12:06 Page 1 WOMEN, GENDER AND WORK People are not defined solely by their work, nor is it possible to ignore the effects of factors outside the workplace on a person's status at work. To seek equality at work without seeking equality in the larger society – and at home – is illusory.Thus an examination of the issues surrounding women, gender and work must be holistic. That means considering the role of productive work in life as a whole and the distribution of unpaid work as well as
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FUTURE OF TECHNOLOGY OTHER ECONOMIST BOOKS Guide to Analysing Companies Guide to Business Modelling Guide to Business Planning Guide to Economic Indicators Guide to the European Union Guide to Financial Markets Guide to Management Ideas Numbers Guide Style Guide Dictionary of Business Dictionary of Economics International Dictionary of Finance Brands and Branding Business Consulting Business Ethics Business Strategy China’s Stockmarket Globalisation Headhunters and How to Use Them Successful
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PARTEA 1 MANAGEMENTUL MARKETINGULUI – CE ESTE ªI CUM TREBUIE ÎNÞELES CAPITOLUL 1 DEFINIREA MARKETINGULUI PENTRU SECOLUL XXI ÎN ACEST CAPITOL VOM ABORDA URMÃTOARELE CHESTIUNI: 1. De ce este important marketingul? 2. Care este sfera de acÆiune a marketingului? 3. Care sunt conceptele fundamentale ale marketingului? 4. Cum s-a schimbat managementul marketingului? 5. Care sunt activitåÆile absolut necesare pentru un management de succes al marketingului? Marketingul este peste tot. În
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