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Apple Research Paper

In: Business and Management

Submitted By GonzoAD
Words 638
Pages 3
1. What is the name of the company?
The company name is Apple Inc. 2. What is its stock market ticker? On what exchange is the stock traded?
The stock market ticker of Apple Inc. is AAPL, is traded on NASDAQ 3. Where are the company headquarters?
The headquarters of the firm are located in: 1 Infinite Road Cupertino, CA United States

4. What is the URL or web address of the company’s Internet homepage?
It is: http://www.apple.com 5. Who is the chief executive officer? What title does he have in addition to CEO?
Steven P. Jobs, CEO and also Director 6. In what industry or industries does the firm compete?
It competes in technology development field. 7. Who are its top competitors? * Dell * Hewlett-Packard * Microsoft 8. What goods/services does the firm provide?
It provides electronic devices such as computers, mobile phones (iPhone) and digital music players (iPod), it also provide computer software and internet sales. (iTunes Store)

9. How was the company started? How long has it been on business?

10. What are the names of its major subsidiaries?

* Apple Computer (UK) Limited * FileMaker Inc.

11. What recent news has been published about the company? Give a one paragraph summary of a recent article and cite the source.
This is a notice about a recently updated patent by inventors Wayne Carl Westerman and John Greer Elias:
03/25/2008 02:26:21 PM EDT
U.S. Patents
“Multi-touch system and method for emulating modifier keys via fingertip chords”

“A multi-touch system is disclosed that recognizes simultaneous touchdown of four fingers on, above, or below the home row of keys as a modifier chord and applies modifiers such as Shift, Ctrl, or Alt to subsequent touch activity until none of the chord fingertips remain touching. Touches by the thumb of the modifier chord hand that occur before any modifiable typing or clicking activity cause the modifier chord to be canceled and reinterpreted as hand resting. The Shift modifier may be released temporarily during thumb keypresses that are intermixed with typing of capitalized characters. Distributing the modifier chord touches across different zones or key rows selects multiple modifiers. In an alternative embodiment, different modifiers can be selected with different arrangements of the fingers relative to one another within the chord, irrespective of absolute hand alignment with the touch surface.”

Summary

By this notice we can now that the technology used on devices such as iPod Touch and iPhone is recently being updated. As the notice describes, the multi-touch system used on this two devices is bound to be enhanced on possible future models. Is always good to know that the technology provided by this enterprise is constantly being updated.

12. Does the company have a code of ethics posted on its homepage?
It does not include a code of ethics description on its web page. 13. What is the firm’s rank in its industry? Is it listed on the Fortune 500?
It is ranked this way: * #121 in FORTUNE 500 * S&P 500 * #85 in FT Global 500

14. What is the current stock price?
$140.25
15. What are the revenues and profits for the past three years?
All amounts in millions of US Dollars Year | Revenue | Gross Profit | Operating Income | Total Net Income | Diluted EPS (Net Income) | Sep 07 | 24,006.0 | 8,154.0 | 4,409.0 | 3,496.0 | 3.93 | Sep 06 | 19,315.0 | 5,598.0 | 2,453.0 | 1,989.0 | 2.27 | Sep 05 | 13,931.0 | 4,043.0 | 1,650.0 | 1,335.0 | 1.56 |

Source: http://www.hoovers.com/apple/--ID__12644,target__financial_reports--/free-co-samples-index.xhtml General sources: * http://finance.aol.com/quotes/apple-inc/aapl/nas * http://www.hoovers.com/apple/--ID__12644--/free-co-factsheet.xhtml

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