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The Organization of International Business- Organizational Structure at Procter and Gamble

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The Organization of International Business
Organizational structure at Procter and Gamble Procter and gamble unique organizational structure offers the global scale benefits of an international company and the local focus to be relevant for customers in roughly 180 countries where their brands are solid. The company corporate structure provides the framework that allows them to tap the benefits of a global operation keep them in touch with local communities, and their strong governance practices ensure that they carry out operations with consistently high standard and integrity. Procter and gamble have made their organization structure an important part of their capability to grow. It combines global scale benefits with a local focus to win with consumers and retail customers in each country where P & G products are sold. Procter and gamble recently grouped its global business units into four industry-based sectors as part of the company’s on-going plan to improve business performance. The businesses in each sector are focused on common consumer’s benefits, share common technologies and face common competitors. Procter and gamble structure has removed many of the traditional overlaps and inefficiencies that exist in many large companies. Four organizational structure Procter and gamble uses:
 Market development organizations: are charged with knowing consumers and retailers in each market where Procter and gamble competes and integrating the innovations flowing from the global business units into business plans that work in each country.
 Global business services: this utilizes Procter and gamble talent and expert partners to provide best in class business support services at the lowest possible costs to leverage Procter and gamble scale for a winning advantage.
 Global business units: this focuses solely on consumers, brands

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