...Contemporary Challenges for IT Managers Tutorial 3 Topic(s): Globalisation, Outsourcing / Offshoring Instructions: Due: Tutorials 1-4 due 4:00pm on Friday of Week 4 Where to submit: Moodle 1. What information is provided or issues raised by the video on the slide titled“Globalisation – Video 1” in the “Globalisation” lecture? 2. What is Globalisation? * Globalization is a new contemporary stage of development of capitalism over the world. It is a process of social change in which geographic and cultural barriers are reduced. Also is the process of transformation of local or regional things or phenomena into global ones. 3. What information is provided or issues raised by the video on the slide titled “Globalisation – Video 2” in the “Globalisation” lecture? 4. How was early globalisation characterised? * The first phase of globalisation in the late nineteenth century was characterised by an integration of markets through an exchange of goods that was facilitated by the movement of capital and labour across national boundaries. * The second phase of globalisation is characterised by an integration of production with linkages that are wider and deeper. 5. Describe the forces that drove globalisation. * Berlin Wall/ Communism * Windows * World Wide Web (WWW) * Work Flow Software / Standards * Uploading * Outsourcing * Offshoring ...
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...Starbucks Corporation in China Company overview Starbucks Corporation is one of the most famous coffee retailers in the world. According to Starbucks Corporation (2012), it runs over 55 countries in many regions including North America, Asia Pacific, Latin America and so forth. Starbucks headquarter is located in Seattle, Washington, USA. It has approximately 149,000 employees. According to Starbucks Corporation (2012), its company verified the income of 11,700.4 million dollars during the fiscal year of 2011, which is an increase 9.3% over the fiscal year of 2010. In addition, the net profit of the firm was 1,245.7 million dollars in fiscal year of 2011, which rose 31.7% over the fiscal year of 2010. This Company is considered as a great business, which grows rapidly in past two decades. To illustrate this, in 1987 Howard Shultz and David Olsen bought Starbucks Company, and then five year later, it expanded from 6 shops to 165 retail outlets in Pacific Northwest. In 2001, Starbucks has more than 7,500 retail stores (Harrison et al. 2005). Nowadays, this company operates more than 17,000 stores over 55 countries (Starbucks Corporation, 2012). In the past decades, Starbucks Company has expanded globally comprising open branches in Republic of China. Starbucks Company first opened in China, found in Shenzhen in 2002. It is held by Coffee Concepts, which is a joint venture between Starbucks Company and Maxim group from Hong Kong (Harrison et al. 2005). In order to acquire...
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...Global Policy and Strategy The impact of globalisation: A case study on Tesco Plc. Submitted by: Ferdous Ahmed AL Mamun B00676737 Abstract Globalisation has been removed geographical barriers among the countries and allow an unrestricted international trade. It refers to the integration of world economies, share of technology and knowledge, inflow and outflow of foreign capital. Reduction of tax and tariff, easy enter into the foreign market, easy transportation impacted large domestic company. Now they seek possible opportunity in the foreign market and no longer national but multinational. The intension of this paper is to explain the impact of globalisation on Multinational Corporation. This study selected a multinational company ‘’Tesco Plc.” From food retail industry. And study explores how globalisation impacted Tesco Plc. On their international market, global policy, market competition etc. Table of contents 1. Introduction……………………………………………………………………………… 4 2. Market Drivers………………………………… ………………………………………. 4 3. Competitive Drivers………………………………………………………… …………. 5 4. Cost Drivers…………………………………………………………………… ……… 6 5. Government Drivers…………………………………………………………… …… 7 6. Conclusion…………………………………………………………………… ……….. 8 7. References………………………………………………………………… …………. 9 1. Introduction Globalisation is not a new phenomenon, but it is process by which world is becoming interconnected. Globalisation has changing the world’s trade and production pattern, has...
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...MGMT101 Introduction to Management The Contemporary Workplace Week 01 – Lecture 01 Last Sessions … Any Questions about the Course Outline … Any Questions about the Course in General … 2 Course Announcements: 1. Tutorials Next Week – Attend Your Tutorial Slots … 2. … 3. … 4. … 5. … 6. … 7. … 8. … 3 The contemporary workplace Learning objectives: • What are the challenges in the contemporary workplace? • What are organisations like in the contemporary workplace? • Who are managers and what do they do? • What is the management process? • How do you learn the essential managerial skills and competencies? 4 Working in today’s economy • A new workplace. ‒ Organisations changing, nature of work changing; work-life balance; ‒ Learning new skills required; high performance expectations • Today’s economy is a networked economy (Internet) • The new economy is a global economy. National economies are becoming increasingly interdependent. • Organisations are expected to continuously excel on performance criteria (Innovation, Employee development; social responsibility; profitability and investment value) • For individuals, there are no guarantees of long-term employment (Initiative and continuous learning needed to stay in charge of your own career) 5 Intellectual capital • Employees represent the firm’s intellectual capital. The challenge is to combine the talents of many people, sometimes thousands, to achieve unique and significant results...
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...MARKETING & RETAIL DIVISION MGT9A3: BUSINESS IN THE 21ST CENTURY SCQF Level: 8, SCQF Credit: 22 Pre-requisite: MGT9A2 AUTUMN 2013 Module coordinator: Student support: Teaching Staff: MODULE AIMS Carol Marshall, (3A40) carol.marshall@stir.ac.uk Lynne McCulloch (3B44) l.a.mcculloch@stir.ac.uk K Davies, J Joseph, C Marshall, S Mawson, C Taylor The first two foundation modules examined the firm and the external environment. The emphasis for the module is the management of organisations in the 21st century. As such, this module concentrates on the management of the functional areas of the business, namely operations management, human resource management and marketing within the broader context of the changing organisation and the global economy. MODULE LEARNING OBJECTIVES By the end of this module, through completion of the assessment, attendance at lectures and participation in seminars you will have gained knowledge and understanding of: the changing nature of the global economy and its impact on management, operations management and organisational aspects of the business, the future for managing human resources the changing nature of the market place, marketing and consumer behaviour Also, you will have developed skills in being able to: think critically, conceptually and contextually, select and apply theoretical academic models, search and select appropriate reading material, use case studies to apply theoretical models to real life present...
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...Globalisation, challenges and changes Ian Brooks, Jamie Weatherston and Graham Wilkinson Learning outcomes On completion of this chapter you should be able to: understand the impact of globalisation; understand the move towards greater dynamism, complexity and uncertainty (turbulence) in the international business environment of most firms; speculate about the future prospects for organisations, individuals, governments and groups in society as a result of environmental turbulence; outline the nature of chaotic and turbulent environments and the implications of these for long-term planning and flexible working; reflect on the differences between predictable and unpredictable change and the implications of this for organisations; understand the characteristics of the advantages and drawbacks of flexible working; discuss the influences that the changing international business environment and, in particular, the trend towards flexible working, have upon individuals and groups in the social community; explore environmental scenarios; discuss the future role of government and understand the environmental forces acting on public sector organisations. Key concepts dynamism, complexity, uncertainty and turbulence predictable and unpredictable change chaos theory futurology long-term planning environmental scenarios and planning flexible working demographic time bomb social inclusion and exclusion interventionist and laissez-faire government. Chapter...
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...Opposition to Globalisation "Globalisation" is a term that became popular in the 1980's to describe the increased movement of people, knowledge and ideas, and goods and money across national borders that has led to increased interconnectedness among the world's populations, economically, politically, socially and culturally (Dreher,2008). Nowadays, the world is becoming more and more globalized. There is no country that can escape from globalisation. With globalisation, many countries get benefits from it. However, it also caused many negative effects from globalisation in many countries. As the ancient Chinese Philosopher Laozi said: “Good fortune follows upon disaster; Disaster lurks within good fortune; Who can say how things will end? Perhaps there is no end.” So it is natural to oppose globalisation. There are many arguments from different views. Some political scientists argue that globalization is making nation-states weaken and that the functions and power of nation-states will gradually take over by global (Dreher et al.,2008). Economists argue that businesses is becoming more competitive and more and more workers may be laid off due to greater competition. For environment, globalization is using up finite resources more quickly and globalization increases world greenhouse gas with carbon dioxide emissions which makes the air pollution worse. For cultural, the uniqueness of cultural is lost in favour of homogenization and a "universal culture" that draws heavily from...
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...HOS 300 Globalization Written Assessment Click Link Below To Buy: http://hwcampus.com/shop/hos-300-globalization-written-assessment/ Weighting: 30% Due: Week 9 during the LECTURE Word count: 2000 words Writing style: informal, business style writing with a medium register Structure of paper: Your article should include the following using a magazine format with two columns on a 7 A4 page spread: (7 A4 pages from intro to ref list - NOT including the cover page or ICMS page) 1. Original industry magazine cover: • Make up your own industry magazine name 2. Headline: • Highlights the main idea • Short and eye-catching • Provocative and appealing 3. Introduction: • Background information • Invite the reader to take your side • Make a controversial statement suited to your perspective 4. Body: • Clear positive effects analysed • Informative, entertaining and persuasive using this one perspective • Clear implications of globalisation issues • Relevant use of sub-headings • Reliable and valid inclusion of referenced facts and statistics • Clear analytical and predictive secondary research • Good quality, reliable, credible and current sources • Opinions from eye witness/es • Relevant personal viewpoints • Clear tone and attitude of the writer • Appropriate anecdotes and stories • Useful photographs, tables, diagrams and graphs 5. Conclusion: • Suggests an appropriate course of action • Lasting impression 6. References...
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...Globalisation and Rising Inequality in Australia Is Increasing Inequality Inevitable in Australia? Tom Conley Griffith University Introduction I want to dedicate my government to the maintenance of traditional Australian values. And they include those great values of mateship and egalitarianism.1 10 years ago a Mitsubishi type development would have flattened people psychologically. Now they take it in their stride … 2 Policy-makers and commentators have long been cajoling Australians into accepting that they are a part of the global economy, which means an acceptance of a whole range of ‘new realities’. One of the major themes of the pro-globalisation position is that Australia has accepted these new realities and adjusted well to globalisation by embracing economic liberalism. The results, it is argued, have been overwhelmingly beneficial. John Howard points out the Australian economy has grown for fourteen years straight – a remarkable achievement by any standards. This success story of growth has tended, however, to override more disaggregated, negative analyses of social outcomes in Australia. A less sanguine part of this new globalising ‘reality’ appears to be an acceptance of rising inequality. Indeed, it is often implied that rising inequality is a spur for growth. The argument is that everyone is better off, it’s just that some people are better off than others. While commentary is often not explicit about the association of globalisation and rising inequality...
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...HOS 300 Globalization Written Assessment Click Link Below To Buy: http://hwcampus.com/shop/hos-300-globalization-written-assessment/ Weighting: 30% Due: Week 9 during the LECTURE Word count: 2000 words Writing style: informal, business style writing with a medium register Structure of paper: Your article should include the following using a magazine format with two columns on a 7 A4 page spread: (7 A4 pages from intro to ref list - NOT including the cover page or ICMS page) 1. Original industry magazine cover: • Make up your own industry magazine name 2. Headline: • Highlights the main idea • Short and eye-catching • Provocative and appealing 3. Introduction: • Background information • Invite the reader to take your side • Make a controversial statement suited to your perspective 4. Body: • Clear positive effects analysed • Informative, entertaining and persuasive using this one perspective • Clear implications of globalisation issues • Relevant use of sub-headings • Reliable and valid inclusion of referenced facts and statistics • Clear analytical and predictive secondary research • Good quality, reliable, credible and current sources • Opinions from eye witness/es • Relevant personal viewpoints • Clear tone and attitude of the writer • Appropriate anecdotes and stories • Useful photographs, tables, diagrams and graphs 5. Conclusion: • Suggests an appropriate course of action • Lasting impression 6. References...
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...The World Cup came to an end last week after a tumultuous month of loud fanfare and fine football. The huge number of international spectators would, undoubtedly, return with fleeting memories of African sights and, more particularly, sounds (of vuvuzelas). A more enduring takeaway would be a few management lessons for discerning corporate managers. In fact, one can cull out many different lessons from the way South Africa delivered a faultless, snafu-free pageant spread over 30 days and many locations. However, this article focuses on the management principles reiterated by the actual game of football played out during the FIFA 2010 matches. The most interesting aspect of the 60-odd matches played was the near uniformity in the style of playing, the techniques used and the strategies adopted. In other words the basic fare has been standardised. This is the result of almost all football players playing for clubs all over the world. This helps the players to not only learn and adopt the best playing techniques of world-class players but also get an in-depth feel for each other's strengths and weaknesses. Many of these players originate from the countries with little track record in this game. When they return to their country teams, they transfer this technology and, in the process, enhance its standards. In short, globalisation has shown its potential of being a great leveller and this process should be embraced in every area of human endeavour be it sport, commerce or technology...
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...Global Production and Sourcing. Introduction: For this project I will be looking into the specific requirements TU at Sainsbury’s require around specific product types. I will be looking into Sainsbury’s TU toddler boy’s jersey wear. Researching into two countries of origin I will be looking into what management conditions, technological and economic issues that surround the choice from where Sainsbury’s choose to and how they are sourced and manufactured. Sainsbury’s was founded in England, London in 1869 by John James Sainsbury, and grew rapidly during the Victorian era. Sainsbury’s grew to become the largest grocery retailer in 1922, pioneered self-service retailing in the UK, and had its peak of success during the 1980s. However in 1995 Tesco overtook Sainsbury’s to become the market leader, and Asda became the second largest in 2003, putting Sainsbury’s into third place. (Museum of London. Unknown. The Sainsbury’s archive [Online] 22.03.2012) Sainsbury’s launched its TU fashion range in 2004, and is now housed in over 300 stores nationwide. Over the past six years, the retailer has seen its share of the £9.9bn value fashion market more than treble. The TU clothing range remains the UK’s seventh largest clothing brand by volume, TU kidswear however has gone from seventh place in 2011 to the UK’s sixth largest in 2012. (Drappers online, 2012, Sainsbury’s expected to reveal further gains in clothing market share. [Online] 22.03.2012) The Sainsbury’s TU clothing...
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...DEPARTMENT OF ECONOMICS Course: International Business Module, 2004/2005 Course Lecturers: Sougand Golesorkhi (B10) Kwok Tong Soo (B47a) Tutors: Alina Petrescu Jasleen Sindhu Tatiana Boroditskaya Zoe Whang Tel: + 44 (0) 1524594418 (Soo) Email: s.golesorkhi@lancaster.ac.uk k.soo@lancaster.ac.uk Please note that the Departmental Office is open every weekday, 9-11am & 2-4pm. You should consult the Part 1 notice board at regular intervals throughout the term. This is located outside B34 in the Management School. Students should note that the principal method of communicating administrative matters will be via Lancaster e-mail accounts. Also note that there is a Part 1 Economics discussion space (for 101 and 102 students taking the International Business option) that students and staff can access via the following URL: http://domino.lancs.ac.uk/econ/intbus.nsf. If you have queries regarding your Economics studies you can attend one of the drop in sessions in which a member of staff is available to help you with any aspect of the course with which you are struggling. Details of the times and locations of the drop in sessions will be posted on the Part 1 notice board. Course Aims: The aims of the course are to: • introduce students to a variety of international business issues, including international trade, international investment, international labour flows, and the market for foreign exchange. • provide students with an...
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...19 Globalisation and international marketing A Activity 19.1 − answer provided on Student’s CD-ROM. Activity 19.2 (page 374): Zumo the energy drink 1 As a business analyst, write a report to Zumposa’s board of directors recommending an appropriate marketing strategy for this product in your country. It should contain: explanations of global marketing and localisation; advantages and disadvantages of both strategies for this product in your country; details of the changes you would recommend for the marketing strategy in your country. Don’t forget that your marketing strategy should be integrated. [20] Advantages Global marketing: A pan-global marketing strategy adopts common products, branding and promotional campaigns across the world. Disadvantages • There will be economies • The brand name may • • • of scale as the product is the same in each country. Therefore, purchasing economies of scale can be utilised. No need for different flavours of Zumo. Promotional costs will be reduced as the same advertising is used everywhere – thus no need to commission different adverts in different countries. Advertising already used in Spain can simply be translated for other markets. The economy is increasingly globalised and there are fewer and fewer differences between tastes in countries around the world. The product may benefit from a common global identity. This has worked well for Coca Cola. • • • not be suitable in all countries, e.g. Plop, a popular Swedish chocolate...
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...a mass media because it reaches a mass market. The notion that advertising is non-targeted and non personal is a wrong implication. Advertising luxury brands in mass media like television and magazine targets a narrow group comprising of the specific luxury consumer market. Advertisement is a method of communicating the brand history, personality, products, image and services that increase the visibility of the bands. Traditionally advertisements of superior brands usually appear in business publications, fashion magazines, high end publications and airline in-flight magazines focusing target audience1. 1.Uche, Okonkwo, Luxury fashion branding: trends, tactics, techniques (New York: Palgrave Macmillan 2007) 2. Sandra Niessen, Re-orienting fashion: the globalisation of Asian dress (Oxford:Berg Publishers 2003) Some of the modern communication strategies are Push Trade promotion, Pull Customer promotion and Profile Stakeholder promotion. In push trade promotion the brand is promoted through traditional...
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