Applying Swot Analysis for Effective Planning

In: Business and Management

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Words 1031
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Applying SWOT Analysis for Effective Planning

Introduction
The objective or purpose in applying a SWOT diagram as a planning tool is to assist in organizational performance (Daft, 2012). A SWOT analysis is beneficial in helping an organization identify the strengths, weaknesses, opportunities, and threats during the planning process of creating new goals within the organization.
Strengths are positive internal characteristics that the organization can exploit to achieve its strategic performance goal, weaknesses are internal characteristics that might restrict the organization’s performance, threats are external characteristics that may prevent achieving a goal, and opportunities are external characteristics that may help the organization to achieve the goal (Daft, 2012). When an organization considers all these factors it will help them in creating a goal based on all areas of consideration during their planning process. The organization can than create a goal that will be successful for both the internal aspects and the external aspects of an organization. When creating a SWOT analysis a company also opens up opportunity to learn more about what is beneficial and what is not to the organization.
Problem
The organization that I currently work for provides care to individuals with Developmental Disabilities. The department is Support Services. There are currently seven services that we provide within the department. These services include 24 hour care in individual supported living environments within the community. We have non-24 hour that provides care to individuals who do not require constant staff supervision but are in need of the nursing services that we provide. The personal assistance service provides staff to individuals in their individual homes and assists them with daily in home living skill. Our community integration service…...

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