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Alon New Product Proposal

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Alon New Product Proposal
BUS/475

Alon New Product Proposal
This paper will discuss a new product or service for the new company division. It will be discussed on how the division addresses customer needs and achieves competitive advantage. There will be a vision and a business model created that demonstrates what the goals of the business will become in the future. It will be explained how the vision, mission, and value of the new division align with the company’s mission and vision. There will be a summary of how the vision, mission, and values guide the division’s strategic direction. The guiding principles and values for the division in the context of culture, social responsibility, and ethics will be defined in this paper.
New Product Proposal
Alons’ Petroleum bombs for military weapons to defend the U.S. against terrorist, foreign, and domestic enemies of the U.S. Breathing petroleum vapors will cause nervous system effects (such as headache, nausea, and dizziness) and respiratory problems. High exposure will cause coma and death. When skin is in contact with liquid petroleum skin irritation occurs, it will also affect the blood and kidney system (Schneiderman, 2012). Most of us do not like the idea of new weapons to harm others but it is a necessity to defend our country, other countries, and innocent people of other countries against attacks and violence.
The focus here is providing Petroleum bombs to the U.S. military to defend our country and innocent people from attacks. Alons’ innovation mission statement for the Petroleum bombs is to help the U.S. protect our country against terrorist, foreign, and domestic enemies of the U.S. by providing the military with petroleum bombs to defend the incent.
Unlike most bombs the petroleum bomb is only meant to affect its’ target until the vapors dissipate; this is to prevent humans and our environment from being harmed from any chemicals being left in the air or dirt from the bomb. According to “Fact Sheet On Dirty Bombs” (2014) a “dirty bomb” is one type of a radiological dispersal device (RDD) that combines conventional explosives, such as dynamite, with radioactive material. Radioactive is the decomposition process of unstable atomic nuclei will decompose to form nuclei with a higher stability. Radiation is the results of particles and energy that are released during the decomposition process. It is well known that radiation is harmful to humans and can leave radiation traces behind in the dirt and in the air for long periods of time. Effects of radiation on the human body are the loss of hair quickly and in clumps occur, brain cells will be damaged if the exposure is 5,000 rems or greater. It will also kill nerve cells, small blood vessels, and may cause immediate death and seizures. Radiation exposure can kill all of or part of the thyroid. When the blood system is infected humans are susceptible to infection. Intense exposure to small blood vessels can cause death and heart failure. Gastrointestinal tract is destroyed by the radiation destroying the cells that divide rapidly in the body. The reproductive tract cells can be damaged causing some radiation victims to be sterile (Effects Of Radiation On The Human Body”, 2013).

Customer Needs and Competitive advantage
Alon understands that equipping the military with weapons is crucial, especially with military and political implications. The goal at Alon is to provide the military with petroleum bombs at low cost, with quick delivery anywhere in the nation. The military needs to have access to weapons at all times; there is no time for them to be waiting on weapons to be shipped to them. Alon will make sure the military is well stocked with the bombs and have reserves ready to go when needed. Unlike our competitors our bombs are made to protect humans and the environment after they have been set off and have dissipated; the bombs will have multiple manufactures throughout the nation to make sure the bombs are readily available to our military around the nation.

Vision and Business Model The vision of Alon is to help the U.S. military protect our country and the incent people around the nation by providing a bomb that is the least health hazardous to humans and the environment around the nation. Alons’ plans to expand its use of petroleum in the future, Alon is currently working on a design for a petroleum tear gas; Alon plans on designing more weapons made of petroleum for our military in the future. The U.S military will be the only consumer of the petroleum weapons to safe guard our nation as much as possible. They will be offered at a competitive price to compete with our competitors. They will be delivered in a highly secured manner as in all military weapons. Alon will patent the petroleum weapons since it will be the only product of this type offered to the military.

Alignment with Alons Mission and Vision Alon strives on safety and quality of our environment, Alon strives for compliance as well as excellence. Through excellent procedures and practices on a day to day basis at each facility, Alon has met the commitment of being a safe and environmentally sound company. The new product is designed to protect the safety of innocent people and preserve the environment by using petroleum bombs that dissipate the chemical within a couple hours of being used. Throughout Alons manufactures, operating procedures and safety procedures will continue to be followed to assure safety of Alon employees. Alon will continue to regularly test the equipment of all manufactures and do safety inspections of all areas of the buildings and equipment; problems that occur will be dealt with and fixed in a timely manner, assuring that there will be no unsafe practices.

Guidance of The Division’s Strategic Direction The vision is guided by helping creating petroleum weapons and testing them out in safe and contained environments. There will be at least 20 new weapons designed monthly, tested, and trouble shot until they work effectively. The mission is to protect U.S. citizens and innocent people around the nation while preserving lives of others and the environment by not having after effects that will cause harm to humans and the environment; this is done by the use and designs of Alons’ petroleum weapons. Alon values the life of the innocent and environment and knows that they need to be protected; Alon does not condone violence war or any other type of harmful behavior towards humans, but feels they need to help do their part to protect humans and the environment.

Culture, Social Responsibility, and Ethics Every one is defined by their culture which is what makes us unique; every culture needs to be protected to the best of our ability. Petroleum weapons will help protect our cultures to some extent, each bit of protection put in is a little more gained for each culture. Alon finds that our social responsibility is to help the military protect the U.S. and the innocents of others while doing it as human friendly and environmental friendly as possible. Alon understands that using any type of weapons is not human friendly or environmental friendly, but Alon understands that in our day and age that there are threats and will be for the most part of human civilization. Alon strives to help fight against these threats by being as humanly and environmentally friendly as possible. Alon shall provide weapons as Alon grows only to the U.S. military, to help try to prevent petroleum based weapons from being used from other countries against the U.S. and other countries.

Conclusion
In conclusion Alon petroleum weapons are designed to help the U.S military fight against terrorism, foreign and domestic enemies of the U.S and innocent people, while preserving the environment and protecting humans against the after effects of weapons. Alon strives on being safe throughout all its’ manufactures across the nation by taking the necessary precautions and procedures to be safe. Alon plans on designing newer and up to date petroleum weapons in the upcoming year to provide our military with weapons safer than weapons that are currently offer to the military at this point in time.

References
Schneiderman, E. T. (2012). What are the health effects of exposure to petroleum products? . Retrieved from http://www.ag.ny.gov/environmental/oil-spill/what-are-health-effects-exposure-petroleum-products
Fact Sheet on Dirty Bombs. (2014). Retrieved from http://www.nrc.gov/reading-rm/doc- collections/fact-sheets/fs-dirty-bombs.html Effects of Radiation on the Human Body. (2013). Retrieved from http://www.atomicarchive.com/Effects/radeffects.shtml#Hair

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