Premium Essay

Advantages of Using a Web

In: Computers and Technology

Submitted By carajane1
Words 759
Pages 4
Advantages of Using a Website to Promote Your Business david | September 28, 2009
There are many different ways to advertise your business on the Internet. Placing banner ads, orchestrating an email marketing campaign and tactfully mentioning your business on industry related forums and message boards are just a few of the popular options for Internet marketing.
But, before we go in deep details talking about Internet marketing strategy, a business must invest on a website to promote your business on the Internet. You can use your website in a number of ways. Some of these ways include providing more information about your business and the products or services you offer, letting potential customers know how to reach you and even selling your products and services via the website.
This article will highlight the advantages of using a website to market your business and will outline some of the ways the website can be useful.

1. Online presence
One great advantage to using a website to market your business on the Internet is that you can place descriptions and photos of the products or services your business offers. This is important because many consumers use the Internet when researching products and services. Having an online presence gives your business an advantage over the competition because consumers are much more likely to select your products or services over the products and services offered by your competitors who do not advertise online.
2. Selling your products/services online
Another advantage to marketing your business on a website is you can use the website to not only market but also sell your products directly. Again this can give you an edge over the direct competition. Consumers who use the Internet to research products and services are often very anxious to make their purchases and they would be more inclined to select a retailer or

Similar Documents

Premium Essay

Benefits of Web Application

...Over the past 10 years, web application has moved to be a very powerful business tool in the organization. In effectively will swear by how essential it’s become. It was an exciting application which suddenly took the world by storm to such an extent that it became something that no business, small or large, local or global, could afford to ignore. With the advent of web application, this way of doing business has been extended to a much larger audience and it’s now more important than ever to use this market to advantage and to embrace the technology help to grow business. Software is defined by a program or a group of programs that is design for a user’s. The software could easily be divided by two parts. One would be the system software and another is the application software. Application software includes word processors, spreadsheets and power point. Next is the web application. Web application is an application where users could easily access via web. Web applications allow users to excess the web and exchange data and information between each other. Analysis Application Software is a programs designed for users to do different task by using various programs to make them more productive. (Vermaat, 2008) There are 4 categories of application software which is home/personal/educational, graphics, business and communications. Figure 1.1 Four Categories of Application Software Application software available in different types of forms such as web application, shareware...

Words: 2160 - Pages: 9

Premium Essay

Information Technology

...Information of Technology Name : Siti Nor Suhaida binti Rosly ID student : SCM029937 Lecturer : Ilangovan Perumal Table of Content Title | Page | Introduction. Analysis.Comparison Company Application.Security Risks Using Application Software.The features between Web Application and Application Software.Comparison between Web Applications and Application Software.Recommendation and Conclusion.Reference. | 12 - 45678-91011 | Introduction Computer is an important nowadays because it consistently use for everyone. Computer also important in certain business dealings that are made these days. Computers have picked up essentialness as they have heightened the ability and efficiency of work done. A lot of data in modern and business divisions and in addition in the individual lives are put away on computers. However, computer system is not a simple machine and it able to do all functions with fast rate. The computer system is a gathering of these directions that have a typical reason. A gathering of related projects to complete facilitated figuring errands is alluded to as a bundle. Programming is a nonspecific term for sorted out accumulations of computers information and directions, frequently broken into two significant classes’ framework programming that gives the fundamental non-errand particular elements of the computers, and application software which is utilized by clients to fulfil particular assignments. Some example of system such as programming language...

Words: 2837 - Pages: 12

Premium Essay

Sam Doc

...Understand the web architecture & componentsP1 Describe the technologies required for e-commerceP2 Explain the impact of introducing an e-commerce system to an organisationP3 Explain the potential risks to an organisation of committing to an e-commerce systemM1 Recommend methods to promote an e-commerce systemM2 Discuss how security issues in e-commerce can be overcomeD1 Evaluate the use of e-commerce in a ‘brick & click’ organisation | Introduction (Scenario) | You work for a firm of e-commerce consultants in the West Midlands and have been asked to provide a ‘guide to e-commerce’ leaflet for a local retail business considering e-commerce. Your guide will cover the regulations related to e-commerce and the implications of e-commerce on society. You will also put together an e-commerce strategy for the business. | Assignment 1 (Scenario) | You visit the Managing Director of your local retail business to go over what is needed for e-commerce, including the different technologies to be bought. The MD is not very IT literate and therefore you need to explain the different hardware & software and networking technologies needed for e-commerce. | | No | | Criteria | Tasks | 1 | For P1, you need to develop an information guide for a local retail business considering whether or not to trade using e-commerce.Use Microsoft Publisher (or Word) to produce an information ‘Dummies Guide’ leaflet (using both words &...

Words: 2603 - Pages: 11

Premium Essay

E-Compensation

...- Assignment 5 – E-COMPENSATION Craig Doss December 21, 2012 Human Resource Information Systems (HRIS) - HRM 520 Dr. Zelphia A. Brown, SPHR, Instructor Assess the advantages and disadvantages of using a Web-based compensation tool versus a client-server based or stand-alone PC-based system and then give your opinion on which system would provide the most value to an organization’s stakeholders. Include three (3) facts to support your opinion. Compensation is an essential part of HR which must done in a timely manner and without error. As the sector of HR continues to evolve in the way that it conducts business so does the tools and technology that helps organizations with the compensation portion of HR. There has been an advance in HR technology, organizations no longer have to use spreadsheets full of human errors to record and track compensation. A new advance in technology such as web-based compensation tools has changed the way organizations handle their compensation processes. Web-based compensation tools offer organizations an array of advantages compared to stand-alone PC-based systems. Web-based compensation tools offer organizations the following advantages: the ability to create reports, allows end users to share critical information, and improves the effectiveness of the compensation process. Client-server based and stand –alone PC-based systems limits an organization’s ability to advance in the compensation portion of the HR process. These types of systems...

Words: 1984 - Pages: 8

Premium Essay

Information Tecnology

...computers or terminals using dedicated software. ADVANTAGE- Emails are fast. They are delivered at once around the world. No other form of written communication is as fast as an email. DISADVANTAGE- Emails may carry viruses. These are small programs that harm your computer system. They can read out your email address book and send themselves to a number of people around the world. B. NEWSGROUP: A newsgroup is a discussion about a particular subject consisting of notes written to a central Internet site and redistributed through Usenet, a worldwide network of news discussion groups. ADVANTAGE- It is also easier to find a newsgroup, and they sometimes have a moderator, who is someone who makes sure that things stay on track and do not disintegrate into something that is socially unpleasant. DISADVANTAGE- A newsgroup is not as quick as an email or even a mailing list. Very often there will be a delay of at least a day, often longer, before a response is given. C. IRC: Internet Relay Chat (IRC) is an application layer protocol that facilitates the transfer of messages in the form of text. The chat process works on a client/server networking model. IRC clients are computer programs that a user can install on their system. ADVANTAGE- IRC's channel paradigm...

Words: 2374 - Pages: 10

Free Essay

Browser Comparison

...Web Browser Comparison Nowadays, browsing the web is the main use of a computer. It may be searching for information, reading our emails, using the social media or even working on a cloud application. All of these functions are done with the help of an internet browser, an application that allows entering the web and gaining access to the countless webpages out there. It is therefore essential for user to know the available choices for such an important application for his daily interaction with the World Wide Web. The most popular browsers are Google Chrome, Internet Explorer, Mozilla Firefox, Opera and Safari. Even though it’s highly competitive market and new functions and improvements are quickly copied between them, still there are some differences which are worth analyzing and comparing. Google Chrome is the newest, released only in September 2008 but has already become the market leader as of September 2008. Its advantages include a very fast rendering machine and its multi-process feature that minimizes crashes as each site is run on a different process. Chrome is also recommended to users of Gmail and other Google Products as it offers some integration features. Of course, as always with Google, Chrome is strongly criticized for its non-transparent fetching of user data to the Google Databases such as auto-complete forms, browsing history raising important privacy concerns. Another browser that introduced high-speed performance is Mozilla Firefox. Its main...

Words: 624 - Pages: 3

Premium Essay

Using Internet

...Advantages and disadvantages of using the internet for preteen children Ten years ago, the Internet was practically unheard of by most people. Today, the Internet is one of the most powerful tools throughout the world. The Internet is a collection of various services and resources. The Internet’s main components are E-mail and the World Wide Web. Actually, there’s a lot more to the Internet than E-mail, search engines, celebrity web sites, up-to-the-second sports scores, and chat rooms full of discussions. The Net also ranks as one of today’s best business tools. Almost all households contain the Internet; however, before people connect to the Internet, they need to be aware of its disadvantages and advantages. Children using the Internet have become a big concern. Most parents do not realize the dangers involved when their children connect to the Internet. When children are online, they can easily be lured into something dangerous. For example, children may receive pornography online by mistake; therefore, causing concern among parents everywhere. Whether surfing the Web, reading newsgroups, or using email, children can be exposed to extremely inappropriate material. To keep children safe, parents and teachers must be aware of the dangers. They must actively guide and guard their children online. There are a number of tools available today that may help keep the Internet environment safer for children. Another major disadvantage of the Internet is privacy. Electronic messages...

Words: 517 - Pages: 3

Premium Essay

Nt1330 Unit 3 Assignment

...1. Describe how browsers use plug-ins. See page 295. (1 point) Use browsers to find the correct version plug-ins. When installing a plug-in, the browser and a file format, such as PDF,SWF or MOV, are cognated. Then the browser can run the related plug-ins automatically. 2. Explain why cookies are useful in an environment that is based on a stateless protocol, and provide some concrete examples of their use. See page 296 (2 points) Stateless protocol is a situation that you would not leave browsing traces when you look through a web site. Coolie is like an information recorder. It would keep some sources, such as words, choices and signs, in order to make your latter visit more convenient. Cookies are useful because it could solve the stateless...

Words: 1855 - Pages: 8

Free Essay

Baderman Island Web 2.0

...Baderman Island Web 2.0 Enhancement Learning Team A WEB/431 November 26, 2012 Mario Martinez, Jr. Baderman Island Web 2.0 Enhancement The purpose of this paper is to provide a detailed implementation plan for the addition of Web 2.0 functionality to Baderman’s existing website. The discussions in the paper will cover are the implementation plan objectives and justification for the changes, a high-level diagram or flowchart that illustrates the information, processes, and interfaces associated with developing the Web 2.0 enhancement, the information flows, the system design including information on how the code will be used, a description of the project logic, description of interfaces to external websites, and screen mock-ups for the Web 2.0 enhanced Baderman’s website. Implementation Plan Objectives and Justification for Changes Learning Team A will assist the marketing department of Baderman Island Resort in the addition of Web 2.0 functionality to the existing website to help introduce Baderman Island Resort to a younger internet savvy generation of guests. This Web 2.0 addition functionality would include features such as interface to social networking sites, RSS feeds, mobile access, and Flickr. It is our opinion that the site would benefit from the addition of videos. The team is also able to give suggestions on how to upgrade the resort’s current version of Microsoft Word. (Huddleston, 2008) Companies should always update their Microsoft Word so they can take...

Words: 2957 - Pages: 12

Premium Essay

Study Group

...8/1/2015 Advantages and Disadvantages of the Internet (Essay 1) | Heron121's Weblog Dragon Branch Ad Heron121’s Weblog Advantages and Disadvantages of the Internet (Essay 1)  Ten years ago, the Internet was practically unheard of by most people. Today, the Internet is one of the most powerful tools throughout the world. The Internet is a collection of various services and resources. The Internet’s main components are E­mail and the World Wide Web. Actually, there’s a lot more to the Internet than E­mail, search engines, celebrity web sites, up­to­the­ second sports scores, and chat rooms full of discussions. The Net also ranks as one of today’s best business tools. Almost all households contain the Internet; however, before people connect to the Internet, they need to be aware of its disadvantages and advantages.      Many people fear the Internet because of its disadvantages. They claim to not use the Internet because they are afraid of the possible consequences or are simply not interested. People who have yet connected to the Internet claim they are not missing anything. Today’s technological society must realize that it is up to them to protect themselves on the Internet.      Children using the Internet have become a big concern. Most parents do not realize the dangers involved when their children connect to the Internet. When children are online, they can easily be lured into something dangerous. For example, children may receive pornography online by mistake; therefore...

Words: 1140 - Pages: 5

Premium Essay

Assadsas

...Advantages and Disadvantages of the Internet  Ten years ago, the Internet was practically unheard of by most people. Today, the Internet is one of the most powerful tools throughout the world. The Internet is a collection of various services and resources. The Internet’s main components are E-mail and the World Wide Web. Actually, there’s a lot more to the Internet than E-mail, search engines, celebrity web sites, up-to-the-second sports scores, and chat rooms full of discussions. The Net also ranks as one of today’s best business tools. Almost all households contain the Internet; however, before people connect to the Internet, they need to be aware of its disadvantages and advantages.      Many people fear the Internet because of its disadvantages. They claim to not use the Internet because they are afraid of the possible consequences or are simply not interested. People who have yet connected to the Internet claim they are not missing anything. Today’s technological society must realize that it is up to them to protect themselves on the Internet.      Children using the Internet have become a big concern. Most parents do not realize the dangers involved when their children connect to the Internet. When children are online, they can easily be lured into something dangerous. For example, children may receive pornography online by mistake; therefore, causing concern among parents everywhere. Whether surfing the Web, reading newsgroups, or using email, children can be exposed...

Words: 1050 - Pages: 5

Premium Essay

M1 Business Communication

...Verbal Communication Verbal communication is the use of sounds and words to express yourself, and can be accompanied with gestures and mannerisms. Advantages * Verbal communication is a good way of communication because it is direct * There is less chance of misunderstanding. * Verbal communication can be expressed through body language, making it easier to understand. * Verbal communication gets quick response from the receiver, therefore results in a better flow of communication. * Verbal communication gets immediate feedback, which makes it easier to understand how well the message was conveyed. Disadvantages * It may be difficult to communicate with everyone this way, as some people have hearing impairments therefore they won’t be able to understand the message being conveyed * It may take a long time to get the message across. * The person you need to communicate may not be able to be communicated by face to face communication if they aren’t near or in another country. Written Communication Written communication involves any type of message that uses the written word.  Advantages * Written communication is a good way of communication because it is quick. * Can present complex matters easily through the presentation. * Written document act as permanent records, therefore when it is needed it can easily be collected * Written communication prevents the waste of money and time, without meeting with the recipient. Disadvantages ...

Words: 951 - Pages: 4

Premium Essay

Advertising

...have taken to advertising through social media sites, in particular Facebook which has proven to be the most popular social networking site of today. This is because it is cheap and easy and allows marketers to gain direct contact with their customers whether it is to sell a good or a service. Being a small business promotion is important to get the product out there, however finding cheap and easy ways to do so isn’t always easy. So why not take to social networking as a form of promotion? And when the decision is made to do so, how do is it done in the most effective way? The questions above are just some of the questions that come up when looking into advertising a business on Facebook. This topic has been chosen as the BEP group is using Facebook as and advertising medium, part aren’t quite sure if it is being used in the most effective way. The Market Research Topic Issue/problem: How can Facebook best be used as a promotional tool? In order to answer the question a number of other questions need to be answered and information needs to be gained. Below is a list of these questions and information topics. 1) What is Facebook? a. Definition 2) Facebook for marketing 3) Best practices for Facebook 4) How do people find out about your Facebook? 5) Pro’s and Con’s 6) Benefits Secondary Data Research Facebook is a social networking...

Words: 3062 - Pages: 13

Premium Essay

(Chapter 6) Data Communications: Delivering Information

...linking device across different networks. * Is a network connection device containing software that connects network systems and controls traffic flow between them. * Switch: Main linking device within a network. * Connecting two or more nodes in the same network or different network. Distinguish between the main two types of conducted media (wired media). * Provides a physical path along which signals are transmitted * Electrical Conductors * Wires (STP & UTP) * Coaxial cable * Light Conductors * Fiber optics Distinguish between centralized data processing, decentralized data processing, and distributed data processing. * Centralized: Processing is done at one central computer. * Advantage * Being able to exercise tight control on system operations and applications * Disadvantage * Lack...

Words: 4052 - Pages: 17

Premium Essay

Term Paper

...Introduction What is Alternative Energy? Alternative energy can be defined as any source of energy used to interchange fuel resources without harming the environment or energy derived from other sources without the use of natural resources: burning fossil fuels such as carbon dioxide which contributes to global warming. There are several types of alternative energy such as: wind power (focus of this report), solar power, geothermal energy, hydroelectric energy, alcohol and many more available for use. What is Wind Power? Wind power, a reliable source of electricity, can be defined as producing energy from the wind. Wind power is simply converting wind energy into a usable form of energy. Wind power is actually a form of solar power as wind comes from the sun. When air moves, generating wind, it has a kinetic energy: the energy created when mass in motion. The wind’s kinetic energy can be caught and transformed to other customs of energy such as electricity or mechanical power which are examples of wind power. Some examples that utilize wind power to some extent are: wind turbines which are used to make electricity, wind mills, a form mostly used, are used for mechanical power or wind pumps for pumping water. Wind was one of the earliest forms of energy harnessed to do work, one of which is sails which propel ships. Wind is an entirely renewable resource hence the reason why it is considered a pure and clean form of energy. They are different types of wind...

Words: 1248 - Pages: 5