...in the context of Singapore. The focus will be employees on Singapore work environment. Cullen & Praveen (2014) explains culture as the characteristics of a particular group of people, defined by everything from language, religion, cuisine, social habits, music and arts etc. Nick (2012) points out that in Southeast Asia, Singapore has become a newly industrialized nation, which was hailed as a great economic success during the last 2 decades and the countries traditions of its culture still play a major role in business activities. While Stanton & Nankervis (2011) argues that the national culture of Singapore is high in power distance and this has lead the superiors and subordinates treat each other as unequals in the country. Singapore has also been called is also called a “nanny state’ by Nick (2012), because it is a work culture in which people are supposed to do exactly what they are told and there is no decentralisation or any opportunity for lower level employees to make suggestions. The research used both primary and secondary data collection method to collect information about the question at hand. Research found that Clearly the problem of conflicts due to culture is prevailing both in work conditions and everyday life in Singapore. These have huge implications for the businesses, especially in a fast passed globalized business. Conflict at work is common in multinational companies around the world, but as Joana, John, Luthans & Bovaird (2014) states, conflicts...
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...Introduction In 2014, Hello Kitty will be celebrating its 40th birthday. And to celebrate this milestone, on 18th April 2014, McDonald’s Singapore announced that they will once again collaborate with Sanrio to launch a set of six Hello Kitty dolls named as Hello Kitty Bubbly World. In this latest series of collaboration, Hello Kitty will be dressed up as six of her friends. And they are, ‘Pompompurin’, ‘Osaru No Monichi’, ‘My Melody’, ‘Kerokerokeroppi’, ‘Bad Badtz-Maru’, and ‘Tuxedo Sam’. And furthermore, it is also announced that Singapore will be the first in the world to launch the Hello Kitty Bubbly World. 1.1 Target Audience In this new collaboration, the target audiences are, the toy collectors and fans of Hello Kitty. 1.2 Main Objective The main objective of this new collaboration is not only to celebrate Hello Kitty’s 40th Anniversary, but it is also aim to push the sales of McDonald’s Singapore. In doing so, both Sanrio and McDonald’s have employed the co-branding strategy. However, unlike previous years, where the plush toys are made available over the counter and delivery, for the first time, McDonald’s Singapore will introduce the online order system, partnering Singpost. In doing so, McDonald’s Singapore aim to decrease the amount of people queuing overnight for the plush toys and also the fracas that happened in the previous collaboration. The aim of this essay is to analyze the marketing communication effort of McDonald’s Singapore. 2. Pre-Launch...
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...Singapore is a small country that emphasise strongly on the military. Due to her size, Singapore requires her military to be a ‘weapon’ so as to be able to prevent and protect the country from threats. Since the split with Malaysia in 1965, Singapore has to be self-reliant in terms of military. As stated by Shangri-La Dialogue senior fellow for Asia-Pacific Security at the International Institute for Strategic Studies, William Choong, Singapore’s greatest fears as a small country are being pressured by bigger powers and the strategic uncertainty that will arise from conflicts between great powers (Ranasinghe, 2014). Thus, Singapore should increase their defence spending to ‘up’ their military. As tensions arise in the region, there is no doubt why Singapore place a high emphasis on security. Singapore’s international relations with countries such as the United States...
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...University Institute of International Studies, Bangkok Thailand. Master Degree Program in Business Administration Minor: General Management I.I.S. Business Environment in Singapore MASTER DEGREE TERM PAPER 2015 BY, MARK ETHELBERT CHIJIOKE 2/10/2015 Abstract Mark Ethelbert Chijioke Business Environment in Singapore, 51 pages, 1 appendix Ramkhamheang University Institute of international studies Master of Business Administration Instructors: Dr. Bahaudin G. Mujtaba. Ramkhamheang University (IIS) Topic: Term paper Subject: Managing in Global Business Organization. Topic: Term paper Research focus Business Environment in Singapore The main reasons for this term paper research alone, Is because this is my final semester in master of business administration and I belief by doing it all alone the knowledge and the research I gather will help me so much in my final year project and might be useful for academic researcher and journal for organization and individual wanting to make Singapore a second home of base and work. 1. My research was to find out which kinds of experience European companies are having in Singapore. In addition, the task was to determine the main advantages and disadvantages of doing business in Singapore and which kinds of cultural difficulties European companies encounter in Singapore and how they can eliminate them. 1. In the theoretical part of study the first issue will be to find out the advantages and disadvantages of Singaporean business environment...
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............................................... 5 2.2 International Marketing Trends .................................................................................................... 9 Smart Phone and Android Market Analysis .................................................................................... 9 2.3 International business opportunities .............................................................................................. 12 2.3.1 Country assessment ................................................................................................................. 12 USA ................................................................................................................................................ 13 Singapore ...................................................................................................................................... 17 New Zealand ................................................................................................................................. 21 2.3.2 Risks analysis...
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...Sentosa Development Corporation (SDC) is a Singapore corporation. It was founded on 1 September 1972 as a Statutory Board under the Ministry of Trade and Industry and develops services, facilities and amenities on Sentosa for visitors. In 1974, Singapore cable car system was built for linking Sentosa to Mount Faber and starts operations. Fort Siloso, Kusu Island, Surrender Chambers wax museum and St John’s Island was opened to public as a holiday and recreational purpose in the following years. In 1982, monorail system of Sentosa Island began operations and Musical Fountain open to the public. In 1992, a causeway-bridge length at 710-metre long was built and linking Sentosa to the Singapore mainland, it is more convenience for public who want to travel to Sentosa. In 1996, one of the landmarks of Sentosa, The Merlion opens. In 1998, visitor cars are allowed to enter the island under the newly-introduced Drive-In scheme. In 2002, Sentosa Development Corporation and its subsidiaries are known as the Sentosa Leisure Group (SLG). In 2006, Palawan Beach reopens to public after renovation. The Sentosa integrated resort project with Genting International and Star Cruises was awarded by the Singapore Government. In 2007, the Sentosa Monorail was replaced by the Sentosa Express to enhance the transportation links between Singapore mainland and Sentosa. In 2010, Universal Studios theme park, and Resorts World Sentosa was opened. In 2011, iFly Singapore was opened and it is the world largest...
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...Automobile Association of Singapore (AASingapore). The core businesses of CapitaLandare hospitality and real estate financial services, having its footage in both Asia Pacific and Europe. It is one of Asia's largest real estate companies, with its’ headquarter located in Singapore(“About CapitaLand”, 2014, para 1)1. Automobile Association of Singapore (AASingapore) is a leading motor association which serves its members mainly in roadside recovery services and providing other services(“About AA”, 2008, para 2)2. 2. Evaluate The Opportunities, Threats, Strengths And Weaknesses Of The Organisations Using Strategic Models In order to analyse the two significantly different organisations, an evaluation on their external & internal environments was made using various strategic models to compare and contrast their opportunities and threats they face, as well as their strengths and weaknesses. 2.1 An Organization's External Environment (Coulter, 2013)3 2.1.1 General Environment The general environment, according to Coulter (2013)3, includes economic, demographic, socio-cultural, political-legal and technological sectors. Each of these aspects is evaluated to determine if an opportunity or threat is posed to CapitaLand and AA Singapore. An Organization's External Environment (Coulter, 2013) 3 a. Economic The growing affluence of both the Singapore and China market, which boast a large number of millionaires (Hannah Goldberg, 2014)4&(Neerja Jetley,2013)5...
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...similar to when audiences watch a romantic movie with a perfect ending and tell themselves this can only happen on the screen where all the lines have been written and edited carefully. Without any hope for any possible alternatives, eventually, no one would strive to create a peaceful and fantasy world according to their dream. However, there is a country that is making the dream of a lot of people come true. In a recent decade, Singapore has been moving towards the idea of improving their social and economic problems through constructing the modern building projects. Needless to say, their significant achievement in economic social development has brought them opportunities to become one of the most stable economies in the world regardless of a limited space and sacred natural resources. Singapore is among the countries that has the lowest rate of unemployment, highest adequate living conditions and social pension, and fastest economic growth in Asia. Furthermore, it is also well known for the green environment and energy efficiency. Although Singapore is believed to be a clear example of how a utopian plan has improved human development, there are critics argue that its government is directing people in an oppressive setting through a so called utopia and that there is lack of innovation in a too stable economic organization. The rigid of the government system has resulted in the lack of social justice about which people do not have choices and opportunities for self-development...
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...REPORT | 4/12/2015 4/12/2015 Executive Summary The purpose of this report is to analyse and evaluate the business strategy of Singapore Airlines. The report provides an informed review of Singapore Airlines’ executive management or organisational strategic analysis, decision making, implementation and evaluation of performance outcomes. Therefore, the report will cover many aspects such as strategic analysis, strategic directions and strategic objectives key-board business-level and international strategic, strategic implementation, as well as key strategic implementation issues and strategic evaluation. The strategic analysis takes place whereby analysing two general environments of Singapore Airlines. The first environment is the external environment which consists of PESTLE model, Porter’s Five Forces plus the government model, and the competitors of Singapore Airlines. The following is the internal environment which consists of Strategy Resources and Core Competency of Singapore Airlines. According to the results received from these two environmental analysis, Singapore Airlines has adopted an unusual dual-strategy. Vision, Mission, and stakeholder theory will be covered in the strategic direction setting. This part of the report will explain all sort of stakeholders and the importance of them to Singapore Airlines. Singapore Airlines adopted dual-strategy by competency of cost-effective service excellence, enshrined in a unique, self-reinforcing system of organizational...
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...audio-visual recording and government liscensing (Chia, 2011). Not only has new media disrupted the old conventional model by reducing the barrier of entry to extraordinarily low levels, it has also challenged the commercial model that funds traditional news media gathering and adversely gained tremendous recognition as an essential platform for information dissemination and acquisition (Koh, Lim, Ng, Detenber and Cenite, 10/08/2005). As one of the most wired nations in the world, the Singapore media industry sees audiences and advertisers alike, moving away from traditional media towards digital media (Choo, 12/08/2013); where news from myriad sources is available free of charge and where advertisers have a wide range of options for reaching consumers, including cost-effective online advertising and online retailing. In Singapore, traditional news media are primarily represented by two companies, one owned by Temasek (MediaCorp), one of the state’s sovereign-wealth funds, and the other (Singapore Press Holdings) that is government-centric through close monitoring and regulation. Now forced to compete with a vast spectrum of new publishers such as WikiLeaks, giant news aggregators like Yahoo, MsN and Google News as well as millions of bloggers of whom are empowered by the new abilities of multi-way communication. Transmission of news media has resulted in eroding the degree of editorial influence over the public’s issue agenda as well as erecting yet another barrier to effective...
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...Doing business in Singapore Table 1. Profile of Singapore Name Singapore Geographic location East Asia Current form of state City state with parliamentary democracy Previous form of state British colony (1819±1959) Member of Malaysia (1959±1965) Land area 647.5 sq. km Population 3.04 million (mid-1996 estimate) Population growth (1993±1997) 2% per year Population make-up Chinese (77.3%) (Singapore, as of June 1996) Malay (14.1%) Languages English, Chinese, Malay and Tamil GDP (US$) $94.1 billion (1996) GDP per head (US$) $30 900 (1996) GDP growth (1988±1997) 2.67 times Economic status Newly industrialized economy Type of industrialization Export-oriented Major industries by % of GDP Finance...
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...shop where customer can feel comfortable. However, the reputation of Starbucks’ coffee taste is not so good despite of their success; this is their weakness to improve. Likewise, conducting Macro analysis allows Starbucks to grow more. From the PESTEL analysis, Singapore is ideal country to spread their product. It is because the economy of Singapore is much prospered and grows 4.1% in 2013. Moreover, westernization of Singaporean will enhance value of Starbucks. After analyzing external and internal environment, company need to make marketing strategy to suite their target market. Starbucks clearly segment its clientele on demographic bases. They focus its offer on the age of its customers, often between 25 and 40, but also on income since these are quite high wages. As mentioned, Starbucks targets on upper class and middle class people and provides customers with premium coffee experience which cannot get from Mc Café and Dunkin’ Donuts. Starbucks is success because they can find appropriate position in the industry. Additionally, marketing mix is crucial because it helps Starbucks to develop products to satisfy target customer’s needs. Starbucks successes to charge right price and distribute the right place at...
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...Understanding Green Building Construction in Singapore Abstract: Given the pressing environmental issues that is plaguing the world in the 21st century coupled with the global changing of the climate each day, Green Building Construction is starting to be more recognized among counties. Most countries around the world are looking more towards sustainable development in the long term. Such is the case of Singapore as it established various schemes and initiatives to address the environmental degradation problems that it is facing at the moment. In this paper, I will be elaborating the approach that has been undertaken by the Singapore Government in its efforts to developing Green and sustainable buildings in Singapore. From up to date, the initiatives were quite successful but there are still certain limitations which will be addressed at the later part. No doubt that Singapore has enjoyed some success in the area of Green Construction, it will still be imperative for Singapore to continuously improve itself and maintain its success should it want to keep its competitive advantage internationally in the long run. Key words: Green Building Construction, Climate change, sustainable development, environmental degradation, continuous improve Contents Page | | Abstract | 2 | 1.0 | Introduction | 4 | 2.0 | Research Methodology | 6 | 3.0 | Benefits of Green Construction | 6 | 4.0 | Singapore’s Commitment to Green Construction | 8 | 4.1 | Green Mark Scheme 2005...
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...Why did China fare much better than the United States and the United Kingdom during the 2007-2009 financial crisis ? 1. Global financial crisis 2007 to 2009 1.1 Background The 2007-2009 financial crisis started as a sub-prime crisis in the United States (US). The Wall Street, driven for higher profits and low federal fund rate in home ownership began lending to sub-primes (Whalley et al, 2009). The mortgage loans were then re-packaged into financial instruments and sold to investors globally. When the housing prices declined in 2006, sub-primes defaulted on their mortgage loans as the values of their houses depreciated. These non-performing loans grew in sizes and led to the collapse of the mortgage loan market and collateralised debt obligations, leaving banks and financial institutions with lower net worth (Bianco, 2008). Due to the interconnected economies, the impact of the crisis spread beyond the US and resulted in a global financial crisis. | | | 1. | | | 2. | | | 3. | | | 4. | | | 5. | | | | | | | | | | 1. | | | | | | | 1. | | | 2. | | | 3. | | | | | | GDP: GDP growth (%): Considering that China’s GDP was only a third of the USA’s, its fiscal stimulus package size was significant in comparison to USA and UK, where the stimulus package were only 6% and 1.4% of their respective GDP (Fleet, 2010).. Hu Jintao committed at the G20...
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...Curbing Food Wastage in Singapore Focusing Introduction * Analysis of Food Wastage By Walter Sim Every day last year, each person in Singapore wasted an equivalent of one packet of economy rice or nasi padang. All this added up to an astounding record of 796,000 tonnes - the weight of about 1,420 fully loaded Airbus A-380s - of food waste, according to National Environment Agency statistics released this month. This marks a steep 13.2 per cent rise from the 703,200 tonnes dumped in 2012, and is the sharpest spike in at least six years. Before last year, food waste had typically gone up between 1.6 and 6.7 per cent year on year since 2007. "It's an extremely steep rise and it's rather disturbing that there is a distinct lack of awareness and nonchalance to food security issues," said Singapore Environment Council chief executive Jose Raymond yesterday. - See more at: http://www.straitstimes.com/breaking-news/singapore/story/more-food-going-waste-20140319-0#sthash.CRyz0dZB.dpuf http://www.nccs.gov.sg/climatechallenge/issue05/ask-dr-green.html http://www.savefoodcutwaste.com/2012/11/05/new-campaign-to-reduce-food-waste-in-singapore/ Question – Outline Your report should make use of appropriate frameworks and mechanisms from the module and include the following: An analysis of the social issue (600 words) A critical evaluation of a current, contemporary intervention designed to address the social issues (900 words) An appraisal of the outcomes of...
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