Premium Essay

4ps Apollo

In: Business and Management

Submitted By Aoeasif
Words 364
Pages 2
Product:
Apollo hospital provides quality healthcare services with more than 53 branches across the country. Prominently Apollo is known best for heart problems and Knee and Hip replacement surgeries besides other major ailments. The specialities include – Heart, Orthopedics, Spine, Cancer Care, Gastroenterology, Neurosciences, Nephrology & Urology Critical Care.
Price: The hospital is priced premium and it can afford to do the same because of its positioning and its assurance as well as the reliability on the brand of Apollo hospitals. Along with it, it also helps that there are so many locations and specialities in Apollo hospitals. Thus a patient is reassured of his well being.

Place:
Apollo Hospitals has around 8500 beds across 53 hospitals in India and overseas. It is located in 15 different places across India which include Ahmedabad, Aragonda, Bangalore, Bhubaneshwar, Bilaspur, Chennai, Delhi, Hyderabad, Kakinata, Kolkata, Madurai, Mauritius, Mysore Noida.

Promotions:
Apollo promotes itself through the Community Initiatives viz
SACH – Save a Childs Heart
CURE – Extends preventive as well as rehabilitative cancer treatment to the economically backward.
SAHI – Society to Aid the Hearing Impaired
DISHA – Distance Health care Advancement Project

People:
Currently engages more than 19,000 doctors, nurses, paramedics, clinical staff and management professionals to manage over 8500 beds across 53 hospitals in India and abroad. Along with this Apollo Hospitals has several courses along with research facilities to facilitate innovation.

Process:
The largest achievement of the Apollo Group has been to take quality health care to across the length and breadth of India. This operation in itself involves very established procedures and documentation.
It has been a major player in scripting the medical landscape of the nation. This is

Similar Documents

Premium Essay

Pandora's Box

...Lauren Tucker 1 Freshman English 1 March 2013 Pandora’s Box: All the Unanswered Questions Part 1: What I Already Know In 5th grade I read a Mythology book on goddess and gods and Pandora was one of them. I know that Pandora was created because of a disagreement between gods leaving a need for revenge. I also know that “Pandora’s Box” is just the name that was given by scientist and that it was actually said to be a jar containing all the evil spirits, bad fortune, and bad luck that was in the jar to later be released. Pandora was the first female goddess created. Part 2: What I Want To Find Out In this research project I would like to learn more about the way Pandora lived and all about the box of spirits. I would like to learn exactly what was in the box/jar. I would also love to learn what spirits were exactly in the box and what the meanings were. To start off this project I’m going to do research on the computer checking out different website on Pandora. Then I will try and look for books and if I find any I will take information on them. I plan on doing a little research every week so I don’t wait until the very last minute. Part 3: My Search Findings Tucker 2 Pandora was created by Hephaistos, the smith god, under the order of Zeus, to upset Prometheus the god of fire and friend of men. (“Pandora-Greek Mythology”) Pandora was created as revenge/punishment because Prometheus gave man the gift of fire. Prometheus was not supposed to give mankind...

Words: 730 - Pages: 3

Premium Essay

Hermes Greek God

...smart for such a young baby. (Russell, 1992). While out on his adventure, Hermes came across a bunch of cows grazing in a field. The cows turned out to be owned by his brother Apollo. Hermes thought it would be funny to play a joke on Apollo. He decided to steal his cows. Since Hermes was so smart he decided to pad the cow’s feet and walk them backwards. He did this so Apollo would be confused and wouldn’t know which way the cows had gone. (Russell, 1992). The effort it took to pad and move all of the cows made Hermes very hungry. Hermes decided to put his clever ideas to good use again so he invented fire. He cooked and ate one of Apollo’s cows. Eating the cow definitely satisfied Hermes hunger. He decided to bring the rest of the cows’ home with him in case he got hungry again. ("Hermes", 2000-2011). While traveling home the cows were mooing in a musical way that made them sound like they were singing. Hermes saw a tortoise shell on the ground and he had another witty idea. He invented the first lyre out of the tortoise shell and string. It played wonderful music. He was playing the lyre when Apollo found him. ("Hermes Greek God", 2011). Apollo was very angry at Hermes for stealing his cows. When Apollo, who was a god of music, heard the music from the lyre he immediately loved it. As an apology to Apollo for stealing his cows, Hermes decided to give him...

Words: 740 - Pages: 3

Premium Essay

Gods of Management

...Organisational Leadership Mattersey Hall Gods Of Management Charles Handy, in “Gods of Management”, attempts to classify four distinct management cultures that exist within all organizations. He uses the ancient Greek gods to symbolize these management cultures or philosophies. There are four types of management cultures or philosophies present within all organizations. The four cultures are the club (Zeus), role (Apollo), task (Athena), and existential (Dionysus) cultures. The first culture Handy discusses is the club or Zeus culture. He uses a spider web to represent the club culture. “[T]he lines radiating out from the centre” represent “divisions of work based on functions or products” (Handy p14). The most important lines however “are the encircling [lines], the ones that surround the spider in the middle, for these are the lines of power and influence, losing importance as they go farther from the centre. The relationship with the spider matters more in this culture than does any formal title or position description” (Handy p14). Handy also maintains that this type of culture is excellent for “speed of decisions” (Handy p15). However, because of its speed, quality is dependent upon Zeus and his inner circle. This results in an emphasis being placed upon the selection and succession of Zeus. The club culture achieves its speed through empathy. This in turn leads to very little documentation within the organization and face-to-face meetings between Zeus and his subordinates...

Words: 1456 - Pages: 6

Premium Essay

Hermes In Greek Mythology

...“When he was exploring he came across a turtle, which he killed and took out of its shell. He took the shell, drew strings across it and invented the lyre and plectrum, which is known more commonly today as a pick” (Phillips). After this, he went to Piera, stole eleven oxen, and put on a pair of sandals so he would not leave footprints. He then went to Pylos where sacrificed two of the oxen to the twelve gods, and is called the inventor of divine sacrifice and worship. Apollo realized that the oxen were gone and went to Maia’s to get them back. Apollo, seeing Hermes in his cradle, blamed him and then Zeus demanded that he give the oxen back. Hermes claimed that it wasn’t him, but when he saw nobody had believed him, he took Apollo to his oxen in Pylos. Apollo was going to take his oxen back until he heard Hermes playing the lyre and loved the sound so much he let Hermes keep the oxen. Hermes by then had also invented the syrinx, now called a pan flute. He shared his new invention with Apollo, and the two gods became close friends from that point...

Words: 861 - Pages: 4

Free Essay

Acc 491 Week 4, Learning Team Assignment - Apollo Shoes Case Ass

...ACC 491 Week 4, Learning Team Assignment - Apollo Shoes Case Ass Purchase here http://chosecourses.com/acc-491-week-4-learning-team-assignment-apollo-shoes-case-ass Description ACC 491 Week 4, Learning Team Assignment - Apollo Shoes Case Assignment ACC 491 Week 4, Learning Team Assignment - Apollo Shoes Case Ass Purchase here http://chosecourses.com/acc-491-week-4-learning-team-assignment-apollo-shoes-case-ass Description ACC 491 Week 4, Learning Team Assignment - Apollo Shoes Case Assignment ACC 491 Week 4, Learning Team Assignment - Apollo Shoes Case Ass Purchase here http://chosecourses.com/acc-491-week-4-learning-team-assignment-apollo-shoes-case-ass Description ACC 491 Week 4, Learning Team Assignment - Apollo Shoes Case Assignment ACC 491 Week 4, Learning Team Assignment - Apollo Shoes Case Ass Purchase here http://chosecourses.com/acc-491-week-4-learning-team-assignment-apollo-shoes-case-ass Description ACC 491 Week 4, Learning Team Assignment - Apollo Shoes Case Assignment ACC 491 Week 4, Learning Team Assignment - Apollo Shoes Case Ass Purchase here http://chosecourses.com/acc-491-week-4-learning-team-assignment-apollo-shoes-case-ass Description ACC 491 Week 4, Learning Team Assignment - Apollo Shoes Case Assignment ACC 491 Week 4, Learning Team Assignment - Apollo Shoes Case Ass Purchase here ...

Words: 858 - Pages: 4

Free Essay

Agamemnon Personal Response

...displays acts of revenge towards her husband. Clytemnestra displays acts of revenge towards him and Cassandra is the innocent war-prize Agamemnon claims after he defeats Troy. Agamemnon is the main character of this play. Agamemnon’s tragic flaw is his hunger for power. When he is back from war the entire city is at his palace’s doorstep to celebrate his home-coming but his wife is not. He gives in too soon into the script-writing of Clytemnestra. Although he allows himself to run through what is happening around him, he does not give it enough time to make the correct decisions. His head is held up too high not thinking of what exactly he is getting into. It is utter ignorance. Agamemnon giving up their daughter Iphengeia as sacrifice to god Apollo sticks with Clytemnestra and builds up as revenge towards Agamemnon. Agamemnon keeps his head held high and displays hubris through some of his actions which is illegal in the city of Argos. Agamemnon is the tragic hero of the play. When he was about to walk down the crimson silk he questioned his morals, and was aware that he was about to do something incorrect. And stepping thus upon the sea’s rich dye, / I pray, Let none among the gods look down. (Lines 1096-1097) He was afraid himself when he was about to walk on the silk that he may be hurt or cursed by the gods. Then with his wife persuades him that it is okay to walk down on the...

Words: 737 - Pages: 3

Free Essay

Temple of Jonathan

...“The Temple of Jonathan” (The Muse’s Hegemon) Jon Peterson 4/17/15 The Temple of Jonathan was erected in Olympia, Greece in the fourth century BCE. It is believed to have been built by the citizens of Olympia during the Late Classical Period which was between 400-323 BCE. Shortly after the Persians Wars had ended, the citizens built the Temple of Zeus which the citizens modeled this temple after. While the Temple of Zeus was built to showcase the power of Zeus, Apollo and Athena, the Temple of Jonathan was built to bring calmness and peace to the city. The temple had been built in a Doric hybrid style and was erected near the Sanctuary of Zeus. The reason the citizens of Olympia decided to erect it near the sanctuary of Zeus is because Jonathan was appointed by Zeus to be the second leader (hegemon) of his nine daughters, The Muses. Although Apollo was the initial appointed leader of the Muses, he was not to be bothered by trivial things. Zeus felt his daughters needed a second male leader over them that could handle the daughters calmly because at times they argued relentlessly over trivial issues. Zeus wanted clam and peace among his daughters that ruled over the arts and sciences. The daughters offered inspiration in the subjects of Arts and Sciences and Zeus thought that these daughters must remain calm in their influence of the people. The temple design not only encompassed the Doric style but also incorporated some of the features of the Ionic and Corinthian orders...

Words: 1199 - Pages: 5

Premium Essay

Apollo Greek God Research Paper

...Apollo Apollo is the god of music, light, and reason. Artemis was his older twin sister of whom he was very protective over. He set Artemis’s friend for death when he believed they were getting too close. He was given arrows of sun and fire from his father, Zeus, while his sister was given peaceful arrows. A chariot with white swans was given to him by Zeus to win the oracle of Delphi. Artemis Artemis is a strong hunter and an independent woman. Apollo, her twin brother is the god of light and music, while she is known to roam the night. Artemis never wants to marry, her companions are the creatures. Whenever she notices a hunter she will transform them into a deer and shoot them. Her shots...

Words: 444 - Pages: 2

Free Essay

Heroes Comparison

...how they can compare with one another. Homer’s Iliad shows the reader whom ancient society believed a hero to be. It was written in a time when society relied on those strong enough and brave enough to rule the people. This was perfect for the character, Achilles, because in the Iliad he is described to be “godlike” (Iliad, 131) and “swift-footed” (Iliad, 121) suggesting he had superhuman traits such as strength and speed. These qualities worked to his benefit in battle and give him the “Hero” title he deserved. His story tells of his success on the battlefield and his defeat over Hector. Even though Achilles was seen as a hero to his people, he was not always emotionally sound. Achilles once gave up his wife, Breseis, to stop the god Apollo from sending a plague upon the Greek army. When the plague stopped, the battle roared on but Achilles did not participate. He was angered that his wife and prized possession was taken from him. It was not until his best friend, Patrocius, was killed that Achilles, out of complete fury, joined back in the battle to kill any Trojan standing in his way of revenge. His acts of solitude and revenge show where Achilles lack of devotion was to his people. He fought to protect them but his pride and reputation clouded his judgment in some situations. In Virgil’s Aeneid the reader is shown who classical society saw their hero to be. It follows the story of Aeneas who was an honorable leader to...

Words: 1036 - Pages: 5

Premium Essay

Schwetzingen Castle and Mythology: the Connection

...heroes, though scattered examples from other cultures are present. Their faces and poses tell the story of how they were perceived- at least by their creators- in terms of their value to the society of the time of their making. The original castle, built in 1350, gave away nothing of its future splendor; it was merely “a small moated castle”, one of many such edifices throughout Europe at the time. It took the genius of Palatine Prince Elector Carl Theodor (1724-1799) to truly lift Schwetzingen Castle to its stunning present form and bring the Baroque gardens to life- though the addition of two wings in 1697 are credited to Prince Elector Johann Wilhelm.() Four characters from Greek mythology found in Schwetzingen’s gardens are Zeus, Apollo, Athena (the temple is actually dedicated to her Roman counterpart Minerva), and the Sphinx. The statue of Zeus in the gardens at Schwetzingen wears a crown of leaves and is looking sideways and slightly downwards with a powerful gaze; it is a remarkably emotive statue, offering the possibility for many different interpretations of mood and purpose- even varying depending upon the angle at which it is viewed. He seems to be about to pass judgment or wreak havoc upon a mortal or fellow god who has angered him. Yet his mien also describes a pensive, thoughtful tone; perhaps he is thinking about how to fool Agamemnon into attacking the Trojans early: “While gods and mortals slept, Zeus considered how he could best bring honor to Achilles...

Words: 1108 - Pages: 5

Premium Essay

Defiance of the Maxim Nothing in Excess

...At the entrance of the temple of Apollo at Delphi there were three Maxims inscribed: “Know Yourself”, “Nothing in Excess”, and “A Promise will be Your Ruin”. When the Greeks said “Nothing in Excess” they meant in all aspects of life. The Greek maxim “Nothing in Excess” reflects the idea of moderation and reasonable sufficiency which influences behaviors and choices. Defiance of the maxim “Nothing in Excess” invited discord, catastrophe and repudiation of living wholly with beauty and truth. The maxim, “Nothing in Excess”, is exemplified and defied in Greek myths through the figures Heracles, Niobe, Oedipus and Creon. Heracles, son of Zeus and Alcmena, exhibited excessive mortal strength from infant to adult. When Heracles was eight months old, Hera, desiring his death, sent two serpents to Heracles’ bed; but because of his excessive strength he strangled the serpents with his bare hands. Another example of “the strength of stout Heracles” (Theogony 332) is when he kills Linus, his tutor, in self-defense. Hera, still persecuting Heracles, drove him mad, and as a result he killed his wife, Megara, and his children, flinging them into the fire. Arriving at the temple of Apollo at Delphi, the Pythian priestess told Heracles to reside in Tiryns, serving Eurystheus for twelve years and to perform ten labors to be purified for his crime (Parada). His first labor was to destroy the Nemean Lion. Heracles first shot him with an arrow, but when he perceived that the animal was invincible...

Words: 1173 - Pages: 5

Premium Essay

Knowledge and Its Limitations

...April 2012 Knowledge and its Limitations Greeks could never know exactly what their gods were up to, so they often had to travel to visit oracles that were able to give them insight. Greeks saw knowledge as a form of power that helped them gain some control over their lives. To ancient Greeks knowledge was such an important aspect of life they had a divinity symbolize it. Apollo was the god of knowledge and medicine, in many Greek myths the quest for knowledge, or attaining too much knowledge altogether was a common source of tragedy. Ancient Greek cultures believed that even if mortals had the knowledge they sought, once they acquired it they did not know what to do with it. There are many examples in Greek myth that plainly show how knowledge eventually leads to tragedy. For instance, Oedipus’ search for knowledge of the king’s murderer ends up becoming his demise and the major source of pain in his life. Oedipus needed to find out why Thebes was suffering from a plague, so he sent Creon to the temple of Delphi to ask Apollo what he could do to life the plague from his people. As the oracle of Apollo Tiresias goes to Thebes and tells him that the person responsible for the death of the prior king, king Laius was living amongst them, and the plague would only be lifted once they found the murderer. In the quest for the knowledge that would save his people, King Oedipus summoned the messenger that was given the task of killing the newborn son of King Laius (in an attempt to...

Words: 1823 - Pages: 8

Premium Essay

The Gods

...The Role of the Gods in the Iliad In the era of Homer, divine intervention was thought to be typical, and one of his foremost works, The Iliad, reflects this. Nearly all of the Greek gods are involved in the outcome of the Trojan War, which happens to be the background story of this epic poem. The gods are used by Homer to add twists on an otherwise standard plot of war. Evidently, the gods will be a powerful source of divine intervention and their actions certainly have significant outcomes on the Trojan War, and more importantly, the story of The Iliad. Zeus, very untypical of a Greek god in his lack of involvement in the Trojan War for selfish reasons, was portrayed as the father figure, being impartial and fair to both sides of the war. He remains this way to serve as a check for the other god's involvement in the war. Without the presence of fate controlling the inner circle of Olympus, it is likely that the activity of the Trojan War would have become chaotic, possibly even becoming a playground of war for the gods. The power of fate, above all of the other gods combined, is a power that not even divine intervention can prevent. This theme of fate and how it controls the god’s actions is quite befitting to the storyline of The Iliad. The Iliad, in essence, recounts the story of part of the tenth year of the Trojan War. It recounts of the anger of Achilles, the greatest warrior present at Troy, and of the background battle that is ensuing. The reoccurring theme in the Iliad...

Words: 370 - Pages: 2

Premium Essay

Iliad

...the lives of main characters of the Iliad, basically were depended on their own particular traits of characters and behavior. Patroklos’s death is the plot moment in the Iliad. From this moment the events are on the move very quickly and getting fatal for the main characters of the poem - Achilleus and Hector. After Patroklos’s death Achilleus forgets about his offences , pride and speculations about fair actions. Now the most important thing in his life is to avenge Patroklos’s death. Hector is becoming the worst enemy for Achilleus , although he never wanted to fight against Hector and the Trojan as well. “...I am unwilling to fight against brilliant Hector...”(9.356). Now Achilleus is ready to fight in spite of threats of Apollo, who always stands behind Hector. Nobody and nothing can change his decision to take revenge. The deep human sorrow displays in his behavior. Achilleus wants to deaden his pain by means of killing his offender. What can do the gods in such situation? How can they control Achilleus’s desire to revenge? Achilleus is eager to fight. The gods just are watching upon him from Olympus and Zeus is trying to call up the gods to protect Hector. “My heart is mourning for Hector ...Come then, you immortals, take thought and take counsel, whether to rescue this man or whether to make him, for all his...

Words: 1558 - Pages: 7

Free Essay

A Destructive King

...The Moon and the Stars By: Jed Basilio The story of how the moon and the stars came to be in this world is quite fascinating. IN the ancient land of Greece long ago, there was a beautiful young girl named Alexis. She had beautiful long black hair and the brightest of blue was cast into her eyes. Although Alexis was known for her beauty, she was also very skilled for her archery skills. Alexis often boasted of her skills and beauty. Artemis was walking through the land on earth and she saw Alexis shooting arrows and was fascinated with such unique techniques. Artemis wanted to make Alexis part of her hunting group. “Alexis I suppose?” asked Artemis “Yes, and who are you?” questioned Alexis “I am but a mere old lady awe of your skill. Will you come with me?” said Artemis “Where are we going?” Alexis curiously asked “You will find out soon enough.” Said Artemis as she revealed her true form In amazement Artemis had asked Alexis to stay with her and her huntresses. Alexis agreed and went back to get all of her belongings as her life was about to change tremendously. The work began right after and Alexis, Artemis, and the huntresses found Artemis’ secret base under a great big oak tree. Under the ground was a very intricate system of tunnels leading to many different rooms. The whole day was dedicated to training. Although Alexis was tired and worn out, Alexis could not fall asleep and saw that Artemis was awake and found out why they called her the best huntress in...

Words: 1006 - Pages: 5