The Kroger Company

The Kroger Company

THE KROGER COMPANY
Company Analysis

BY

Wayne Hurt
6/27/12
Abstract: The purpose of this paper is to run a complete company analysis. This includes the company background, the industry structure including practices of economic theory to create value, ethical issues, regulatory agencies, the macroeconomic and microeconomic environment of corporate operations, and a conclusion.  

Table of Contents
The Kroger Company’s (KR) Background…………………………………….3
KR’s Structure………………………………………………………….............4
Ethical Issues…………………………………………………...........................9
Regulatory Agencies………………………………………………………….10
Environmental Issues………………………………………………………....12
Macroeconomic and Microeconomic Environment………………………….14
Conclusion.........................................................................................................17
Appendix 1 Table 1…………………………………………………………..21
Appendix 2 Chart 1…………………………………………………………..21
Bibliography…………………………………………………………………22

Background of The Kroger Company (KR)
The Kroger Company (KR) is one of the leading companies in the grocery sector of the nation. It is the nation’s leading pure grocery chain. As of now, it operates about 3620 stores, which includes 2435 supermarkets and multidepartment stores, under two dozen banners, in almost 30 states. It also runs 775 convenience stores under the brand names such as Quik Stop and Kwik Shop. Its subsidiary Fred Meyer Stores operates about 125 supercenters which offer wide range of products such as groceries, jewelry, merchandise, in the western part of US. It employs 334000 employees and is currently rated 23 in Fortune 500 and 82 in the Global 500. (Yahoo Finance, The Kroger Company Profile)
The company’s supermarket is operating under combo stores of both food and drug stores; multidepartment stores; price impact warehouses and etc. The combo store offers wide range of products such as natural and organic food, general merchandise, pharmacies, and perishables.   The...

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