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A Hollow Gram

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The DNA of the CFO
A study of what makes a chief financial officer
2010

Our thanks to nearly 700 CFOs who participated in the study and, in particular, to those who shared their insights and personal experience of the role in a series of interviews:
Giacomo Baizini
CFO, Evraz

Ben Noteboom
CEO, Randstad

Srikanth Balachander
CFO, Bharti Airtel

Caroline Raggett
Managing Director, London financial officers’ practice, Russell Reynolds
Associates

Evelyn Bourke
CFO, Friends Provident
Stephen Carver
Media and crisis management expert,
Cranfield School of Management
Ian Dyson
(formerly) CFO, Marks & Spencer
Luigi Ferraris
CFO, Enel
Andy Halford
CFO, Vodafone
Simon Henry
CFO, Royal Dutch Shell
René Hooft Graafland
CFO, Heineken
Juha Laaksonen
CFO, Fortum

Patrick Regan
CFO, Aviva
Simon Ridley
FD, Standard Bank
Hans-Peter Ring
CFO, EADS
Sue Round
Head of Investments, Ecclesiastical
Robin J Stalker
CFO, Adidas
Firoz Tarapore
CFO, Dubai Aerospace Enterprise
Tim Tookey
CFO, Lloyds Banking Group

Rob Murray
CFO, Coca-Cola Hellenic

B

Document title Additional text

In this report
Executive summary

2

Contributing to strategy

4

A broader business role

6

Core competencies remain key
Future focus on stakeholder communication 10
12 and 18

The CFO’s contribution

14

Staging post or career destination? 20

A toolkit for the aspiring CFO

22

Demographics

26

What makes a CFO

28

Ernst & Young contacts

29

The DNA of the CFO provides fresh insight into what it is to be a CFO today by talking to today’s
CFOs. This Ernst & Young report is based on our analysis of a survey of 669 senior finance professionals in Europe, the Middle East, India and Africa, and a program of in-depth interviews with leading CFOs and finance directors from these regions – allowing

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