... ) *+ #, - CRITERIA FOR SELECTION OF VILLAGES CRITERIA FOR SL.NO SELECTION OF VILLAGE B A WEIGHTAGE FORMULA (MAXIMUM=5 POINTS) 1 2 3 4 5 C D E F G 1 BPL HH Intensity 10-20% 20-40% 40-60% 60-80% 80-100% 2 Remoteness (Distance from Dt. HQ) <20KM 20-40KM 40-60KM 60-80KM >80KM 3 Proximity to the RF (indicative of forest 800 mts-1 Km dependency) 600-800 mts 400-600 mts 200-400 mts 200 mts 4 Extent of natural resource base 10-20% degraded 20-40% degraded 40-60% degraded 60-80% degraded Maximum degraded with no tree cover 5 Proximity to DEF establishment for better assistance 3 Km 2-3KM 1-2KM 500mts-1KM 200-500 mts . )/• • • 0 * "+ 1 + Improve forest productivity to strengthen the natural resource base for communities. 1 • • • • ! # 2 3 + # Capacity building of Department of Environment and Forest (DEF) for improved service delivery. Preparation of IEC material Budgetary allocation: Rs 13. 45 crores ! ! & '( '4 5 2 7 6 + & 26 + & 6 8 6 + ! + + 0 * 8 0 " ; ! 9# % : 6 & 8! & 26 ; + ! & 0 ! $ ! + " + # ! + 8! < # # 9 8 ) * 3 " & 26 # SEQUENCING AND SCHEDULING OF THE PLANNING PROCESS FOR NARMIL SL. NO ACTIVITY Selection of the Districts B SUB-PROJECT PLANNING Kamrup Nagaon DFO, field staff, participated in the selection of the villages which is based on the criteria (section ???) and established willingness of the community SCHEDULE 15 villages PROJECT LEVEL PLANNING 1 Target Nodal...
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...Jamaal James International Marketing Case 2-2: Fair and Lovely Just as tanning plays a huge role in most of the Western countries; in India Skin lightening treatments are becoming increasingly popular. The Indian people perceive fairer complexion females to be more dominant and respected. Therefore skin-lightening treatments became a huge industry which was dominated by Fair & Lovely from Hindustan Lever Ltd (HLL). They were responsible for 90 percent of the market shares until CavinKare Ltd launched Fairever, which grew and gained 15 percent shares in the market. Wanting to regain their dominance in the market HLL decided to put out their new campaign ads which to the All India Women’s Democratic Association (AIWDA) basically conveyed the message that “if she is not fair in color, she won’t get married or wont get promoted.” This of course created a huge problem in India, which forced HLL to switch their campaign strategies and pay more respect to the women of India and their culture. 1. I think it is very clear to say that HLL was ethical in most of its campaign to sell its’ product. The country and culture has had a huge demand for skin lightening treatments for a long time; HLL has done nothing wrong but tried to give the people what they truly desire. Many women think that their skin tone will define them as a woman in society, therefore they are willing to seek any means to acquire what they believe is the perfect skin tone. HLL saw a great opportunity, took...
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...use this toolbox to engage with stakeholders including community representatives. Sometimes communities have to be resettled, with government sanction, in order for important mineral deposits to be accessed. This can cause controversy and divisions in the communities concerned. International best practice sets out a number of key stages in such a process including the need for structured consultation, fair compensation and the importance of restoring and enhancing the livelihoods of people in their new locations. Recently Anglo American has had to undertake two such relocations in South Africa at the villages of Ga Pila and Motlhotlo. These were undertaken with the support of the provincial government and local tribal leadership and after consultation with local people lasting for several years leading to agreement with each householder. New villages have been built with better houses and infrastructure and more land for farming. The relocation programme was voluntary. The relocation programme at Motlhotlo is still under way but at Ga Pila 98% of those living in the old village took up the offer to move to the new...
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...The Beach (Newspaper article written by a former utopian) I once discovered utopia. I saw it, I lived it, and I left it. All men and women strive for the perfect life, the perfect place, utopia. But my visit to this place made me realize, that the dream of utopia is unrealistic, and unreachable. I arrived as many other tourists in Thailand. Bangkok to be exact. I immediately began looking for at hotel room, and I quickly found one. I got a small room, and everything was good. Until .... Until another guest started talking loudly, and smoking weed in his room. To further explain, the rooms were all separated by a thin wall and a mosquito net. I was able to hear and smell him clearly in my room. I decided to ignore him, until he looked though the mosquito net straight into my room. He began talking to me about all of these crazy things. After some minutes of conversation, everything settled back down, and i went to sleep. The next day I went out to get breakfast. When i got back to my room, someone had slit a map under my door. I was really curios and started studying the map. Until I realized who had given me the map. I decided to pay the nuthead from yesterday a visit. I knocked on the door, but the door was not locked, and opened as I knocked on it. I walked in, and I saw him lay beside the bed, dead. As police investigation began, I began talking to this French couple, Etienne and Francoise. I don’t know why, but I decided to tell them about the map. They were...
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...social responsibility within our communities in comparing their profiles. In an effort to note the differences and similarities of our local communities, such as Rancho Bernardo, Eastlake, La Jolla Villa, Jamul, 4S Ranch and the Gaslamp area. The Rancho Bernardo and La Jolla communities are conveniently adjacent to each other and boast of the similar upscale lifestyle for its’mid to high lifestyle residents. Rancho Bernardo’s community setting is master planned, whereas La Jolla has residents that were born in the area and have resided ever since. While the Rancho Bernardo community sits on a mountainous setting, La Jolla has breathtaking ocean views. Both communities have tourist attractions, golf courses, aquariums, annual street fairs and newly renovated flagship malls. In addition to five star dining and winery attractions, both communities are known for its highly acclaimed educational facilities, USCD in La Jolla and the Poway School District in the Rancho Bernardo area. The communities of Jamul, La Jolla and Rancho Bernardo are all communities that are distinct, however have common threads. These communities all have members with deep commitments to the well-being and functionality of their communities. La Jolla and Rancho Bernardo are more similar in its community make up than that of Jamul. Jamul...
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...The lottery 1) Look up the history of lotteries. Why did they originate and why? Lotteries are a popular type of gambling most often run by governments and local states. The lottery includes multiple participants who compete and the winning person receives money as a prize most of the time. The chances of winning are very small and the winnings can be very high, about few millions. Throughout much of the recorded history, the purpose of lotteries was to raise money for funding public works. The lottery games started about 205 to 187 B.C. during the Han Dynasty, which is China today. The reason why the lottery started was to finance government projects, including one of the most famous - the Great Wall of China. Today, in the 21st century, hundreds of years latter the lottery has not changed much. It is still a gambling game, which people choose to play, hoping to win a prize, and the money is still use for government projects. 2) What good questions can you ask as you read the story that will help you understand the story on a deeper level? • Why does the writer mention the pile of stones and how are they connected to the rest of the story? • What is the reason the writer mentions that Mr. Summers had no children and that wife is scold? And why does she mention it with his job? • What was the reason of the hesitation among the villagers when Mr. Summers asked for some help? • Why do the villagers not want to replace the old lottery box with a new one...
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...SPECIAL REPORT The Shakti Revolution How the world’s largest home-to-home operation is changing lives and stimulating economic activity in rural India BY GAVIN NEATH AND VIJAY SHARMA R O J A M M A I S A S I N G L E M OT H E R with two daughters living in Kurumurthy, a small rural village 150 kilometres south west of Hyderabad in Andhra Pradesh. Until five years ago she scraped an existence by working in her mother’s field, earning barely enough to live on herself, let alone bring up two children. Then her life changed beyond recognition. Today she earns around 650 rupees (US$16) a month, is widely recognized and respected in her community, and has become a role model for other women wanting to raise themselves out of poverty. What changed was a visit to her village by a representative from Hindustan Unilever and her decision to become a Project Shakti entrepreneur. Hindustan Unilever, the Indian arm of global consumer goods company Unilever, is one of India’s leading businesses, with an annual turnover of US$2.3 billion and a history in India stretching back a hundred years. It markets such well-known international brands as Lipton, Lifebuoy, Surf, Vim and Pond’s, as well as local brands, such as Kissan, Annapurna, Lakme and Wheel. Unilever has always held the firm belief that the private sector can contribute to social development by creating win-win solutions to social challenges through innovative strategies that meet both business and social objectives. It was this...
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...ILLUMINA ’11 PRESENTS “SWADES” We, the people MavericksAbhishake Dixit Animesh Ankit Dubey Ashish Gauba Paresh Adnani Saurav Labana Sudeep Shouche 1 TABLE OF CONTENTS Game Objectives.....................................................................................................................................3 Relevance of the Theme.........................................................................................................................4 The Plot…………........................................................................................................................................5 The Characters.............................................................................................................................. 6 The Game Structure .............................................................................................................................. 7 Scene I…………..........................................................................................................................................7 Scene II………….......................................................................................................................................7 Scene III…………....................................................................................................................................... 7 Information To Be Gathered............................................................................................................
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...solutions that Small Business Owners are seeking and the marketing efforts through our nation wide network of entrepreneurs that are seeking to move to a work/live environment that is provided by Officehomes™. Officehomes™ helps communities to build the “Social Capital” infrastructure needed to attract knowledge workers, and then helps the tenants take advantage of the cost efficiencies provide through the aggregation of PEOPLE, PRODUCTS, INFORMATION, SERVICE & SPACE. There are literally 100’s of companies and organizations that offer the parts that are needed to build a successful community. Officehomes™ brings all these parts together under one roof so that a critical mass of thought leaders can get the ball moving in your city, town, village or neighborhood. Thank you for your consideration, Craig Pravda, President LifestYle Brokers Inc. LifestYle Brokers Inc. designs and markets IDEAS that “Build Community and Strengthen Identity”. VANCOUVER, B.C. / NEW YORK, N.Y. W: (662) 634-0007 / C: (917) 913-0009 Feature Article: What Attracts Knowledge Workers To A Community? The challenge facing every community and region today is how to adapt to the new global economy that depends on knowledge, creativity, and innovation. “It is becoming increasingly clear that the key to a thriving innovation-based...
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...Geographic Segmentation Given the fact that people living in urban areas demand more of high-tech product as compared to people in suburban area, geographically our product is more desirable in urban area than suburban area. In addition, the income level and population are both higher in urban area. Demographic Segmentation We could use multivariate demographic segmentation, which is to combine the age and education variables to segment their market for our product. Our target market could be the young people between 18 to 34 years old and with an education level of at least a tertiary studies. The reason to select this target market is that they are a very important part of today’s society and make up a huge percentage of population. In addition, current trends also shown that people who hold higher education qualifications will normally be employed in higher-skilled job. They earn higher income yet with lesser work time. Therefore they have more time for leisure and exercise at a higher price. As a result, this segment of market would be more profitable overall. Psychographic Segmentation People’s attitude towards buying our product is affect by their lifestyle. People who enjoy using our product are creative and fashion-follower. They like to try new things and described themselves as technologically sophisticated. On top of that, these people are high-end and tech-savvy, who is often a business user. They have grown up with computers, email, and instant...
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...Analysis on the Business Opportunities Article: A village in a million The article, “A village in a million” written by “The economist” on December 16th 2010, shows a great insight into the Indian culture, highlighting with it the job opportunities that are beginning to arise as the country modernizes and with it how long-held and deeply embedded traditions are on the verge of becoming extinct. Shahabpur is a small village located in eastern Uttar Pradesh, India. For centuries defined by its ancient ways and unique and diverse culture it is slowly being modernized. Shahabpur is located very close to the tracks and therefore not far from cities such as Mumbai. As the world progresses at a rapid rate coincidentally so does India. The farming in Shahabpur doesn’t bring in enough income, realising this many fathers send their children to work in factories in bigger cities, such as Mumbai furthermore many fathers are giving up their agricultural ways and moving towards factory work too, bringing in as much as 200rupees a day, twice what they can bring in back home. The business opportunities that arise from this vast movement to industrial work, is the opening of many more stores in Shahabpur bazaar and the increased exchange in money. As money comes in, Shahabpur is growing; three local schools have been set up, with more children being able to attend because of increased financial stability in the family. Parents are now realising the importance of education...
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...Many years ago three soldiers, hungry and weary of battle, came upon a small village. The villagers, suffering a meager harvest and the many years of war, quickly hid what little they had to eat and met the three at the village square, wringing their hands and bemoaning the lack of anything to eat. The soldiers spoke quietly among themselves and the first soldier then turned to the village elders. "Your tired fields have left you nothing to share, so we will share what little we have: the secret of how to make soup from stones." Naturally the villagers were intrigued and soon a fire was put to the town's greatest kettle as the soldiers dropped in three smooth stones. "Now this will be a fine soup", said the second soldier; "but a pinch of salt and some parsley would make it wonderful!" Up jumped a villager, crying "What luck! I've just remembered where some's been left!" And off she ran, returning with an apronful of parsley and a turnip. As the kettle boiled on, the memory of the village improved: soon barley, carrots, beef and cream had found their way into the great pot, and a cask of wine was rolled into the square as all sat down to feast. They ate and danced and sang well into the night, refreshed by the feast and their new-found friends. In the morning the three soldiers awoke to find the entire village standing before them. At their feet lay a satchel of the village's best breads and cheese. "You have given us the greatest of gifts: the secret of how to make...
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...had no problem raising money and these pumps were installed in various villages. Although it seemed like a great idea to many, it turns out these devices were underutilized in these villages. In fact, it almost became a chore to operate, as kids did not want to play with them. This was a prime example of development ideas that grow to failure due to lack of understanding with the developing area. In the late 90’s, MIT Economics professor Michael Kramer worked in Kenya to distribute textbooks. However, through a controlled study experiment, he found that this had little to no effect on overall academic performance on students there. Kramer hypothesized that academic struggles were not caused by problems within the classroom, but outside of it. He came up with a project to eradicate stomach worms within children. The project was successful – absence rates fell by 25%, kids got taller, and friends/families got healthier. When testing these children later, they had more education and higher salaries. This was also much more cost efficient than the textbook distribution project. There was a 60-1 ratio between bump in lifetime wages to cost of treatment for kids on the deworming project. Kramer founded the NGO, Deworm the World. The eradication of stomach worms in children took place around the world in developing countries. However, questions arose as to whether something that worked within a small village will also scale within nations and continents. A controlled study showed...
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...Name: Oladeji Oluwatomisin Student number: 999929323 Course code: GGR 207 Instructor: Dr. Jason Cooke September 29th 2014 Topic: What is a City? There are various ways to define a city either it be from a historical, contemporary, administrative or economic viewpoint. For the purpose of this analysis, a city is defined as a large permanent settlement, which is usually dense and highly populated relative to rural villages and towns, and they are made up of heterogeneous people. As recently as a hundred years ago, only 2 in 10 people lived in cities, but now we have 54% of the world population living in cities or urban areas. The history of cities date back to the time hunter-gatherers roamed the earth. After a few years, this led to semi permanent settlements, and with the invention of irrigation, this led to specialization of other areas and the development of cities as settlements became permanent. As more jobs and opportunities became available in cities, people from the villages moved to the cities, and this accounts for the dense characteristic of most cities. The first cities are thought to have started around 3500BC in lower Mesopotamia after the Neolithic revolution or the agricultural revolution, as agriculture is believed to be a pre requisite for city development. Urbanism can be described as the way cities grow or develop. There are various characteristics of a city; some include population size and density, social stratification, economic production...
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...income-generating opportunities. • Villages with a population of about 2000-3000 are selected. • Personnel from HUL approach self-help group (SHG). • Selection of the Shakti Amma. • HUL vouches for Shakti Ammas with banks from credit. • One Shakti entrepreneur is appointed for one village & villages that are about 2 kilometers apart from her village. • The Shakti dealer places initial orders worth Rs.15000(principal customer of HUL) • The Shakti dealer organizes a “Shakti Day” in the village(display of products & free gifts) • The recruitment of a Shakti Entrepreneur or Shakti Amma (SA) begins with the executives of HUL identifying from the uncovered village. • The representative of the company meets the panchayat and the village head and identify the woman who they believe will be suitable as a SA. • After training she is asked to put up Rs 20,000 as investment which is used to buy products for selling. The products are then sold door-to-door or through petty shops at home. Positive Aspects: • The Shakti entrepreneur program creates livelihood opportunities for underprivileged rural women. • The Shakti Vani program works to improve the quality of life in rural India, by spreading awareness of best practices in health and hygiene. • They are also studying the consumption habits of the rural people. • The factories that HUL continued establishing in less-developed regions of the country have been engaged in developing rural market in adjacent villages. • These factory-centered...
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