ThreeSixty, as focus her core business on the supermarket industry, has to always bring the best service/product to the target valued customers, in aims of seeking long term benefit from the market. To achieve that, we need to understand clearly the overall current market situation of supermarket in Hong Kong, before tailor-make product or service issue out. Here below an overview of the market:

 According to the statistics released by the Census and Statistics Department on 2014 February 18, the provisional estimate of the Hong Kong Population was 7 219 700 at end-2013, representing an increase of 41 800 or 0.6% from 7 177 900 in end-2012. (Source from Hong Kong Census and Statistics Department: http://www.censtatd.gov.hk/press_release) An increase in population size implies an increase in market size in Hong Kong at the same time.
 Another statistics shows the growth of tourism of Hong Kong in Mar 2014 compare with the same period of 2013. We can see there was an 18.1% growth in the total number of visitors. There were 3,601,086 people visited in Hong Kong which is all from Mainland China, performing a 26.7% growth.
 China is a developing country that her position is affecting the whole world economy. The disposable incomes of Chinese have been rising in many of economic zones such as Xiamen, Guangzhou and Shenzhen, where those are very close to Hong Kong geographically. Mainland China visitors always carried with a high purchasing power nowadays and they become the fresh and also main power in Hong Kong