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Sports Officials Plus

Abstract: A case study for the Strayer University, Alexandria, VA, Business 557 Financial Accounting class, this paper provides for the initial draft of a business plan for a small privately-owned, local business to be called Sports Official Plus, LLC. It will provide a review of its product, personnel staffing, a chart of accounts, and a pro forma balance sheet and income statement. Also provided will be a review of some internal control measures and asset protection, a regulatory impact statement especially as related to Sarbanes-Oxley and the application of GAAP versus IFRS.

Business Plan – Sports Officials Plus
Sports Officials Plus is a new apparel store that caters to the sports official community in northern Virginia, the District of Columbia and southern Maryland. As our name suggests our focus is to provide the shoes, clothing and accessories that officials from various sports require to perform their jobs and to position ourselves as the top retail store servicing this particular market.
We are the only apparel store in the in the northern Virginia area to specialize in gear for sports officials. My intention is to obtain 80% market share and become a central hub of shopping activity for the regional sport official and their support organizations.
Sports Officials Plus will be located at in the revitalized Springfield Plaza in in Springfield, VA allowing for easy access from anywhere in the surrounding area. We have centralized the store directly in position to the residential location and “working” areas of our target market. We believe that this is critical to our initial success and long-term growth. Sports Officials Plus will be organized as a Limited Liability Partnership among the partners of XXXXX and XXXXX.

1.1 Objectives 1. To create a shopping environment that caters to the

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