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DEAKIN UNIVERSITY FACULTY OF BUSINESS AND LAW School of Accounting, Economics and Finance

MAA302 Strategic Management Accounting Trimester 2, 2011
Assessment: Value of assessment: Due date: Word limit Assignment 40 marks (20% of total assessment in this unit) Friday 30th September 2011 at 12:00 noon 2,000 words

Read the case The Balance Scorecard at Cola by White and Tuncbilek (2001). Required: a) Why develop a balanced scorecard for Cola? (10 marks) b) Compare the dynamic scorecard proposed by Cola’s consultant with Kaplan and Norton’s BSC. What are the main similarities? What are the main differences? (10 marks) c) Evaluate the strengths and weaknesses in the corporate scorecard developed by the management team. How does the corporate BSC support Cola’s strategy? (10 marks) d) Evaluate the process of implementing the BSC at Cola and communicating it to all employees. What went right? What could they have done differently? (10 marks)

Tips for Assignment Read the case thoroughly. a) What are the key points required by the assignment? b) Can the key points support your ideas or arguments? Outline the introduction, body and conclusion of your assignment. a) Evaluate and critically analyse your ideas or arguments. b) Support your ideas or arguments with appropriate examples and explanations. Ensure that all requirements of the assignment have been addressed. a) Ensure that there is a logical flow of ideas or arguments. b) Check spelling, punctuation and grammar. c) Proofread and edit your assignment. Re-write, if necessary, and proofread again.

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Instructions You are required to ensure that your assignment comply with the following instructions. Failure to do so would invite a penalty. Presentation Your assignment should be computer-typed, double-spaced and use Times New Roman font size 12. Hand-written assignments will not be accepted. Leave a one-inch margin on each side of the page and all pages must be numbered accordingly. Start each section on a new page. Clearly label and explain all diagrams and graphs, if any. Adhere strictly to word limit. Citation and References Use the Harvard Referencing System (refer to http://www.deakin.edu.au/currentstudents/study-support/study-skills/handouts/authordate-harvard.php). A full list of references referred to in your assignment must be provided. A 5% penalty will be applied for omission of list of references. Furthermore, marks will be deducted if references do not contain all required details. Study manual or lecture notes are not to be used as either references or authorities to support a stand taken. Academic Honesty and Misconduct No excuses for acts of plagiarism and collusion will be entertained. Copying the work of others, allowing others to copy your work, and/or attempting to do any of the above mentioned will result in automatic failure of your submission. The University policy of plagiarism and collusion is available from The Guide (www.deakin.edu.au/theguide). Regulation 4.1(1) Student Discipline and DSO (Unit Guide, pages 8-10 and Assessment, Avoiding Plagiarism and Collusion and Check Your Work) also contain important information regarding academic misconduct. Assignment Submission The assignment must be submitted online in an area provided in DSO. It is counted as "on time" if submitted by the specified time AEST or AEDST on the due date. When submitting online, you must check that you have submitted work correctly by following the instructions provided in DSO. Before submitting your assignment, you should make a copy for safe keeping. The following declaration relating to academic honesty must be made and submitted along with your assignment: "I certify that the attached work is entirely my own (or, where submitted to meet the requirements of an approved group assignment, is the work of the group), except where material quoted or paraphrased is acknowledged in the text. I also declare that it has not been submitted for assessment in any other unit or course." An Assignment Attachment Sheet containing this declaration is available online in DSO. Late Submission Request for an extension to the date for submission will be considered only if a written request is submitted prior to the due date. Extension will not be granted on or after the due date, including medical certificate. Extension will only be considered for students facing unforeseen and unavoidable problems. Work and family commitments do not constitute sufficient reason for the granting of extension. Late submission without an extension granted by the unit chair will not be marked. Page 2 of 2

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