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Wild Waters

In: Business and Management

Submitted By goodrumr
Words 407
Pages 2
1. If I were a management consultant hired by the Salernos to help them navigate the choppy waters ahead I would inform them that the elements of the macroenvironment and the competitive environment that affect Wild Water now. This includes the new safety law that will require some expensive updating to meet the code and one of the major amusement park chains looking at a piece of real estate nearby a new development of expensive condominiums where vacationers who rent the condos are more likely to be looking for entertainment in the form of golf, deep-sea fishing trips and exclusive restaurants.

An element that I anticipate that will affect the water park in the next few years is its ability to fund the updates required to meet the code to be in compliance with the new state safety law being that the park is open for only a few months per year to accumulate revenue. Another element that I anticipate that will affect the water park in the next few years is the real possibility that they may lose business due to competition. With the smaller beach cottages in the area being torn down to make way for a development of expensive condos, these future vacationers may be looking for the type of entertainment and dining that the major amusement park chain that is looking for a piece of real estate nearby can offer. This amusement park chain is well known for its high-end rides, shows and eating establishments that will more than likely appeal to these vacationers.

2. Wild Water has maintained a strong organizational culture for the past four decades. Their employees are very loyal and even with the hierarchical couture within the organization most of the employees would refer themselves as part of the family. Employees are encouraged to voice their ideas about any aspect of the park’s operations. Photos of the workers and customers lines the walls of Jason and Marie’s

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