Ruggerio did a good job of presenting examples of current manipulations regarding influence of our minds and emotion by the television. He clearly describes what is wrong with mass media today. Ruggerio states that the television industry affects our minds and emotion and to some point that is true. Most of the program shown in the countless networks of television channel is not meant to express the exact interpretation of a culture or behavior sets, but to engage in entertainment. Ruggiero states that the artificial pace of dramatic programs and the scenes of violence in crime have makes us disappointed with the natural pace of life and graphic images destroy our sense of horror and revulsion. This is considered entertainment. The danger here is when the common population starts to process these events as reality. Say that it is no longer a drama series on TNT, but an opinion show on FOX NEWS or MSNBC. The person observes the anchor of the program dissect and provide his own opinions as facts to justify a certain political view. The audience at home does not see this program as an actual opinion show, but as a legitimate news show. Therefore they regard everything the anchor is saying as fact. We as a people should be less apathetic of what is presented in the television and, as a great teacher once told me, question the assertion. As stated by Pew Research Center’s Project for Excellence in Journalism, “We specialize in using empirical methods to evaluate and study the performance of the press, particularly content analysis. We are non partisan, non ideological and non political. Our goal is to help both the journalists who produce the news and the citizens who consume it develop a better understanding of what the press is delivering, how the media are changing, and what forces are shaping those changes. We have emphasized empirical research in the belief that