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Amazon Paper
Throughout the first four years of business, the company did not make any profit and many shareholders were confused by the nature of business the company was engaged in. Soon critics were proved wrong because during the fourth fiscal year the company made profit. Profit was not the only book marker but the fact that there seemed to be a major drift in selling of books from bookshops to eBooks the company was on track to made even more exploits as the online market continued to increase.
Since its inception in 1994, the company has been making great business progresses. It has expanded into other countries. This is not usually the case with every other business that tries to penetrate foreign markets however, the company sells versatile products that can easy sold and delivered anywhere on the planet.
Amazon reigns supreme as the top dog of online retail and is the only company in this top tier that specializes in ECommerce exclusively. Amazon accounts for 1/3 of US ECommerce sales. They brought in a whopping $34 billion in web sales last year. That’s over three times more than Staples’ web sales and over six times more than Apple’s. Although many other companies have adopted the approach employed by Amazon.com, the company is far much established than any of its competitors around the world. The fact the company works with developers based in different countries, still gives the company a lead over its competitors.
Aside from Amazon’s current domination in the ECommerce market, what’s surprising is how quickly Amazon has reached this point, and their continued expected growth rates. With ECommerce as a whole growing at around 11-13%, Amazon is experiencing growth at about 3 times the market rate. The e-retailer is paying close attention to business-to-business (B2B) e-commerce, offering new sales vehicles for marketplace sellers and considering new

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