BUS 508 - Contemporary Business Ardell Simmons Dr. Daniel Sersland Assignment 4: Internet Technology, Marketing, and Security December 1, 2013 Internet Technology, Marketing, and Security Introduction Social media is a good way for a business to market their products to current customers and also to gain the business of new customers. More and more consumers are using the internet and social media websites to make purchases. Some businesses don’t even advertise in the newspaper anymore
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businesses of all sizes. 2. Analyze the advantages and disadvantages of Social Media Marketing for business entrepreneurs. 3. Assess how Social Media Marketing is helping Pepsi gain more customer insight than it would have otherwise. 4. Discuss two other businesses that have used Social Media Marketing to their advantage. 5. Speculate what impact Social Media will have business over the next decade and identify what skills you need to improve to take advantage of the changes. (Nix, Gary Jul 18, 2012)
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different mediums such as a telephone, radio, television, among others. These transmissions are done through two signal types, which are analog and digital. Analog is the first type of transmission type because it is the older and has been around for a lot longer than digital. On the other hand, even though digital transmission is a younger generation, it is currently use in more devices than analog. Each signal has its advantages and disadvantages, but in most scenarios, both need to work together
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Ramsay left Silicon Graphics in 1997 and the two dynamic entrepreneurs decided they would reinvent how people can watch television. TiVo was a ground-breaking invention that allowed viewers to control what they watched, when they watched it. Fourteen months after the launch of TiVo, they had 42000 subscribers with a rate of 14000 new subscribers per quarter. With 102 million TV-watching households in the US, this was about a 0.04% penetration rate. This revolutionary system allowed consumers to be fully
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Speech COMM 100-06 Informative Speech Outline Title: MEDIA AND YOU Speaker: Specific Purpose: At the end of my speech, the audience will be able to take steps to ensure they and their loved ones are using social networking sites to their full advantage. Central Idea: Time is money and a huge aspect in our lives which we cannot rewind so we must use it wisely and efficiently especially in regards to the time spent on social networking sites to have a positive impact on our lives. Introduction:
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In recent years, there has been an extraordinary rise in digital communication, especially through mobile phones and social media; reading the newspaper has become reading a blog, watching the television has become watching YouTube videos. Younger generations have been pretty much born in a world that resolves around sharing and reading content on the web. Digital communication considerably influences the way we speak. But is this good or bad? Multi-modal language is simply any type of commination
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was uncommon for a child in school to own a mobile phone now almost every child not only owns a mobile phone but laptops, game systems and I Pods. Television has advanced radically over the last fifty years we have gone from watching silent, black and white movies to satellite dishes with hundreds of channels. Through the development of television we have learned about our surrounding environment in brilliant colour and sound. Consequently we are also bombarded by news, politics and the terrible
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Introduction to Advertising CW1 1. Use examples of recent advertisements to explain the role and functions of advertising. What is Advertising? It is a monetary and non-monetary form of persuading the audience through communication that uses: “Non-personal mass media – as well as other forms of interactive communication – to reach mass audiences to connect an identified sponsor with a target audience” (Wells, Moriarty, and Burnett)
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TELEVISION: A REAL DANGER FOR CHILDREN Have you ever wondered how TV effects yourchildren?Have you ever wondered the reason why your children can’t hear you when they watch TV?Hundred of arguments can be made on the topic that are the advantages of TV worth taking the disadvantages,but it is certain that all around the world no matter what parent’s social status,religion or nationality is,they let their children watch TV because TV has a big role in our lifes.Although the negative
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the changes, there has been mostly positive outcome from the media, but there has been some negative aspects as well. The television and radio helped to create our culture by having an impact on the way books, newspapers and magazines are designed and created. The television is one of the biggest influences on American families today. Children spend more time watching television and playing video games, therefore, spending less time interacting with others, which results in poor social and communication
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