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Toyota Motor Company Operation/Quality Research Report

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Running head: TOYOTA MOTOR COMPANY OPERATIONS/QUALITY RESEARCH REPORT 1

Toyota Motor Company Operations/Quality Research Report TOYOTA MOTOR COMPANY OPERATIONS/QUALITY RESEARCH REPORT 3

Table of Contents
Abstract 2
Introduction-Company History 4
Company’s Orientation 5-6
Operations Management 7-9
Lean Systems 9-12
Managing Quality 12-14
Improvements in Quality 14-15
References 16

TOYOTA MOTOR COMPANY OPERATIONS/QUALITY RESEARCH REPORT 2 Abstract
Toyota Motor Company is the number one car manufacturer in the world today. They were founded by Sakichi Toyoda, some three quarters of a century ago in Japan. Through the years Toyota Motor Company has seen major growth throughout their hierarchy. Toyota’s growth can be attributed to Toyota’s company orientation and that is recognizing the consumers’ demands, having the right products in place to meet these demands. Throughout the years Toyota Total Quality Management (TQM) was the strength of Toyota year after year winning quality awards. Along with quality, Toyota pioneered their own lean system called Toyota Production System (TPS) which identifies and reduces/eliminates waste and variance in processes. Managing product quality was Toyota Motor Company’s claim to gaining market share over the U.S. car manufactures’ but recently the last few years Toyota product quality has been dismal with 5.3 vehicles recalled in since 2009. Since Toyota’s massive vehicle recalls, Toyota management implemented new initiatives that included equipping all 2011 vehicles with Smart Stop Technology, and enhanced event data recorders. Toyota also launched a training center that will be utilized just for quality training, and training team members

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