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Aakriti

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Submitted By aakriti100
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Course title: Strategic Business presentation skills

Course objectives:

This course has been designed for individuals who will have significant management, leadership or consulting responsibilities in their career. The Strategic presentation typically include following type of presentations:

1. External Presentations- a. Sales presentations to Clients, Industry forum, Community presentations, Analyst presentation b. Proposals Executive summary preparation and presentation c. Mail communication to clients

2. Internal and Functional presentations d. Training, Technology; R&D, management proposal presentations e. Project report preparation- developing and presenting executive summary f. Mail communications with peers, superiors and team members

Specifically the course goals are: * Develop the strategic presentation skills for leaders. * Apply the program elements to real-time strategic presentation situations. * Develop strong content preparation, content design and content presentation skills

Type, plan and session-wise content of the course:

Each session is assumed for 1 hour 20 minutes. Total duration: 10 sessions

Session | Topics | Case/discussions | 1 | Importance of strategic business communication in corporate world.Characteristics of “persuasive presentation”Experiential case studyS3P3 Presentation Model elements | Anchor case from Faculty corporate experience | 2 | Learning from top leader presentation skills- Presentation secrets of Steve Jobs – Video based discussion | Video based case | 3 | "Stages of business communication" model framework.analysis of Types of Audience Applying Types of information processing to business communication | Caselet: Applying Business communication model | 4 | Audience analysis: Managing Cognitive and selective perception type

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