Premium Essay

With Reference to Your Own Detailed Examples Explore the Representation of the Gender in the Media Today

In:

Submitted By LucieCook
Words 826
Pages 4
“With reference to your own detailed examples explore the representation of the gender in the media today”
The media influences how certain genders should take certain roles in our society. For example, men are stereotyped to be masculine and heroic whereas in everyday life, that is not the case. Representation is the way in which people are presented and perceived or interpreted in a particular way.
Firstly is the New Man ( breaking the stereotype), this example is from the Amazing Spiderman. In the film, Andrew Garfield is presented as being the hero, but he approaches it in a different way. It proves that the hero is not traditionally ‘macho’ or aggressive as he is a geekier/nerdy lead character which goes against the norm. Also he is not afraid to be seen as smart and being clever due to him having a positive attitude. His iconography is that he is dressed as Peter Parker; which reflects his desire to ‘blend in’ with his 2 identities. When is being Spiderman, the colour pallet is always brighter. It also tells us that he is young, which creates audience identification. The mise-en-scene of the settings reflects his surroundings. For instance, in the city, he looks out of place, whereas at home, the lighting and colour pallet reflects his clothing. In The Amazing Spiderman, the lead still follows the stereotype to a certain extent as the lead is still a male, where he is still actively saving the day and the female role. He is not the victim in the film and is defined in the film by what he does and who is he: Spiderman.
Another type is Masculinity (GQ magazine). The colours of the wording are bold and masculine; blue & red. Blue is a strong and assertive colour which connotes independence, while red denotes passion and danger. On the front cover, we have Matthew McConaughey using direct mode of address which is commanding and powerful as he is looking

Similar Documents

Premium Essay

Values of Family

...The Ecology of Family Life Report of research conducted by The Social Issues Research Centre 2008 The Social Issues Research Centre 28 St Clements Street Oxford OX4 1AB UK +44 1865 262255 group@sirc.org The ecology of family life Contents 1 Introduction..................................................................................................................................................................................4 1.1 Family and childhood: a paradigmatic review ....................................................................................................................................4 1.2 Space and time in family life...................................................................................................................................................................4 1.3 Pennies and pounds: the socioeconomic relations of families and children in the present.......................................................4 1.4 Theoretical framework.............................................................................................................................................................................5 1.5 Defining consumption ..............................................................................................................................................................................5 1.6 Methodology and sources of data ...........................................................................................

Words: 24437 - Pages: 98

Premium Essay

Masculinity in Chuck Palahniuk's Work

...helpfully put Palahniuk’s thoughts into the cinematic forefront. This increased the popularity of Palahniuk’s other works and placed him in the cannon of Post-modern American fiction. It is the issues of modern masculinity that grasps critics’ attention more so than any other Palahniuk themes. It is very apparent that masculinity has changed as a natural progression of modernisation. This dissertation will analyse masculinity as it is depicted in Palahniuk’s writings and explore Palahniuk’s intentions and beliefs. I will interpret the responses of select critics in order to gain some understanding of what Palahniuk deems to be the ideal model of masculinity in the modern world, beneath his post-modern twists, transgressive characterization and vecernal style. This discussion will attempt to uncover what Palahniuk portrays as the cause of emasculation, if anything at all. To begin I will discuss the excess of recent decades and how it has effected men’s lifestyle, in reference to money, media, consumerism and access to information. Following on from this I will discuss Palahniuk’s exploration of sex and sexuality in order to gain...

Words: 7055 - Pages: 29

Premium Essay

The Influence of Blackberry Mobile Phone

...TITLE PAGE THE INFLUENCE OF BLACKBERRY MOBILE PHONE ON NIGERIAN STUDENTS: A STUDY OF UNIVERSITY OF LAGOS UNDERGRADUATES. By OLISEH KONYENUM CHIJIOKE . MAY, 2012 ABSTRACT The study assumed that youths no longer have boundaries as to when and where to use and not to use the mobile device and thus, It sought to explore the influence of blackberry mobile on Nigerian students. The research was conducted to study the influence of blackberry mobile phone on the students’ lifestyle. The theoretical basis of the study hinged on technological determinism theory and social presence theory. The quantitative method was employed and a survey research design was used with the aid of the questionnaire as a tool for data collection to elicit information from the respondents. 324 respondents were purposefully selected. The respondents cut across all six departments (Mass Communications, Geography& Planning, Psychology, Political Science, Sociology and Economics) in the Faculty of social science. 24 questionnaires were dropped from the analysis on the count of incomplete data entry at the respondent end. Therefore, the analysis presented is for the remaining 300 questionnaires i.e n= 300. The findings revealed that Blackberry mobile phone influenced the lifestyle of more than half (180) 60% of the respondents, the male respondents 96 (32%) were more influenced compared to the female respondents 84 (28%) and the male respondent (52%) couldn’t do without the Blackberry mobile for a day as...

Words: 12429 - Pages: 50

Free Essay

A Cursed Love

...each selection in Rereading America are meant to stimulate dialogue and debate — to generate rather than terminate discourse — they rarely lend themselves to a single appropriate response. So, while we’ll try to clarify what we had in mind when framing a few of the knottier questions, we won’t be offering you a list of “right” answers. Instead, regard this manual as your personal support group. Since the publication of the first edition, we’ve had the chance to learn from the experiences of hundreds of instructors nationwide, and we’d like to use this manual as a forum where we can share some of their concerns, suggestions, experiments, and hints. We’ll begin with a roundtable on issues you’ll probably want to address before you meet your class. In the first section of this manual, we’ll discuss approaches to Rereading America and help you to think through your class goals. We’ll examine some options for tailoring the book to fit your interests and the time constraints of your term. We’ll also take up some pedagogical issues. We’ll offer advice on how to broach particularly hot topics in your class. We’ll explore in some detail how to get the most out of journal assignments and learning logs. And...

Words: 57178 - Pages: 229

Premium Essay

Literary Theory

...also allow critics to focus on particular aspects of a work they consider important. For example, if a critic is working with certain Marxist theories, s/he might focus on how the characters in a story interact based on their economic situation. If a critic is working with post-colonial theories, s/he might consider the same story but look at how characters from colonial powers (Britain, France, and even America) treat characters from, say, Africa or the Caribbean. Hopefully, after reading through and working with the resources in this area of the OWL, literary theory will become a little easier to understand and use. Disclaimer Please note that the schools of literary criticism and their explanations included here are by no means the only ways of distinguishing these separate areas of theory. Indeed, many critics use tools from two or more schools in their work. Some would define differently or greatly expand the (very) general statements given here. Our explanations are meant only as starting places for your own investigation into literary theory. We encourage you to use the list of scholars and works provided for each school to further your understanding of these theories. We also recommend the following secondary sources for study of literary theory: * The Critical Tradition: Classical Texts and Contemporary Trends, 1998, edited by David H. Richter * Critical Theory Today: A User-Friendly Guide, 1999, by Lois Tyson * Beginning Theory, 2002, by Peter Barry ...

Words: 11786 - Pages: 48

Premium Essay

English 11 in Ontario

...English-E11-12 7/27/07 2:24 PM Page 1 Ministry of Education The Ontario Curriculum Grades 11 and 12 English Printed on recycled paper 07-003 ISBN 978-1-4249-4741-6 (Print) ISBN 978-1-4249-4742-3 (PDF) ISBN 978-1-4249-4743-0 (TXT) © Queen’s Printer for Ontario, 2007 2007 REVISED CONTENTS INTRODUCTION 3 Secondary Schools for the Twenty-first Century . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . The Importance of Literacy, Language, and the English Curriculum . . . . . . . . . . . . . . . . . . . Principles Underlying the English Curriculum . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Roles and Responsibilities in English Programs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . THE PROGRAM IN ENGLISH 3 3 4 5 9 Overview of the Program . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9 Curriculum Expectations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12 Strands in the English Curriculum . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14 ASSESSMENT AND EVALUATION OF STUDENT ACHIEVEMENT Basic Considerations . . . . . . . . . . . ....

Words: 100005 - Pages: 401

Premium Essay

50 Key Concepts in Gender Studies

...50 Key Concepts in Gender Studies Jane Pilcher & Imelda Whelehan Fifty Key Concepts in Gender Studies i Recent volumes include: Key Concepts in Social Research Geoff Payne and Judy Payne Key Concepts in Medical Sociology Jonathan Gabe, Mike Bury and Mary Ann Elston Forthcoming titles include: Key Concepts in Leisure Studies David Harris Key Concepts in Critical Social Theory Nick Crossley Key Concepts in Urban Studies Mark Gottdiener The SAGE Key Concepts series provide students with accessible and authoritative knowledge of the essential topics in a variety of disciplines. Cross-referenced throughout, the format encourages critical evaluation through understanding. Written by experienced and respected academics, the books are indispensable study aids and guides to comprehension. JANE PILCHER AND IMELDA WHELEHAN Fifty Key Concepts in Gender Studies SAGE Publications London • Thousand Oaks • New Delhi iii © Jane Pilcher and Imelda Whelehan 2004 All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, transmitted or utilized in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without permission in writing from the Publishers. SAGE Publications Ltd 1 Oliver’s Yard 55 City Road London EC1Y 1SP SAGE Publications Inc 2455 Teller Road Thousand Oaks, California 91320 SAGE Publications India Pvt Ltd B-42 Panchsheel Enclave Post Box 4109 New Delhi 100 017 British Library...

Words: 86432 - Pages: 346

Free Essay

Drriver

...[pic] Dear Educator, Thank you for your interest in the change, growth and empowerment of Native Youth Education. This curriculum was developed specifically for educators in the state of Maine’s public high schools who wish to use this guide as a tool to improve Native Youth Education. NEG (Native Education Guide) provides lesson ideas and examples that support current lesson structures as well as implementing a culturally appropriate material for the Native Student. While many Native Education curriculums exist, NEG is designed to adapt to the block scheduling of the Public High School in Maine. This curriculum recognizes the appropriate education material needed for its intended audience, which focuses on the tribes of Maine whose youth attend Public High School. NEG aims to provide its learners with a set of educational experiences that encourages empowerment and positive Native identity through community education. Native Education is the study of the human, tribal, environmental, historical and social experience of the Natives of Maine. Native Education is very complex with a lot of variables such as time, space, place and the students; NEG therefore focuses on a number of messages: - Community Building - Seventh Generation Sustainability, Economics and Ecology - School Education Policies and Institutions (Boarding Schools to Current Education Models) - Colonization and the “White Expansion” - Cultural Appropriation - Native Ritual, Ceremonies...

Words: 13183 - Pages: 53

Premium Essay

The Public's Perception of Mentally Ill Offenders

...this page) Date Acknowledgements I would like to pass my sincerest gratitude to my parents who shaped me to the person I am today. Moreover, I would like to acknowledge my supervisor and other academic staff that provided unconditional guidance and support. I would, furthermore, like to recognize my fellow students and colleagues who helped me in the facilitation of this project in various ways. In addition, I would also like to acknowledge the general public for allowing me to conduct my interviews. Last but not least, I would like to acknowledge my friends for providing their time, cooperation and tolerance before and after the study. Abstract The mentally ill offenders have arguably been viewed on an exclusionary spectrum continuum. The public has adopted punitive attitudes that have significantly hampered with restorative measures. The aim of this study is to examine the perception of the public regarding the mentally ill offenders. The sample investigated comprised of 3 most dominant ethnic groups. Out of 200 respondents there was an average of 30 participants for each main category of ethnicities. The ages were grouped according to the participant’s age range and then evaluated according to the participant’s perception on offenders who are mentally ill. The study focuses on the articles on the mentally ill, especially those that explore the public's perception of mentally ill offenders. This dissertation employed both primary and secondary...

Words: 12371 - Pages: 50

Premium Essay

Chapter I New

...Chapter I THE PROBLEM AND ITS BACKGROUND Introduction No one can deny the importance of teaching and learning in the whole process of education. This process can only become successful when teachers fully know their subject matter and effectively communicate it to students while students have a clear view of their abilities, have good study habits and are able to use effective study skills. Learning how to study involves putting away the habits and ideas which have made study unpleasant and burdensome, and talking on habits and ideas which make study more pleasant and fruitful. Why does one individual learn more quickly and thoroughly than other? The main reason for inefficiency in learning is ones carelessness and ineffective study habits. According to Crow & Crow (1992) the effective habits of study include plan/place, a definite time table and taking brief of well - organized notes. To successfully study a student must decide what information is important. All these things must be done to the best of his ability in the shortest possible span of time. Because, knowledge is very important to every person, hence it is wise to learn how to study in the most effective way. Experts are agreed that great success in the field of knowledge is attributed to good and consistent study habits. Like any other activity, skill and dedication are the key points for learning, how to learn. According to Azikiwe (1998) study habits are the adopted way and manner...

Words: 6608 - Pages: 27

Premium Essay

A Study on Media Planning Strategies at Different Organizations

...A study on Different Media Planning strategies at Selected Organizations In the partial fulfilment of Post Graduate Diploma in Management By: Bhargav Radia (P1139) Under the guidance of: Dr RAJESH ASRANI External Guide: Mrs Upasana Miterani Mrs Nikita Panchal N.R. INSTITUTE OF BUSINESS MANAGEMENT AHMEDABAD (2011-2013) DECLARATION We Moulin Gajjar, Mohammad Ali & Bhargav Radia students of the two year PGDM programme at N R Institute of Business Management hereby declare that the report on summer training and project work entitle is the result of our own work. We also acknowledge the other works/publication cited in the report. (Signature) (Signature) (Signature) Moulin Gajjar Mohammad Ali Bhargav Radia Place: Ahmedabad Date:3/08/2012 ACKNOWLEDGEMENT I express my sincere thanks to Ms. Upasana Miterani and Mrs. Nikita Panchal Marketing Executives, ACTIVE MEDIA, AHMEDABAD. Who guided me throughout my project with constant co-operation, encouragement and motivation. I thank to record my gratitude to our college Director for his encouragement and valuable support towards us. My project guide Mr. Rajesh Asrani has provided his valuable inputs as and when required. I thank him for his help and constant support. ...

Words: 20429 - Pages: 82

Premium Essay

Oral Communition

...organization. Communication can be of different types such as verbal communication, non verbal communication and written communication. In case of verbal communication, it is merely by using speech and language that the communication takes place. In case of non verbal communication, there is no exchange of words, but it may be gestures or signs or facial expressions that are used for communication. In case of written communication, a letter is used to express oneself. This could again either be a hand written letter or a typed letter. A person may have brilliant ideas in his mind, but unless they are communicated to others, it is not possible to implement that idea and it is also difficult to finish all the tasks on one’s own. Good communication skills are an added advantage and people with good communication skills are an asset to any organization as these people can work their way around the others because of their communication skills. Communication is the production and exchange of information and meaning by use of signs and symbols. It involves encoding and sending messages, receiving and decoding them, and synthesizing information and meaning. Communication permeates all levels of human experience and it is...

Words: 5829 - Pages: 24

Premium Essay

Citizenship

...CURRICULUM REVIEW Search using the ref: 00045-2007DOM-EN Copies of this publication can also be obtained from: DfES Publication PO Box 5050 Sherwood Park Annesley Nottingham NG15 0DJ Tel: 0845 60 222 60 Fax: 0845 60 333 60 Textphone: 0845 555 60 Please quote ref: 00045-2007DOM-EN ISBN: 978-1-84478-883-5 PPSLS/D35/0107/14 © Crown Copyright 2007 Produced by the Department for Education and Skills Extracts from this publication may be reproduced for non commercial education or training purposes on the condition that the source is acknowledged. For any other use please contact HMSOlicensing@cabinet-office.x.gsi.gov.uk DIVERSITY & CITIZENSHIP You can download this publication or order copies online at: www.teachernet.gov.uk/publications Diversity and Citizenship Curriculum Review Review Group members Sir Keith Ajegbo retired in July 2006 as Headteacher of Deptford Green School, a multiethnic school with a strong reputation for Citizenship education. He is currently working as a coach on the Future Leaders Project, as a School Improvement Partner, and as an education consultant for UBS. He is also a Governor of Goldsmiths College and a trustee of the Stephen Lawrence Trust. Dr Dina Kiwan is a Lecturer in Citizenship Education at Birkbeck College, University of London. Previously she was seconded to the Home Office as the Head of Secretariat to the Advisory Board for Naturalisation and Integration (ABNI), carrying forward the implementation...

Words: 37771 - Pages: 152

Premium Essay

Sears Marketing Case

...Purpose of the Study 5 Sears: Trends in Sales 5 Competitors 7 Sears Consumer Segments 8 Purchasing Trends 11 Legal Issues 11 Social & Cultural Issues 12 Economic Trends 14 Technological Innovations 15 Research Objectives 17 Methodology 18 Data Analysis & Results 21 Profile of the Sample 21 Descriptive Results 23 Difference & Associative Analysis 33 Limitations 37 Conclusions & Recommendations 40 References 46 Appendix 49 List of Illustrations Figures Page Figure 1.0: Sears Brands 5 Figure 2.0: Respondent’s Gender 21 Figure 3.0: Past Six Months Mall Visits 22 Figure 4.0: Clothing Stores 23 Figure 5.0: Percent of Respondents that Purchased Fitness Equipment in the Past Two Years 24 Figure 6.0: Fitness Equipment Purchase Location 24 Figure 7.0: Most Popular Sears Brands 28 Figure 8.0: Incentives to Increase the Probability of Entering a Store 30 Figure 9.0: Social Media 31 Figure 10.0: Facebook Presence 32 Figure 11.0: Gender vs. Mall Visits 35 Tables Page Table 1.0: Respondent’s Age 22 Table 2.0: The Appeal of the Kardashian Kollection to Females 23 Table 3.0: Perception of Sears 25 Table 4.0: Cause Marketing Practices 29 Table 5.0: Mall Visits vs. Store Location 33 Table 6.0: Price vs. Trendiness 34 Table 7.0: The Relationship between Perception of Service and Age 36 Executive Summary Objectives This study was an investigation...

Words: 13228 - Pages: 53

Premium Essay

Will Do Next Time

...Instructor’s Manual and Test Bank to accompany A First Look at Communication Theory Sixth Edition Em Griffin Wheaton College prepared by Glen McClish San Diego State University and Emily J. Langan Wheaton College Published by McGraw­Hill, an imprint of The McGraw­Hill Companies, Inc., 1221 Avenue of the Americas, New York, NY 10020. Copyright Ó 2006,  2003, 2000, 1997, 1994, 1991 by The McGraw­Hill Companies, Inc. All rights reserved. The contents, or parts thereof, may be reproduced in print form  solely for classroom use with A First Look At Communication Theory provided such reproductions bear copyright notice, but may not be reproduced in  any other form or for any other purpose without the prior written consent of The McGraw­Hill Companies, Inc., including, but not limited to, in any  network or other electronic storage or transmission, or broadcast for distance learning. PREFACE Rationale We agreed to produce the instructor’s manual for the sixth edition of A First Look at Communication Theory because it’s a first-rate book and because we enjoy talking and writing about pedagogy. Yet when we recall the discussions we’ve had with colleagues about instructor’s manuals over the years, two unnerving comments stick with us: “I don’t find them much help”; and (even worse) “I never look at them.” And, if the truth be told, we were often the people making such points! With these statements in mind, we have done some serious soul-searching about the texts that so many teachers—ourselves...

Words: 159106 - Pages: 637