Communications Success at Chilean Copper Mine An effective crises management plan should be part of every corporation’s strategic business plan. The failure of not developing a crises management plan could cause a corporation to face additional financial loss or reputation loss (Gupta, 2011). Research of Corporate Communication Institute found that during crises the ability of have an effective communication team and the ability to master the media is an important tool for the each of the three
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be dire consequences for that company and anybody affiliated with the company. On August 5, 2010, a copper mine shaft in northern Chile collapsed leaving 33 miners trapped in the San Jose mine. The miners were trapped 1017 feet below the ground. The company’s reaction and response to the situation would influence the world’s view on the company. At the point of the mineshaft collapse, it became extremely important for the company’s representatives to communicate effectively with the press
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Chilean Miners Chilean Miners Workers who were trapped after Chilean coppers mine collapses on August 5, 2010. In this paper I will be speaking about how we should speak to those effected, how we need to be considerate how we speak to them. Watch the tone that is used and the words that are said. What can be the potential needs of the families of the miners when receiving a message about the incident? As well as the potential needs of the company’s employees when receiving a message about
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give direction, or persuade the audience. If the goal of the message is not clear, the audience will not understand the message, thus an ineffective message. On August 5, 2010 in northern Chile, a San Jose copper mine collapsed, encasing 33 miners underground. When the news of this collapse spread, every person around the world was captivated with the story. In early communications, it was unclear how long it would take to bring the miners up and was estimated to be approximately four months.
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Know the Audience BCOM/275 University of Phoenix Know the Audience This particular situation relates a heart wrenching news story about 33 miners in Chile whose lives were held within the balance of time (Weik, 2010). In explaining this story, one of the most important factors relates to the feelings and emotions within the information to be provided. The story will gear at considerations and assessing the target audience. The audience in this situation will be family, company employees
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the communication during the Chilean copper mine accident in South America, knowing your audience proves to be even more significant when a company has to deal with the outcome resulting from a disaster. Understanding that families and workers need to me told in different manners is a key. The company had to send sympathetic messages to the families, had to inform them about the efforts was made to save their loved ones. On August 5, 2010, a small copper mine in northern Chile collapsed trapping
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than the size of an average classroom, and you are half a mile underground with no way out. Unless, someone experienced this nightmare firsthand this would be difficult for anyone to imagine. This was the terrifying and exhausting reality for 33 Chilean gold miners August 5, 2010 through October 9, 2010. There are two difficult types of communication that the San Esteban Company faced. The Company had to address the families of the trapped miner’s and the rest of world. The considerations of roles
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Chilean Mine Collapse Garret Rife BCOM/275 October 9, 2011 Randi Plante Chilean Mine Collapse On August 5, 2010 one of the worst things fathomable for the 121-year-old Copiapo copper mine located in Chile occurred. The mine collapsed on itself trapping 33 unfortunate miners in the process. They were trapped with no escape route open to them and were left to the perils of the unforgivable crawl space that they would now call home. "The buried men, who became known as "Los
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Research additional articles and information about the Chilean mine collapse. TITLE: What was the incident that took place? Communication will always come in different forms when dealing with certain situations and the parties receiving the communication. Over 30 workers were trapped after a Chilean copper mine collapsed in 2010. According to "Chile Mining Accident (2010)" (2013), On Aug. 5, 2010, a gold and copper mine near the northern city of Copiapó, Chile caved in, trapping 33 miners
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Knowing Your Audience Dedra Wingate BCOM/275 December 2, 2014 Les Colegrove Knowing Your Audience August 5, 2010 will be a day that most people in Chile will not forget. News broke out that “San Jose mine, a small copper operation in northern Chile owned by Minera San Esteban Primera, suffered a cave-in, leaving thirty three workers trapped underground” (Weik, 2010, p. 65). Minera San Esteban is the mining company who had to announce to the families and workers within the
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