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Virgin and Starbucks

In: Business and Management

Submitted By thaslym7
Words 2982
Pages 12
Answer1
Richardson Branson is the CEO and founder of virgin group. Virgin group consists of many companies such as Virgin brides, Virgin Atlantic, Virgin Blue, Virgin cars, Virgin mobile, Virgin trains, Virgin Airlines and many more. Virgin is a well known brand all over the world especially in Europe & United Kingdom and his leader Richard Branson reached the status of a celebrity due to its great contribution in the emergence of the virgin group. An important element in Branson's success is his belief in delegation. Entrepreneur can be defined as an individual who organizes and operates a business that involves certain risks. In the modern age, one of the most successful examples of this is Sir Richard Branson. He displays a disciplined work ethic that demonstrates a passionate devotion to business. He is recognized as a highest achiever in the world of entrepreneurs. Sir Richard Branson has many entrepreneurial chacteristics and qualities that made him a successful man. Some of the entrepreneurial chacteristics that Richard exhibits:
Visionary Evangelist
As a visionary evangelist, the leader is able to communicate with other on the behalf of organization. Branson believes that there are industries which can be “Virgined” and his main concerned is to extend the virgin name while maintaining its high standards. This shows that Branson has a vision of captivating new and challenging future prospects.
Self-awareness:
Human beings are complex & diverse and for great leaders to develop self-awareness is a major issue. Being self-aware involves the following key areas:
Needs- It includes the need for esteem, power & control and achievement.
Emotions- It is an understanding how feeling and emotions impact your thought and actions.
Image- A strong image of a leader help them to be confident. For example- Sir Richard Branson is able to use his physical appearance-

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