...International Operations Management Strategies of Apple Inc. Introduction Apple is an American multinational technology corporation which has been highly regarded for its innovative products for a long time. Apple is recognised by customers for its hardware products including iPhone, iPad, iMac, iPod and Apple Watch, which ingeniously combine advanced features, unparalleled user experience and attention to small details in design (University Alliance, 2016). As an multinational company, Apple has its well-appointed retailing system with 475 retail stores in 17 countries (MacRumors, 2016), as well as online Apple stores and iTunes Stores of different regions. According to Forbes Lists, the market Cap of Apple is $741.8 billion in May 2015, which was identified as the most valuable brand (worth $145.3 billions) in the world (Forbes.com, 2015). For the first fiscal quarter 2016 ended December 26, 2015, Apple reported quarterly revenue of $75.9 billion with a net income of $18.4 billion (Apple Reports Record First Quarter Results, 2016). $65.5 billion of the revenue was driven by the sales of iPhone, iPad and Mac; $6.05 billion was contributed by the sales of services including Internet Services, AppleCare, Apple Pay and other services; other ptoducts like Apple TV and Apple watch brought $4.35 billion of revenue to this quarter (See Appendix I). Apple Corporation was founded by Steve Jobs, Ronald Wayne and Steve Wozniak in 1976 to sell personal computers (Richardson,...
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...Apple Company Apple incorporation is an American company established in 1971 by Steve jobs and Steve Wozniak. The company’s headquarters are located in Cupertino, California. Apple Incorporation specializes in designing and developing computer hardware and software but has recently diversified into other consumer electronic goods. Apple Incorporation is the second biggest information technology company by revenue with an estimated revenue of US $414 billion. Apples’ success in the technological sector, stems from it’s; commitment in providing best computer and other electronic experience to its clientele by providing quality products from extensive innovation and creativity. This paper will examine some key ideas, strategies and concepts that this company employs in its operation that makes it a success in the information and technology industry. It will also discuss some of the lessons and ideas businesses need to incorporate into their operations, in order for them to realize success like Apple Incorporation. To begin with, Apple employs vertical integration and diversification strategy in its business operations. This strategy makes it hard for any other technological companies to compete with it. This is because this strategy makes apple to diverse its business operations but connect them into one big company (Adams, 2012). For instance, Apple has segmented its company into a software company, hardware company, retail company and services company. Most corporations...
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...Apple Computers Strategic Audit Guillermo Magana Embry-Riddle Aeronautical University Abstract This paper analyzes Apple Computers current state as a business and industry leader. Each part of their strategic audit is dissected and broken down to have a better understanding of it. From the company’s current performance and strategic posture to its leader, Steve Jobs, and the team that drives the company to its incredible success. Strengths, Weakness, Opportunities and Threats (SWOT) analysis is discussed to determine how External and Internal factors affect the decisions being made by management. Finally and attempt is made to provide alternatives and a strategy to further the success Apple currently enjoys. So kick back play your favorite song on iTunes, check your stocks on your iPad and make sure to put your iPhone on silent before we start. Apple Computers Strategic Audit Current Situation Current Performance: Strong financial results for the third fiscal quarter in 2011; no debt. Best quarter ever recorded with $28.57 Billion in revenue. Record $7.31 Billion in net profits. The number of retail stores amounted to over 300 retail stores worldwide. Strategic Posture: The company strategic posture is clearly stated, and is also backed up by its strong performance. Mission, Apple is committed to bringing the best personal computing and music experience to its customers. The company has a unique ability to design and development its own hardware and software...
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...APPLE COMPUTER AND STEVE P. JOBS (2006): PIXAR ANIMATION AND WALT DISNEY COMPANY Prepared by: AYURO, Roselyn CULPA, Cielo Mae CANO, Russel Paul EDER, Greniel Ann PEREZ, Jessamae DATE: February 20, 2012 TO: Apple Computer and Steve P. Jobs (2006): Pixar Animation and Walt Disney Company FROM: Accounting Students Consulting Team, UMAK Chapter RE: Analysis of Apple Company’s future and its competitive advantage BRIEF SUMMARY: This report aims to evaluate Apple Computer • past and present performance in order to most importantly stipulates the future position of this largely successful company. Being that the company’s objective centers on increasing profits, increasing market share, and maintaining brand image., this report tries to identify strategies that make their company more competitive. The analysis uses SWOT, IFAS, EFAS and other similar evaluative tools to reach an understandable and valid generalization. SITUATION DEFINITON: • CURRENT PERFORMANCE Today Apple’s operations are as diversified as they were never before. With its currently 13,599 employees worldwide it generated revenue of $63 million in the last quarter. It holds cash reserves of over %4.5 billion and has a ROIC of 3.05%. Apple’s operations are spread around the PC industry, computer peripherals and the software and service industry. In the overall PC industry Apple’s market share has diminished to a skinny 2.1%. Apple itself doesn’t look itself at the overall PC market...
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...APPLE INC IN RETAILING (WORLD) June 2014 SCOPE OF THE REPORT Scope All values expressed in this report are in US dollar terms, using a fixed exchange rate (2013). 2013 figures are based on part-year estimates. All forecast data are expressed in constant terms; inflationary effects are discounted. Conversely, all historical data are expressed in current terms; inflationary effects are taken into account. Retailing Disclaimer Much of the information in this briefing is of a statistical nature and, while every attempt has been made to ensure accuracy and reliability, Euromonitor International cannot be held responsible for omissions or errors. Figures in tables and analyses are calculated from unrounded data and may not sum. Analyses found in the briefings may not totally reflect the companies‟ opinions, reader discretion is advised. Non-Store Retailing Internet Retailing Non-Grocery Retailers Electronics and Appliance Specialist Retailers Apple Inc, goes from strength to strength thanks to unparalleled consumer loyalty and brand equity, superlative store experiences, a strong portfolio of products and a customer service strategy that sets it apart from its rivals. Lacking strong leadership store sales have struggled - sales per store in 2013 were flat. Appointment of ex Burberry CEO as new VP of Retail and Online is expected to provide much needed boost to Apple retail operations – both in store and online. STRATEGIC EVALUATION COMPETITIVE...
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...does an understanding of the influences on operations contribute to business success? Influences on operations management have a dual effect on the businesses.. They can cause the business to undergo change and to adjust to external factors, as responsiveness to change is a constant issue. The second effect is the threats and opportunities influences present. An understanding of these external influences can help a business be able to manage and respond to them in an efficient manner by implementing various strategies. As such, this will contribute to the success of the business. Influences on operations management include: Globalisation, quality expectations, actions of competitors, technology, government policies, legal regulations and environment sustainability. One of the main influences on operations management is globalisation. Globalisation refers to the removal of trade barriers between nations, and is defined as the integration and interdependence of national economies forming a global economy. Integration means joining together through trade, deregulation and technology. The reasons for this are that businesses can drive costs down and exploit the competitive advantage each region has to offer. Apple recognised early advantages of globalisation and implemented various strategies to expand internationally resulting in the development of stores which operate in over 30 countries now. Additionally, globalisation has allowed Apple to globally source materials/inputs and...
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...APPLE INC IN CONSUMER ELECTRONICS (WORLD) December 2011 SCOPE OF THE REPORT Scope This profile of Apple Inc focuses on its operations in consumer electronics as well as its product distribution lines, and examines future opportunities and challenges for the company globally. Disclaimer Much of the information in this briefing is of a statistical nature and, while every attempt has been made to ensure accuracy and reliability, Euromonitor International cannot be held responsible for omissions or errors. Figures in tables and analyses are calculated from unrounded data and may not sum. Analyses found in the briefings may not totally reflect the companies’ opinions, reader discretion is advised. Apple Inc Consumer electronics Retailing Portable computers Electronics and appliance specialist retailers Portable media players Internet retailing This profile of Apple Inc examines the company’s operations in consumer electronics and retailing, with a focus on forward looking analysis of its prospects in computers and portable consumer electronics. A brief overview of Apple Inc’s content retailing and operational specifics is provided to supplement the core analysis. Smartphones © Euromonitor International CONSUMER ELECTRONICS: APPLE INC PASSPORT 2 STRATEGIC EVALUATION COMPETITIVE POSITIONING MARKET ASSESSMENT CATEGORY OPPORTUNITIES BRAND STRATEGY OPERATIONS RECOMMENDATIONS STRATEGIC EVALUATION Key company facts Apple Inc...
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...Introduction The current global and virtual business environment shapes the business strategy for the aim of competing by knowledge and expertise to win the market share in the long run. Apple Inc. is one of the major leading hardware manufacturers, originates from the United States and is popular among the world. Its long-term direction could be strengthening the research, design, development and manufacturing phases. The success of this company relies its competitive strategy, which integrates its core resources, company structure and business process and stimulates targeted customers effectively as well as attracts more customers. In the meanwhile, the success of Apple Inc. is due to the support from strategic marketing. This report for Apple Inc. will analyze strategically about Apple in terms of its business description first with company profile, financial description and future direction in it. Furthermore, the sustainable business strategies that Apple adopts will be described in detail and the effectiveness of them will also be proposed one by one. The author also makes use of one of the classic tools, SWOT analysis, to give all-around insight of its competiveness strategies in terms of advantages and disadvantages. Some suggestions will appear in the end of this report as well. Business Description Company Profile The business description comes from its financial report: “The Company designs, manufactures, and markets mobile communication and media...
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...Alternative strategies to achieve goal and objectives of the Apple 4 1. Evaluation according to the methods of growth. 4 2. Evaluating the strategies according to market- product strategies. 6 3. Evaluation the strategies according to the diversification 8 4. Evaluation the strategies according to the potential risks. 9 5. Evaluation according to the benefits and costs of the strategies. 11 II. Selection the strategy 12 1. The advantage and disadvantages of the strategies. 12 2. Suitability, feasibility and acceptability to stakeholders of the strategies 14 3. Ranking and scoring the strategy. 16 III. Compare the roles and responsibilities for strategy 20 IV. Identify and evaluate resource requirements to implement a new strategy for Apple Inc. 24 V. Propose targets and timescales for achievement in Apple Inc. to monitor a given strategy 28 Conclusion 36 Reference 36 Executive Summary Business Strategy is a subject to develop the learner’s ability to evaluate and select strategies appropriate to business organizations. This will involve an analysis of the impacts of the external operating environment and the need to plan organization strategies to ensure effective business performance. (Business Strategy course book, BPP professional education, 2004). The report is to address the following areas: This is a continuation of your previously prepared report for Assignment 1-Strategic plan. It reviews the previously prepared report on Apple Inc., the...
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...| | |CORPORATE LEVEL STRATEGY | |APPLE COMPUTER, INC | | | |PREPARED BY: | |TETY JUANITA MOHD KAMAL | |WONG WAI SIONG | |LAI CHOON HOONG | |WAN HAZIRA WAN MUHAMMAD | |WAN HAMIZA WAN MUHAMMAD | |7/31/2010 ...
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...Apple Corporation: Strategy Analysis Executive summary Apple Corporation continues to be the worlds most admired company because of its huge financial base, ability to attract and retain customers, ability to innovate and to produce technologically superior products. The company’s strategy as found in this report is built around creativity and innovation. Its capabilities in terms of resources and technology have made the company to produce technologically advanced products. Despite the huge influence of the external factors such as regulations, the economy and changes in technology, Apple is still strong and able to leverage its capabilities to achieve success. Apple is thus strategically positioned to achieve its objectives despite a few challenges that were identified that pose a threat to the company. Overall, its future direction should be guided by innovation and its ability to diversify its activities and products in order to extend its product line in order to survive. Introduction The 21st century has witnessed a rapid change in the way companies do business and the rationale for this is the cut throat competition among firms. The need to make profits and to gain market share has driven these companies to enact strategies that have led them to perform better (Vernon, 2001). This is not always the same with all companies as performance varies across these companies and this could be explained by the different strategies that they have adopted (Francis, 2010)...
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...Apple is the multinational company of United States. The underlying company produces and sells the electronic products and computer software. Apple Company was established in 1976 with the name of Apple computer but after that it has changed its name as Apple incorporation and provides several other services. The underlying company is the largest information technology company according to the revenue. Apple also produces mobile phones and it is the world second largest mobile phone manufacturer. The total employees of apple are 115,000. Apple has total 478 retail stores in seventeen different countries. The total annual revenue of apple from the whole world for the year of September 2015 was $233 billion. The revenue of Apple contributes to...
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...The normal thing organizations do is define a single ambiguous strategy like differentiation by development of core competence, intense efficiency leading to cost leadership or choosing a niche market. The thinking is that should firms choose to pursue more than one strategy at a time, they will run into confusion and may fail Somehow, select firms like apple has done what can be termed “quantum strategy” (loizos hercleous 2012). They are able to balance contradicting strategic features like groundbreaking innovation and quality with rock bottom cost to achieve extraordinary performance. The leadership at apple is at the heart of this competitive advantage. The leadership aims at strategic alignment, focus, simplicity, synergies and systemic connections to bring about a balance on competing demands and gain strength in the industry. In the past fifteen years, Apple Inc. has brought a revolution in the personal electronics, telecom, computer and media by string of excellent products, offering unique, designer and exciting customer experiences. They have exceeded industry expectations thereby exerting significant power over both customers and industry players, with outstanding financial results. In August 2012, Apple inc was announced the most valuable listed company having a market value of $ 623 billion. In September 2012, it had the highest cash reserves of USD 121 bn. achieves a net margin of 20 % with a revenue increase from us $ 65.2 bn in 2010 to us$108.2 bn in 2011 and...
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...MINISTRY OF EDUCATION & TRAINING HOA SEN UNIVERSITY FACULTY OF ECONOMICS AND COMMERCE INDIVIDUAL FINAL REPORT HUAWEI CO. LTD AND SOME COMPARISONS TO APPLE INC. INSTRUCTORS: PHAM THI BICH NGOC Ho Chi Minh city, June 2016 MINISTRY OF EDUCATION & TRAINING HOA SEN UNIVERSITY FACULTY OF ECONOMICS AND COMMERCE HUAWEI CO.LTD AND SOME COMPARISONS TO APPLE INC. Student: Student ID | Full Name | 2131344 | Nguyễn Thị Hồng Yến | INSTRUCTOR’S COMMANDS...
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...Apple vs. Dell A Comparative Analysis Submitted in partial fulfillment of the requirement for Elephants and Cheetahs: Systems, Strategy and Bottlenecks Submitted to Prof. Saral Mukherjee Ms. Kavya Sajwan 01-September-2013 Prepared by Anubhav Sinha Indian Institute of Management Ahmedabad EXECUTIVE SUMMARY The computer industry is highly competitive and is characterized by large number of competitors and price based competition. Factors like technology, income levels and internet usage are drivers of growth in the industry. In this industry Dell and Apple have followed two distinct strategies to succeed. Dell has Just-in-time manufacturing facilities, direct sales to customers, mass customization and build-to-order manufacturing. It basically operates assembly plants and purchases all the components from partner suppliers and tries to achieve a virtual integration of suppliers, manufacturing and customers. Dell products appeal to customer segments that are looking for affordable, high performance products and are typically large businesses. The manufacturing practices at Dell have helped in cutting costs and delivering latest technology products to the customers. The direct sales strategy has also provided Dell with a feedback mechanism which helps it forecast demand trends much better and reduce the risk. R&D at dell is geared towards process improvements and quality controls. Dell however, cannot bring architectural innovation...
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