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A Little Electronic Magic at Alibaba.Com

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Submitted By naqqad
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A Little Electronic Magic at Alibaba.com
Case Summary Traditionally doing business internationally was confined by occasional trade shows which were time consuming and required expensive travel. Large organizations were the only ones able to attend trade shows as they had the means to do so. However, today the internet has changed the way business is conducted with the introduction of e-commerce. E-commerce refers to any form of business or administrative activities or information exchange that is executed using any information and communication technology (Duffy and Dale, 2002). Incorporating technology in the way business transactions are conducted has provided organizations with readily available and inexpensive information about any product or service from virtually any market in the world. This trend has been facilitated by falling trade barriers, more efficient logistics, the emergence of country specific portals, and web exchanges. One form of e-commerce is B2B (Business to Business) transactions. Several sites world-wide are considered bazaars of international trade that facilitate B2B transactions such as: www.Koreatradeworld.com, www.Trade-india.com, www.bizeurope.com, www.tradekey.com and others. The mission of these sites is to connect sellers in one place with buyers in another place in an effort for buyers and sellers of everything to find each other, negotiate the terms of trade, and seal the deal. They also provide companies with powerful B2B tools that improve the mechanics of trade such as export training, cyber trade infrastructure, international special exhibitions, virtual trade shows, and trade strategies. Taking a closer look at one of the sites promoting B2B international trade is Alibaba.com. Alibaba is a Chinese internet company founded in 1999 by Jack Ma that focuses on introducing Chinese manufacturers to buyers...

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