...AAA Office World Basic Marketing Nineteenth Edition William D. Perrault, Jr. Appendix 1. Introduction 2. Background 3. Problem 4. Name Brand vs. Private Label 5. Target Market 6. SWOT Analysis 6.1. Strengths 6.2. Weaknesses 6.3. Opportunities 6.4. Threats 7. Recommended Marketing Strategy 8. Bibliography Introduction When a certain point is reached regarding a company’s success, a set of different opportunities arise and partnerships may unfold. However, with every possible strategy available, risks and benefits also come into play; without discarding any of them beforehand, every option is a strong candidate until a final decision is made. In this case study we will analyze the current business strategy pertaining to AAA and the offer from Business Center Inc. Background In order to define what AAA should do in this kind of a situation we must first look at the background of the company. The company has been in business for 28 years and their sales volume is about $40 million which speaks volume about the company’s experience and market share in the industry for office and stationery products which is specialized in the production and sale of file folders, file markers and labels and a variety of indexing systems. AAA has a big name in the industry due to its diverse use which is due to the variety offered by the company which includes files for oversized blueprint and engineer drawings, see-through files for medical markets and grease proof and water...
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...AAA Transportation Paper OI/361 Abstract AAA Transportation is an interstate company that focuses on transporting wholesale products in refrigerated trailers around Midwest this company is located in Waukegan,WI. On the other hand, AAA Transportation has new owners that are planning to make some positive changes that can potentially raise the company's growth becoming more successful. The new owners want to add a delivery of nonperishable products, such as canned foods, to their delivery routes, allowing AAA to expand the area they cover and to provide expanded service to their existing customers. Taking in consideration that many of the routes do not require a full load, there would be enough of room to add nonperishable goods. In addition, the new owners plan to provide the delivery at a lower charge than the customers are now paying. Two of the company's employees Vernon and Bud are opposed to the changes of the new owners. Vernon directs the company's drivers and Bud works in the corporate offices. Vernon does not think that expanding the core business is a good idea, while Bud thinks that AAA is not capable of competing with existing companies that provide the same nonperishable products. Vernon and Bud have been with AAA for more than 20 years and both have a high influence between the rest of the employees. This paper will go over the mental model/mindsets including the impact of the two coworkers, the four steps...
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...embryonic or adult tissues.” STEWART SELL, Stem Cells Handbook Have you ever thought that humans would eventually see the day where we could cure the incurable? That there would be a solution to cancer, AIDS, and birth defects? A miracle among human beings is being researched and it is thanks to stem cell research. Human Embryonic Stem Cell Research (ESCR) is probably the most significant and compelling area of medical research today, whether in reality, or perception, or both. Stem cell research is used for investigation of basic cells which develop organisms. The cells are grown in laboratories where tests are carried out to investigate fundamental properties of the cells. Any step of advancement in this research can create a cure in the world of sickness in ways that were only imagined (Haydock, DeJesus, 2011). The use of stem cells could potentially cure diabetes, Parkinson's disease, spinal cord injuries, heart conditions, and more. The history of stem cell research has endured quite a journey. From being a breakthrough in science to being banned by the President, Embryonic Stem Cell Research has come a long way in the fight to be viewed as ethical and life changing. ESCR has a plethora of pros and cons. Since the 1973 Roe v Wade decision legalized abortion, society in the United States believes that ESCR is inevitably tied with the politics of abortions because in order to do research on the cell, the embryo will die when the cell is retrieved, and Congress fears this would...
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...| | | | | | CORONA, C. J., Chairperson | - versus - | | VELASCO, JR., | | | LEONARDO-DE CASTRO, | | | DEL CASTILLO, and | | | PEREZ, JJ. | | | | PEOPLE OF THE PHILIPPINES, | | Promulgated: | Respondent. | | July 28, 2010 | x - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - x D E C I S I O N DEL CASTILLO, J.: An examination of the entire records of a case may be explored for the purpose of arriving at a correct conclusion, as an appeal in criminal cases throws the whole case open for review, it being the duty of the court to correct such error as may be found in the judgment appealed from.[1] Petitioner Lydia Gelig (Lydia) impugns the Decision[2] promulgated on January 10, 2006 by the Court of Appeals (CA) in CA-G.R. CR No. 27488 that vacated and set aside the Decision[3] of the Regional Trial Court (RTC), Cebu City, Branch 23, in Criminal Case No. CU-10314. The RTC Decision convicted Lydia for committing the complex crime of direct assault with unintentional abortion but the CA found her guilty only of the crime of slight physical injuries. Factual Antecedents On June 6, 1982, an Information[4] was filed charging Lydia with Direct Assault with Unintentional Abortion committed as follows: That on the 17th day of July, 1981 at around 10:00 o’clock in the morning, at Barangay Nailon, Municipality...
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...Internship Report on Credit Rating and Factore of Affecting The Bank rating Executive Summery Credit rating agencies (subsequently denoted CRAs) specialize in analyzing and evaluating the creditworthiness of corporate and sovereign issuers of debt securities. In the new financial architecture, CRAs are expected to become more important in the management of both corporate and sovereign credit risk. The logic underlying the existence of CRAs is to solve the problem of the informative asymmetry between lenders and borrowers regarding the creditworthiness of the latter. Issuers with lower credit ratings pay higher interest rates embodying larger risk premiums than higher rated issuers. Moreover, ratings determine the eligibility of debt and other financial instruments for the portfolios of certain institutional investors due to national regulations that restrict investment in speculative-grade bonds. The banking sector in Bangladesh passed through significant changes in terms of structure and policies. Starting with six nationalized commercial and a few specialized banks after independence, the total number of banks has reached 48 at present including private and foreign commercial banks. The Bangladesh financial sector is under going through a phase of transaction, transformation and convergence. The regulators are more active then ever before to bring the sector up to an international standard. The competitive environment created with the presence of too many banks in...
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...Twenties” led to the Stock Market Crash, and the American Dream was rudely shattered. Those who had previously prided themselves on the ability to provide security for their families were now faced with the harsh reality of poverty. As faith in capitalism soon evaporated, Americans began to look to the government for salvation. Hoover was blamed for his lack of intervention after the collapse of the economy, but just when things were looking their worst, things changed. A new man was elected President. His name was Franklin Delano Roosevelt, and he is recognized as the President who saved the country from ultimate atrophy. True, it was World War I that really ended the Depression, but had it not been for Roosevelt and the adoption of the New Deal, the economic slump of the depression may never have ended. Roosevelt entered office with no plan to deal with the depression. He was willing to try anything and the New Deal became the likely path. It was very experimental and very risky. President Roosevelt promised immediate action to end the Depression, and he kept his promises. The day after his inauguration, he called a special session for Congress. It was here that he declared a national Bank Holiday, where all banks in the U.S. were forced to shut down for a day so that the Treasury Department could go through and investigate them one by one. Afterwards, only the secure banks were allowed to reopen. Amazingly, Congress, as well as the American people, was cooperative...
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...describe the brain processes to make sense of what is happening in an individual's environment. This poses a challenge for organizations because some creative ideas may be the steppingstones for progress, success, or provide the competitive edge. AAA Transportation in Waukegan, Wisconsin; an interstate trucking company specializing in transporting wholesale produce in climate controlled trailers is facing reluctance in the proposed change in services offered by the new owner. As a human resources (HR) representative the task is to get two of their reluctant employees to join their team. This paper will cover mental model mindsets and the impacts, the four steps to change and their uses, the five forces of influence and affects, and finally, commonly used mental model mindsets that guide decision-making and influence. The new owners want to add delivery of nonperishable products that includes canned foods, to their delivery routes because they believe that many of the routes do not require a full load on the trucks, and there is room to add nonperishable goods at a lower rate for customers. The two coworkers, Vernon, and Bud have difficulty accepting the changes. Vernon is the company driver's supervisor, and Bud works in the offices. Both employees have been with the company for more than 20 years, and the employees are influenced by them. Further, management wants to keep their employees and influence them to agree with the changes. Changing...
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...L I T I G AT I O N A N D A D R LITIGATION ARBITRATION Stock byte/G etty Im ages What Parties Might Be Giving Up and Gaining When Deciding Not to Litigate: A Comparison of Litigation, Arbitration and Mediation 48 MAY/JULY 2008 TION MEDIA Deciding whether to litigate, arbitrate, or mediate requires an understanding of three dispute resolution processes. The authors begin with the major characteristics of litigation, and then discuss whether these characteristics are present in arbitration and mediation, and if not, how these processes differ. By Donald L. Carper and John B. LaRocco The authors teach at the College of Business Administration, California State University, in Sacramento, where Donald L. Carper is a professor emeritus of legal studies in business and conflict management, and John B. LaRocco is a professor of law. Prof. Carper is also an arbitrator and mediator and Prof. LaRocco is a labor arbitrator, mediator and fact finder. He serves on the American Arbitration Association’s labor panel. hy one might choose to use an alternative dispute resolution (ADR) process to resolve a legal problem is an interesting question, but it is not the focus of this article. Instead, it focuses on the fundamental attributes of litigation and explores whether these attributes are present in private arbitration and mediation. The purpose is to help people make an informed decision about the process they wish to use to resolve their dispute. This comparison also...
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...There is little doubt that the use of GPS for navigation purposes is a huge industry. That was, after all, one of the initial impetus behind the Department of Defense creating the satellite system. They wanted a way to know where they assets were but they also wanted to us it to tell where there assets were going. GPS navigation has become the norm in many families across America with Garmins or TomToms or Magellans replacing the friendly AAA triptiks of two decades ago. I still remember as a child going into the AAA office with my mother to get a triptik ready for a family vacation. Now, you just enter your trip into the GPS and it does all the routing for you. Cell phone companies realized that this was a huge market and that their technology could easily break into it. They could either us GPS technology to do the mapping just like a Garmin can, or they could leverage the cellular signals they were already broadcasting to create new navigation systems. Some companies decided to go with GPS and other stuck with the cell signal. Either way you look at, cell phones now use GPS or a GPS-like technology to give turn-by-turn directions to drivers all over the country. While this isn’t GPS tracking as most would think of it, it still is using a cellular phone to track and record position information. It can tell people how to fast you are traveling, an ETA (estimated time of arrival), and it can actively tell you your current location. This is GPS tracking if you ask me....
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...is also known as UK, United Kingdom or Britain. United Kingdom is a member of European Union, G 8, G-20, World Trade Organization, Common Wealth of Nations, United Nations Security Council, NATO, Organization for Economic Cooperation and Development (OECD). United Kingdom is a well developed country. It has a rich economy brought up by economies of its individual countries England, Scotland, Wales and Northern Ireland. Landon which is the capital of UK and England is the most important financial center for international business and commerce. UK is one of the most important globalised countries of the world. GDP GDP, or Gross domestic product is a measure of a country's economic activity, namely of all the services and goods produced in a year. It is arguably the most important of all economic statistics as it attempts to capture the state of the economy in one number. Quite simply, if the GDP measure is up on the previous three months, the economy is growing. If it is negative it is contracting, and two consecutive three-month periods of contraction mean an economy is in recession. GDP is based on a huge survey of businesses and government departments compiled by the Office for National Statistics. Credit rating The BBC News explains that “Credit ratings are issued by credit rating agencies, private companies who sell their financial analysis to investors.” In the case of countries, agencies are assessing their creditworthiness - their ability to pay back money lent to them...
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...In 1932, the United States was experiencing the worst economic downturn the industrialized world had seen. This was marked by a significant drop in employment, consumer spending and investment, and industrial output. That same year, Franklin D. Roosevelt (FDR) ran and was elected as the 32nd President of the United States. Shortly after he took office, he began to reform the American economy by declaring a National Bank Holiday. Although this was a vital first step to providing relief to the U.S., FDR’s most well-known program was the New Deal. The New Deal was designed to provide much-needed relief, recovery, and reform to America during the Great Depression. However, the New Deal was both unconstitutional and undemocratic due to the over-extension...
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...FIFTH EDITION 2005 Transforming Real Estate Finance A CMBS Primer Primary Analysts: Howard Esaki Marielle Jan de Beur Masumi Goldman This book is an overview of the Commercial Mortgage-Backed Securities (CMBS) market. The contents of this publication are over eight years in the making and include excerpts of research reports from as early as 1997. In this fifth edition of our primer, we have reorganized the chapters to highlight the different investment options within CMBS. New material since our last edition includes sections on the various types of AAA CMBS classes, total rate of return swaps, floating rate large loan transactions, and an updated version of the commercial mortgage default study. We hope you find this book useful and welcome comments so that we can improve future editions. FIFTH EDITION 2005 Transforming Real Estate Finance A CMBS Primer Primary Analysts: Howard Esaki Marielle Jan de Beur Masumi Goldman The Primary Analyst(s) identified above certify that the views expressed in this report accurately reflect his/her/their personal views about the subject securities/instruments/issuers, and no part of his/her/their compensation was, is or will be directly or indirectly related to the specific views or recommendations contained herein. This report has been prepared in accordance with our conflict management policy. The policy describes our organizational and administrative arrangements for the avoidance, management and disclosure...
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...Bobby Thrush-Louis AMH2020 Depression and New Deal Minorities 4/14/15 At the end of the 1920s, the United States was the largest economy in the world. With the destruction brought by World War I, Europeans struggled while Americans flourished. Then, in the flash of darkness, everything went downfall. The stock market crash of 1929 was a snowball effect that put us into the worst crisis in history. But then, President Franklin D. Roosevelt sparked an idea, the New Deal, it was the set of federal programs launched by President Franklin D. Roosevelt after taking office in 1933, in response to the calamity of the Great Depression. The new deal had four major goals and achievements: Job creation, investment in public works, civic uplift, and obviously economic recovery. The new deal stabilized banks and all the financial mess from the stock market crash. One in four Americans, were out of work by 1933. The new deal created agencies that would aid jobs to millions of people and this also organized the rights for workers to organize unions. The New Deal built transportation landmarks and public landmarks that would help to bring back America. There was more positives than anything in the new deal; in addition, the new deal improved the lives of ordinary people and reshaped the public outlook. New Dealers and the men and women who worked on New Deal programs believed they were not only serving their families and communities...
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...Ghemawat’s “AAA” Global Strategy Framework Ghemawat so-called AAA framework offers three generic approaches to global value creation. Adaptation strategies strategies that seek to increase revenues and market share by tailoring one or more components of a firm’s business model to suit local requirements or preferences. Aggregation strategies focus on achieving economies of scale or scope by creating regional or global efficiencies; they typically involve standardizing a significant portion of the value proposition and grouping together development and production processes. Arbitrage is about exploiting economic or other differences between national or regional markets, usually by locating separate parts of the supply chain in different places. Adaptation Adaptation—creating global value by changing one or more elements of a company’s offer to meet local requirements or preferences—is probably the most widely used global strategy. The reason for this will be readily apparent: some degree of adaptation is essential or unavoidable for virtually all products in all parts of the world. The taste of Coca-Cola in Europe is different from that in the United States, reflecting differences in water quality and the kind and amount of sugar added. The packaging of construction adhesive in the United States informs customers how many square feet it will cover; the same package in Europe must do so in square meters. Even commodities such as cement are not immune: its pricing in different...
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...of the above given address, aged 52years. I am employed by the Government of Kenya, Ministry of Roads as a Technologist based in Nairobi’s Industrial Area. I am the owner and Policy Holder of Motor Vehicle Registration Number KAA 572R Nissan Sunny Saloon. I had insured the said Vehicle with M/S Gate-way Insurance Company ** policy Number 010/070/1/140134/2008/11. The cover which was on display as on 1st September, 2012 was valued from 14th November, 2009 to expire on 13th November, 2012. I wish to state as follows:- I do recall that on the 1st day of September, 2012, I gave my vehicle to Keziah Ogutu who is my young sister. She was to use the vehicle to go to her office. At about 8.00 am, she called me and informed me that she had been involved in an accident along Mombasa Road at Bellevue while driving to her office. She further told me that a Pedestrian ran on the road when she collided with the vehicle. She told me that the Pedestrian sustained injuries. I then rushed to the scene and found the Police at the scene. The victim had already been removed from the scene and taken to hospital by an ambulance. After Police *** measurements, my vehicle was driven to Industrial Area Police Station where my sister recorded her statement and my vehicle inspected and then released. I informed my brokers of the accident. That is all I can state. R.O.C NAME : GEORGE S. OGUTU DATE : 5/7/2012 TIME : 1.30 P.M. SIGNED : ___________________ IDENTITY CARD NO. : 1907208 NAME : KEZIAH...
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