism Organization in year 2007. Its culture spread widely through mass media has known the start of Hallyu Wave. For the past few years, Korea started to infect every Filipino Youth with their telenovelas, Korean Pop, films, and fashion. Everywhere you will go, in schools, malls and stores, while riding in a jeep, walking in the park and other tourist places, you can see its effects to Filipino especially to the Filipino Youth. You can see some students singing and grooving to its music even if they don’t know what the meaning of it is. Talking about the Kdramas that they’ve watched recently and how they admire the actors and actresses in it. On this study we will distinguish its effects, the advantages and disadvantages of Korean culture to our youth, society and our country. We will focus on its history, characteristics, diplomacy, effects, and its tourism. We...
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...HALLYU IN VIETNAM I. Introduction: In recent year, the Korean wave has been significantly popular among Asian countries such as China, Hong Kong, Taiwan, Thailand and Indonesia. Korean wave is usually called Hallyu which “is a neologism referring to the increase in the popularity of South Korean culture since late 1990s” (Korean wave, n.d.). This Hallyu trend not only gains popularity in Asian countries like Vietnam, Japan, China and Thailand but also spreads to South America and Europe (tuoitrenews, 2012). Vietnam is not an exception of this trend. The Doi Moi in 1986, which gave a motivation of media exchange, is the leverage for Korean Wave to come to Vietnam. However until the late 1990s and soon 2000s, the Korean wave has started pervaded into Vietnam through some dramas such as: Autumn Fairly Tale," "Winter Sonata" and "Daejanggeum (Huong Dang, 2009). At that time, the Korean film had gradually altered the Chinese films. The Hallyu wave has strongly in infiltrated in recent years via the music from Korean idol. The K-Pop has influenced much to the young generation, which creates a huge impact on Vietnam. Although Korean wave affects variety aspects, this paper will partly analyze the effects of Hallyu on a fraction of Vietnamese’s culture. The domain that will be focused is the influences of Hallyu wave to the young generation of Vietnam. II. Researching: It is easy to see that Korea dramas are dominating the airtime on television channel, from the...
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...II. The researcher aims to answer the following problems: 1. What is K-pop? 2. How did K-pop become popular in the Philippines? 3. Why do Filipinos love K-pop? 4. What are the negative reactions/comments of Filipinos about K-pop? 5. What are the effects of Korean Wave or K-pop Invasion in the Filipinos? III. Methodology The researcher will answer the problems through the use of books and internet. IV. What is K-Pop? K-Pop (an abbreviation of Korean pop or Korean Popular music) is a musical genre that originated in South Korea. It is characterized by a wide variety of audiovisual elements. It’s also not just referred to as type of music but also a musical movement that swept South Korea. Singers are usually a group of girls or boys. It is mostly popular among teenagers. K-pop started in the early 1990s and continues to dominate not only in Asia but in the whole world. Some consider K-pop as an all-inclusive genre. The French Audiovisual Organization defines K-pop as a blend of synthesized music, sharp dance routines and colorful, fashionable outfits. A. History of K-Pop Early 1990s - Seo Taiji & Boys was a boyband who started K-pop. Their successful experimentation with different music styles had garnered them a lot of attention in the Music Industry. 2000s - Other bands followed and gained popularity in East Asia and Southeast Asia. It grew from a musical genre to a subculture among teenagers and young adults. Mid-2000s - present - Other bands followed...
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...France-Presse, the "phenomenal" success of "Gangnam Style" has played a significant role in spreading the Korean Wave to other countries. As the song continued to attract worldwide media attention, it also led to various broadcasting networks and national newspapers focusing its attention on Korean popular music (K-pop) and other aspects of Korean culture. For example, The Daily Telegraph published an article recommending its readers to try out everything from K-Pop to "K-Cars", "K-Phones" and "K-Cuisine". After the release of "Gangnam Style", the American talent manager Scooter Braun, who discovered Justin Bieber on YouTube, asked on Twitter "How did I not sign this guy (Psy)"Soon afterwards, it was reported that PSY had left for Los Angeles to meet with representatives of Justin Bieber, to explore collaboration opportunities. On September 3, Braun made a public announcement that was later uploaded onto YouTube, saying that he and PSY have decided to "make some history together. [To] be the first Korean artist to break a big record in the United States." On September 4, it was confirmed that PSY was signed to Braun's Schoolboy Records. The music video for the song has gone viral and is an Internet meme. Although PSY attributed the song's popularity to YouTube and his fans while at the same time insisted that he is not responsible for the song's success, the South Korean Ministry of Culture, Sports and Tourism recognized the singer for "increasing the world's interest in Korea"...
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...K-pop swing Although Korean dramas remain popular among Malaysian fans, K-pop has garnered an equal, if not bigger, number of followers over the last few years. In 2006, TVXQ became the first Korean band to perform in Malaysia, opening the gates for other K-pop stars such as Rain, Super Junior, Wonder Girls and Girls' Generation to showcase their music here. Nini Yusof, country manager (advertising sales Malaysia) with Universal Networks International (which runs the E! channel, among others) feels this growing interest is reflected in the increasing number of K-pop acts that have performed here. “Now, you can see at least one K-pop act performing here every three months.” DiGi, which has been hosting various K-pop “parties” with stars like 4Minute, Beast, G.NA and recently Jay Park, is also a proponent of K-pop here. “K-pop is a music genre that is very close to the hearts of our customers, especially among the youths,” DiGi's head of marketing services Sulin Lau had said at a press conference promoting K-pop star Jay Park. In fact, a KTO survey conducted in May last year showed that K-pop has indeed overtaken K-drama as the main purveyor of Hallyu in Malaysia and elsewhere. The survey revealed that, driven mainly by the Internet and social media network, more than 53.3% of 12,085 fans from 102 countries chose K-pop as the Hallyu aspect that interested them most. The K-pop influence online was proven when YouTube invited K-pop stars TVXQ and Kara to headline...
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...The Impact of Korean Popular Culture on Consumer Behavior Abstract The Korean wave hit Asia in the early 2000’s, initially through television dramas, and has gradually skyrocketed in popularity, expanding its reach to the film and record industry as well. Its success is owed to the effective combination of Western pop-culture with an added Asian flavor, across all its industries. With the sudden influx of Korean boy or girl pop groups led by pop idols worshipped by many fans, the media industry managed to tap on the popularity of certain idols, starring them in television dramas and hence garnering support from fans all over Asia. Together with popular drama series came its respective memorabilia, such as posters, bags, accessories – you name it, they have it. This paper serves to explore how the wave of Korean popular culture (commonly known as the Hanryu) on television today has had an impact on the behavior of people who participate in this Hanryu culture, not only through purchases of memorabilia, but also through changes to their lifestyle. The Influence of Hanryu on Consumer’s Buying Behavior Media, and the television to be specific, can be seen as a medium for informal learning, as well as influence. It is sometimes known as a socializing agent, which can influence who we are and what is expected of us. Just like how advertisements serve to increase the perception that consumers have towards a certain brand or product, occasionally using attractive endorsers or impactful...
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...South Korea is emerging in the 21st century as a major exporter of popular culture.[89] K-pop has been embraced by the South Korean government as a tool for soft power abroad, particularly towards youth.[90] K-pop has come from humble beginnings to gain a huge fan base not just in Asia but also other parts of the world,[91] and is considered by some to be South Korea’s greatest export because of its popularity and growing influence.[73] As South Korea continues to develop its IT infrastructure, K-pop music is being shared over the internet and through mobile devices more rapidly than ever.[92] One of the biggest examples of the globalization of KPOP is the emergence of PSY's "Gangnam Style" on the market. In October 2012, Psy became the first South Korean artist to hit the number 1 spot on top UK charts. Best worldwide selling K-Pop artist is Super Junior, they came noticeable by their songs; Sorry Sorry, Bonamana and Mr.Simple.[93] US President Barack Obama has noted the rapid surge and spread of Korean pop culture. During an official visit to South Korea in March 2012, he praised South Korea’s youth for their tech-savviness and optimism, and remarked[94]: “ It’s no wonder so many people around the world have caught the Korean Wave -- hallyu ” Prior to the rise of social media networks, K-pop concerts and related events outside East and Southeast Asia were mostly unheard of. However, with the growing acceptance of Youtube during the late-2000s as a popular music sharing...
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...INTRODUCTION: Background of the Study: The rising popularity of Korean Culture throughout the world is called Korean Wave. The Korean popular culture which spread mainly through the mass media is now enjoying high popularity outside Korea and this is how the Korean Wave occurs (Yu,2008). The phenomenal Korean sensation is describe from another term called Hallyu, this is a Korean pronunciation of Korean Wave which is defined by Korean Tourism Organization (2004) as the recent cultural phenomenon of South Korean pop culture sweeping throughout the world (Kim & Ryoo, 2007). Korean Wave (Hallyu) mainly consists of television dramas, film, pop music, movie stars animation and comics including mobile content like cell phones and iPods, video or computer games, as well as the latest fashion, food, home appliances and cosmetics, assertively expanding to things like dance, sculpture, painting, cuisine, plastic surgery, tourism and language (http://jakartapost.com/). In this study I'm just going to focus on the Korean Wave effect in Filipino Youth's preference in music, television dramas and in their taste of fashion. The youths are the one who are most influenced by the Korean Wave and one of those are the Filipino Youth. The new generation today is different and they are easily captured to the things around them. These youths are exposed to the different kinds and genres of music, television dramas and also in their taste of fashion. Now and then, the taste of music, movies...
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...KOREAN WAVE [essay] Have you ever thought about Korean Wave? Korean Wave is refers to the increase of the popularity of South Korean. The phenomenon of Korean Wave spreads all over the world, and its popularity even has the same level with international artists. Korean Wave also known as Hallyu, it is based on many different aspects of South Korean culture such as: Korean Popular Music or K-Pop, Korean Dramas, and Variety Shows. Korean Popular Music or more widely known as K-Pop refers to musical genre in South Korea. It comprises a wide variety of musical and visual elements. K-Pop also spread the Korean culture through language. History of K-Pop began in 1990s, but became famous in the 2000s. K-Pop is not only known in Korea, but also famous in the East and South East Asia, America and Europe. According to Mark James Russell from the global politics magazine Foreign Policy illustrated,”K-Pop has now spread to the Middle East, Eastern Europe, and parts of South America. It may not yet turn heads in Los Angeles or London, but this may soon change as K-pop’s influence continues to spread.“ The reason why k-pop can be accepted outside Korea is because the k-pop not only include one type of music, but also has many genres such as Rap and R&B. Michael Hastings Rolling Stone’s author writes that K-Pop embraces the genre fusion with both singing and rap, while emphasizing solid performances and visuals at the same time. It is a mix of genres like pop, rock, hip hop, R&B and electronic...
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...Case study Korean Pop, which is widely known as k-pop is gaining its popularity globally, and the word K-Pop is now recognizable among the global music industry. Many Korean pop singers are known, not only in Korea, or even Asia, but all around the world, such as BigBang, Wondergirls, SNSD, TVXQ, Psy and many more. They are the Korean bands that have been attracting followers from Asia, Europe and America, since the early years. The popularity of Korean contents, also known as ‘Hallyu’, are partly supported by the Korean cultural policy, that has many suggestion in regard to the cultural policy in outskirt countries under globalization. How, the popularity of Hallyu has cultural influence to its neighboring countries and attracted tourism and people to be interested in Korean’s language and culture. Academic Sources 1) Sterger, M.B. 2002. The Academic Debate over Globalization. In Globalism: The New Market Ideology, 17-41. Maryland: Rowman & Littlefield. In this article, Sterger talks about the different dimensions of globalization, which is globalization is an economic process, globalization is a Political process and Globalization is a cultural process. In relation to the case study that was chosen, figured that K-Pop was American cultural hegemony, Although music produced by American remain to still have a powerful presence of cultural in Korea’s music marketplace, its fans show themselves as rebels going further away from the mainstream culture, as foreigners who are...
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...English 2 20 February 2013 Korean Pop invasion in the Philippines: a Threat to OPM? I. Introduction For the past few years, there has been a distinctive foreign genre that catches the attention of Filipino music lovers. Thousands of Filipinos especially teenagers go crazy over the so what called “K-pop” music. K-pop is an abbreviation for the term Korean pop which is continuously making a buzz not only in the Philippines but also in other parts of the world. Holden defined K-pop as “a musical genre and subculture originating in South Korea which comprises a wide spectrum of musical and visual elements” (144). If Korea has what they call as K-pop, the Philippines has its very own “OPM” or Original Pilipino Music. OPM is referred to as “Philippine pop songs, particularly ballads, such as those popular after the collapse of its predecessor, the Manila Sound, in the late 1970s, up until the present” (Basijan 18). The spread of K-pop music in the country resulted to K-pop invasion or what others refer to as “K-pop fever”. Unknown to some, this phenomenon is giving threats to the OPM industry since it affects many aspects of it. Because of the Korean Pop invasion in the Philippines which influences a lot of Filipino teenagers to patronize K-pop music, it poses threats to the Original Pilipino Music industry in terms of the album sales, organization of local concerts and the worst is, it might be more popular than OPM in the near future. II. The impacts of Korean pop invasion to Filipino...
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