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Aldi and the International Market

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Aldi in the International Market

Foundation & History In 1920 and 1922 Karl and Theo Albrecht, the famous Aldi brothers, were born as sons of a miner which lived in Schonebeck, a suburb of Essen. When the father fell into unemployment the mother founded and started working at grocery-store. Both brothers learned a commercial profession in a retail trade, growing up with the mother owning/working at the grocery store. In the beginning of the Second World War the brothers had to serve for military service. After the war, when returned home, the Aldi brothers took over their parents` grocery-store. Step by step they expanded to a chain of stores. In 1948 they founded the “ALbrecht DIscount” company, which was later on named ALDI. Within no time, the Albrechts had 13 grocery stores, which expanded more and more. In 1955 the enterprise already counted 101 subsidiaries, in the following five years the number of subsidiaries rose to 300. In 1961 the joint brother company came to an end because both brothers went on their separate ways and started separate companies. Karl Albrecht ran the chain of stores on the South side of the Ruhr and Theo Albrecht took over the business in the North. The simple arranged Aldi subsidiaries spread rapidly in the Federal Republic of Germany. In 300 towns the brothers ran 600 Aldi subsidiaries. In 1962 the first well-know “bona fide” Aldi supermarket opened in Dortmund. In 1976 the company developed an international esteem due to expansion to overseas.
Later on the chain of stores “Benner Tea of Lowa”, which was founded in USA, have been taken over and got the new name “Aldi-Benner”. After the change to the Aldi purchasing independent private limited (liability) company & Co. OHG additional expansions followed abroad in the Eighties till to the beginning of the
Nineties, including France and Great Britain. In the end of...

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