FINANCIAL INFORMATION ANALYSIS Accounting Analysis Application Exercises Question 2 Most airlines have frequent flyer programs that promise customers free flights once they have accumulated 25,000 miles of travel with the same airline. Using the simple definition of assets, liabilities, revenues, and expenses presented in the lecture, how should these programs be reflected in the airlines’ financial statements? Promises that require future expenditures are liabilities even if they cannot be
Words: 932 - Pages: 4
media release dated 18/7/08, Qantas will retire up to 22 older aircraft from its fleet of 228 (including announcements previously made)(Commonwealth Securities Ltd 2008). It was also reported that Qantas will proceed with its major fleet re-equipment program of new and more fuel efficient aircraft such as the A380 and B787 due to rising oil and fuel prices (Qantas Airways Limited n.d.b) This is an indication that the property plant and equipment is overvalued due to the possibility of obsolescence of
Words: 3197 - Pages: 13
(FFP: Frequent Flier Program) The case deals with the problem of estimating cost and obligations of the United Air Lines frequent flier program. The major accounting issue with FFPs is how an airline accounts for their economic value. Since FFPs represent a present obligation for an airline to provide customers with air travel at a later date, they are considered a liability. Incremental Cost Approach: One approach can be to estimate the value of points that are going to be redeemed and
Words: 751 - Pages: 4
to be included in a diversified share portfolio aiming to maximise investor returns over the long term. Analysis began with a broad view of the airline industry, both international and domestic. Porter’s Five Forces framework is utilised to determine the strengths of buyers, sellers, potential entrants, competitors and substitutes. Overall the airline industry is characterised by high barriers to entry however these barriers are reducing and competition is increasing, particularly in the low-cost
Words: 3596 - Pages: 15
SOUTHWEST AIRLINES CO. 2011 ANNUAL REPORT TO SHAREHOLDERS To our Shareholders: The year 2011 was historic for Southwest Airlines. We celebrated our 40th anniversary of providing low-fare, high quality commercial air service. We launched an all new, industry-leading, frequent flyer program in March. We opened three new cities: Greenville-Spartanburg, South Carolina; Charleston, South Carolina; and Newark, New Jersey. We closed our acquisition of AirTran Airways on May 2, growing our fleet by 140
Words: 62433 - Pages: 250
Running head: INFORMATION SYSTEMS Information Systems for Decision-Making: CIS500 Patricia Peele Professor Eve Yeates, BS, MBA Strayer University October 13, 2011 Abstract Case study of “Revving Up Sales at Harley-Davidson”, pages 75-76 and “Delta Air Lines plays Catch-Up”, pages 77-79. This paper combines both case studies in one document, depicting business driven information systems used and strategic decision making from both well known businesses.
Words: 1177 - Pages: 5
Around the world, companies are being required to meet higher levels of disclosure of environmental liability … in the United States, for example, the US Financial Accounting Standard Boards (FASB) issued provisions in 2002 for accounting for environmental liabilities on assets being retired from service. The provision for accounting for assets retirement obligations required companies to reserve environmental liabilities related to the eventual retirement of an assets if its fair market value could
Words: 2515 - Pages: 11
SOUTHWEST AIRLINES CO. 2013 ANNUAL REPORT TO SHAREHOLDERS To our Shareholders: Our goals for 2013 were ambitious. We wanted to stay on track with our five Strategic Initiatives described below. We wanted to maintain our strong Brand, unique Culture, and award-winning Customer Service. We wanted to sustain our strong ontime performance and baggage handling. Finally, we wanted to improve our cost performance, achieve our profit requirement, and return value to our Shareholders. Just like in 2011
Words: 66668 - Pages: 267
customer value proposition? What evidence supports your conclusion? The strategy for JetBlue’s success in the marketplace is described in the company’s 10-K/A filling. Their goal is to ³establish JetBlue as a leading low-fare, low-cost passenger airline by offering customer’s high-quality customer service and a differentiated product.´ (JetBlue,2005) By doing this, they are trying to ³stimulate market demand while maintaining a continuous focus on cost-containment and operation efficiencies.´ (JetBlue
Words: 933 - Pages: 4
foreign currency exposure and threat of new entrants. Changes in customer taste and destinations, power of customers and growth of airlines alliances. Heavy investments in railways and telecommunication tools Consumer protection and passenger rights Growing percentage of global emission Airport slots allocations Similarity of resources and services such as Singapore Airlines and Cathay Pacific Improving services for better price Improving power of negotiation between the alliance and suppliers During
Words: 7700 - Pages: 31