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A Study on Lotus Design Studio

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Submitted By rkgrg
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TERM PAPER
A STUDY ON LOTUS DESIGN STUDIO

Submitted by
Reema Karnika L.S.
13MBM025

Under the guidance of
Mr M Venkatesh Prabu BCom MBA MSc(UK) (PhD)
Assistant Professor

April 2014

GRG School OF Management Studies
PSGR KRISHNAMMAL COLLEGE FOR WOMEN
Peelamedu, Coimbatore - 641004
TABLE OF CONTENTS S.NO. | TOPIC | PAGE NUMBER | 1 | DRIVEN BY PASSION | 1 | 2 | THE WORLD OF INTERIOR DESIGN | 1 | 3 | TRIGGERED BY ACHIEVEMENTS | 2 | 4 | THE DAWN OF A NEW EVOLUTION IN DESIGN | 3 | 5 | AN INSIGHT INTO STUDIO LOTUS | 3 | 6 | DESIGN PHILOSOPHY | 4 | 7 | THE TEAM OF CREATORS | 4 | 8 | COLLABORATIONS FOR A DIFFERENCE | 6 | 9 | FACILITIES USED BY THE FIRM | 6 | 10 | FEATHERS IN THE CAP | 6 | 11 | CUSTOMER IS THE KING | 7 | 12 | NEED AND NECESSITY FOR ORGANISATIONS | 8 | 13 | WHY LOTUS | 9 | 14 | STRATEGIES ADOPTED | 9 | 15 | COMPETITIVE ADVANTAGE | 10 | 16 | PRODUCT/SERVICE LIFE-CYCLE | 11 | 17 | BRAND LEADERS | 11 | 18 | REASONS BEHIND THE SUCCESS: CLIENTS TO BRICKLAYERS | 11 | 19 | SWOT ANALYSIS | 16 | 20 | CONCLUSION | 17 | 21 | REFERENCES | 18 |

A Study on Lotus Design Studio
Driven by passion
If you find yourself admiring a building’s bas-relief, the perfect curve of an archway, or the magnificence of a skyscraper, architecture may be your calling. Simply put, architects design buildings. From Rome’s Colosseum to New York’s Empire State Building, great architects have left their marks on history. Creation is a powerful skill, an intriguing ability evolving from our originalities and perspectives. By formulating our own unique creations, we may endeavour to create a parallel between our imagination and the world in which we live. Winston Churchill once emphasised the fact that "we shape our buildings, thereafter they shape us". In my mind, these buildings personify and embody the diverse cultures that exist

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