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The current issue and full text archive of this journal is available at www.emeraldinsight.com/0262-1711.htm

JMD 31,10

PRACTITIONER CONTRIBUTION

Toward applied Islamic business ethics: responsible halal business
Muatasim Ismaeel
UniKL Business School, University of Kuala Lumpur (UniKL), Kuala Lumpur, Malaysia, and

1090

Katharina Blaim
Faculty of Business and Economics, University of Eichstaett/Ingolstadt, Ingolstadt, Germany
Abstract
Purpose – The purpose of this paper is to explore the opportunities of using halal regulation and certification as a mechanism for applying Islamic business ethics in contemporary world. Design/methodology/approach – The current practices of halal regulation and certification and literature on Islamic ethics were reviewed, to identify a practical approach for Islamic business ethics. Findings – Islam allows and accepts different levels of ethical commitment. A multi-level Islamic ethics framework and a multi-level halal certification approach are proposed to facilitate the implementation of Islamic business ethics in a relative context. Two major developments can enrich halal business practices: harmonization of global standards and governance structure, and integrating responsibility and ethical issues in halal standards. Practical implications – The proposed framework and developments can enrich halal regulation and certification practice. Originality/value – The paper emphasizes the importance of flexibility and adaptability in Islamic business ethics implementation, and proposes a new framework and approach to apply Islamic business ethics. Keywords Islam, Business ethics, Social responsibility, Corporate governance, Islamic ethics, Halal, Corporate responsibility Paper type Research paper

Journal of Management Development Vol. 31 No. 10, 2012 pp. 1090-1100 r Emerald Group Publishing Limited 0262-1711 DOI

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