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1.1 Explain the knowledge, skills and behaviours required to be effective in an HR role
The CIPD Profession Map was developed by CIPD in order to pinpoint the professional areas and behaviours required of HR Professionals at every level in accordance with professional competency, in order to successfully carry out the activities within a HR Practitioners role (Leatherbarrow and Fletcher, 2014). Furthermore, the CIPD Profession Map is particularly efficient as a form of self assessment, setting the standards for all HR Professionals, enabling personnel to begin, maintain, specialise and develop their career within HR.
Within the CIPD Profession Map; two core professional areas are central to the map, these two core areas are; Insights, strategy and solutions and Leading HR. Insights, strategy and solutions is an area that means to develop insights and solutions that are both tailored and actionable towards a professional organisation (CIPD, 2012). Furthermore, this core area is based on a knowledgeable understanding of a business, for example; the way in which it operates and the specific product or service the business provides. Without a sound, contextual understanding of an organisation; developing insights, strategies and solutions would be challenging and ultimately unviable. Practically, this core professional area includes; developing actionable insight, an example of this according to the CIPD Professional Standards is to “Collate and feed in ideas and observations to your colleagues and others to influence policy and process” (CIPD, 2012, p.10).
The core professional areas; Leading HR means to be self driven and use initiative as an HR professional, excelling yourself, others and productive, successful motion within an organisation. Specifically; Leading may not be every HR practitioner’s ultimatum, although the other wide array of spectrums within the

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