Supply Chain Management Fruit juice- Dabur Nepal Pvt Ltd. Dabur Nepal has been producing fruit juice in Nepal for many years. The major fruit juices produced by Dabur Nepal are:- • Real • Activ The major raw material required to produce these juices are:- • Fruit pulp (orange, apple, mango etc) • Concentrated • Sugar • Water • Natural flavors The majority of the mango pulp comes from the India, while other fruit pulps like: - apple, orange, cranberries are imported mainly from Europe
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|BUSINESS PLAN | |ESSENCES | |Vegetable Juice | |BBA 6 | [pic] Sehrish Inayat (090016) Sarah Masood (090014) Fatima-Tu-Zahara (090028) Tahir Ayub (090006) EXECUTIVE SUMMARY Juices consumption is high because of increased awareness of health consciousness among people. The competitive analysis identified that competition
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2.1 Micro-environments Micro-environmental analysis model used to analyze the internal business environment as. Company The company under analysis Atlantic Quench is manufacturing and distributing the fruit juices since 80 years in the US and now in the UK also. Atlantic Quench is famous for its Cranberry juices and dried Cranberry i.e. Crantanas. The company made the strategic alliances for its manufacturing and distributing of fruit juices with Gerber and Coca-Cola in 2013 and 2007 respectively
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FRUIT/VEGETABLE JUICE IN LEADERASIA HEADLINES * Fruit/vegetable juice grows at 11% in total value and 9% in total volume terms to reach $12.3 billion and 231 million litres in 2011 * Product and flavour innovations from leading manufacturers help add dynamism to fruit/vegetable juice * Juice drinks excluding Asian registers the strongest growth as a result of aggressive marketing and new products from Minute Maid and Tropicana Twister * Average unit price continues to rise
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shastras Real tropicana Minute maid need Need for hygienic option for juice with high pulp content as juice available was from the road side vendor or had to b churned out on own. The problem with buying from the vendor was the hygiene factor and the one with churning on own was time consuming. Targeted juice to the health conscience crowd. There was no juice that catered to the needs of growing number of health conscience and upper middle class Indians. Minute maid was launched in India at the
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VIRGINIA INTERNATIONAL UNIVERSITY COURSE: MBA 500 MANAGERIAL COMMUNICATIONS (A) DATE : OCTOBER 29, 2012 TO : DR. ONU FROM : TEAM 4 SUBJECT : A SHORT REPORT ABOUT STUDENT CUSTOMER’S BEHAVIOR IN BANGALORE TO VEGETABLE JUICE PAGES : 9 I. SUMMARY Indian students don’t drink vegetable juice much. Primarily, they drink soft-drinks, fruit juices, and hot drinks. They buy beverage at school, groceries stores, and gas stations sometimes. 90
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Case Study: BOOST Juice While a prime reason for choosing any drink is to quench one’s thirst, it is when consumers continually demand a particular brand that marketers know they have done their job well. There are many ways in which we san slake our thirst, and large amounts of money are spent on positioning branded drinks in various categories – such as those competing in carbonated beverages, water and milk drink sectors – not to mention the sums spent on convincing us that we need to drink
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| Jon Snow | | Jon Snow | Table of Contents Introduction 1 Data Analysis 1 Discussion 2 Conclusion 3 Recommendation 3 Introduction Hammer Wines is introducing a Mobile App to retail outlets, enabling fruit juices to be dispatched from smartphones. This will help the entity to reduce its paperwork and also improve Hammer Wines’ service quality for order deliveries. In order to promote this new Mobile App to current customers and encourage for the
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Diversity Miss Nida Nazar English Project Report Shafa Rashid Ayesha Kamal Samra Bashir Priya Pari Divya Raani English Project Report Diversity Introduction The product Diversity introduces refreshing juices that are designed to healthy, delicious and refreshing. 100% natural with no artificial flavors, Diversity brings consumers the consumer a luscious juice that has no fat and has a variety of flavors they can enjoy. They are smooth and rich with
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fruit juice beverages are fruit juices (Pepsi's Tropicana), nectars (Dabur's Real) and fruit drinks (Frooti and Slice). All these are real, reconstituted from fruit pulps or concentrates. The leading fruit juice brands include Real, Onjus, Tropicana, Frooti, Jumpin. The fruit drinks are mainly based on oranges, mangoes, pineapples, grapes, apples, guava and tomato. They only differ in pulp content: the juices have over 85%, nectars (20% to 85%) and fruit drinks (less than
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