Abbreviated Business Plan

Table of Contents
Introduction………………………………………...3
Vision, Mission and Values Statement…...4
Funding Plan………………………………………..5
Setup Plan……………………………………………8
Marketing Plan……………………………………11
Gantt Chart…………………………………………14
Expense Budget…………………………………..15
Cash Position……………………………………....16

Introduction
This is an assignment for a technical writing class. In this class every student is to make up an imaginary business that he or she will open and take control of.
My imaginary business is a restaurant and club in Austin named Kaleidoscope Eyes. It is a place where people come to eat and dance the night away and have a great time. Kaleidoscope Eyes provides great tasting food and a great variety of music to enjoy. This document contains a vision, mission and values statement. As well as three plans, a funding plan, a setup plan and a marketing plan for the business to follow throughout the first year of starting the business. And finally a Gantt chart, expense budget spreadsheet and cash position spreadsheet.

Vision, Mission and Values
After two years, we want to be a very popular club in Austin. We want to be the club where everyone comes to enjoy great food and have a good time dancing. In sales, we want to make one million dollars, with at least thirty percent profit. We want to have gained a positive and great reputation.
We will provide the best tasting food and great music with a big dance floor. We will have reasonable prices on all our food and beverages. We will provide great service to all customers to make sure they are highly satisfied. We will be the club everybody talks about and wants to go to.
Our customers are very important because they will make us very successful and rise above our competitors. They will increase all our