Case Study Research Method Definition of a Case Study: * “Investigates a contemporary phenomenon within its real-life context, especially when the boundaries between phenomenon and context are not clearly evident.(Case studies focus on understanding the dynamics present within a single setting. (Eisenhardt, 1989)). * “A case study is an empirical enquiry that investigates a contemporary phenomenon in depth and within its real-life context, especially when the boundaries between phenomenon
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------------------------------------------------- College of Business, Hospitality and Tourism Studies ------------------------------------------------- Department of Accounting ACC601 – Corporate Accounting Trimester 2, 2012 Research Assignment 2, (10%) Instructions: ( For Education students only) Note * This assignment is to be carried out in groups of three. * Students are required to choose only one topic, and write a research report, based on the format given. * The assignment must comply with normal
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Research report Service provider strategies for mobile advertising: case studies Alexandra Rehak October 2008 Research from Analysys Mason Fixed Networks and Services Analysys Mason Fixed Networks and Services online market intelligence service MENA telecoms market: strategies and opportunities 2008–2013 Mobile broadband: another substitution threat for fixed operators? Business data services in Europe: market drivers and forecasts 2008–2013 Multi-play services in Western Europe: market
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contemplating the importance of non-GAAP (Generally Accepted Accounting Principles) earnings to the ‘‘Street.’’ Based on the facts of an actual company and utilizing the financial information drawn from this company’s 10-K and Earnings Release, this case introduces students to the strengths and weaknesses of GAAP and non-GAAP earnings measures, and why the Street might be more interested in cash and recurring earnings in attempting to predict movements in stock price. It also provides the instructor
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Assignment 1: Consensual Relationship Agreements Case Study Due Week 3 and worth 100 points Read the Consensual Relationship Agreements case study located in Chapter 2. In Questions 1 and 2, focus on non-ethical ramifications (save any discussion of ethics for Question 3). Write a six to eight (6-8) page paper in which you: • Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format
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Assessment 1 (A1) Case Study: Individual Assessment (30%) The case facilitates the discussion of marketing problems in real situations. Each student is to individually conduct a case study analysis during the semester. You should read these cases carefully and come to class prepared to provide constructive input as the class works together to address the issues of the case. 1. Practice Cases (Not assessable but required for class discussion) There will be two practice case studies to be prepared
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Brochure More information from http://www.researchandmarkets.com/reports/1226320/ Innocent Drinks Case Study: Capitalizing on the Health Trend in the Smoothie Category Description: This case study on Innocent Drinks forms part of The case studies series, which explores business practices across a variety of disciplines and business sectors. It focuses on the company's achievements as it copes with recession, competition and takeovers. Key reasons to purchase this title - Gain insight into
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A Case Study by any Other Name Cathy Foster Liberty University A Case Study by any other Name Researchers have different methods of observing their subjects. Among the most popular is the case study. Case studies are used a lot in psychology and one of the most famous psychologists that used case studies to detail the private lives of his patients was Sigmund Freud. What is a Case Study? “A case study is an observational method that provides a description of an individual” (Cozby
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An Example Report Elizabeth Gadd Academic Services Manager (Engineering) Loughborough University Library November 2008 Contents Contents .......................................................................................................... 2 Acknowledgements ...................................................................................... 3 Abstract ........................................................................................................ 3 1 Introduction .............
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Business and Marketing Instructor’s Name: Prof. Dr. Britta Bergemann E-mail: britta.bergemann@stw.de Class Time: 2.00PM – 8.00PM 1. Course Description This course looks at international business and marketing topics in theory and practice (case studies). It aims at building students’ awareness of business and marketing mix issues in the global context, and provides the tools to manage products and brands globally. 2. Overview This course offers a framework that allows students to see
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