Essentials of Management Information Systems
Essentials
KENNETH C. LAUDON AND JANE P. LAUDON

CHAPTER 8
CASE 1

ACHIEVING OPERATIONAL EXCELLENCE AND CUSTOMER INTIMACY: ENTERPRISE
APPLICATIONS

Sinosteel Strengthens Business Management with ERP
Applications

VIDEO
CASE

Systems
Systems
TAGS

SUMMARY

URL
CASE

Coordination of decentralized business units; centralization of business rules; data security; management decision making; real-time “enterprise wide” resource planning (ERP); collaboration; knowledge sharing.
China’s state owned strategic resources enterprise Sinosteel Corporation uses Oracle
Enterprise Resource Management (ERP) to strengthen its business management and global reach. L= 4:50. http://www.youtube.com/watch?v=j5rBGljckjw “Sinosteel Corporation (abbreviated as Sinosteel) is a central enterprise under the administration of the State-Owned Assets Supervision and Administration Commission.
There are 76 subsidiaries under the administration of Sinosteel, among which 53 are in China and 23 abroad. The revenue from core businesses reaches RMB 111 billion in 2008. Chinese currency is called the Renminbi (RMB), and it is currently trading at .146 US dollars in 2009.
Sinosteel is mainly engaged in developing and processing of metallurgical mineral resources, trading and logistics of metallurgical raw materials and products, and related engineering technical service and equipment manufacture. It is a large multicontinued

CHAPTER 8 CASE 1 SINOSTEEL STRENGTHENS MANAGEMENT WITH ERP APPLICATIONS

2

national enterprise with core businesses engaging in resources development, trade
& logistics, engineering project and science & technology, equipment manufacturing and specialized service, providing comprehensive auxiliary service for steel industry, especially steel mills.
Sinosteel is organized as a decentralized,