...Approaches to visual communication CDG 218 July 18, 2011 Visual Communication TV & People Emails Web Design Visual Communication In maintaining effective communication, utilizing visual communication is an important part of advertising and/or expressing ideas without actually saying them. Visual communication can be best utilized in a classroom. Shapes and colors, charts and graphs, and cartoons and illustrations are examples of approaches to visual communication. Visuals of business progress or digress should be clearly communicated through any visual communication that relates to the operation of the business. Visual communication can be learned and is used at an early age. In this paper, the three different approaches to visual communication that I chose were TV & people, emails, and web design. I will be discussing why each approach is effective in communicating my message, and which approach I feel is the most effective. The first approach I am going to talk about is TV & people; the message is TV & people given alone with a visual (picture) of a man and his dog watching TV. When I saw that picture I automatically remembered that television as already stated is easy means of visual communication, because you can see what is happening. The second approach is emails the message is managing emails efficiency with a visual (picture) of a mailbox with a boy covered with a bunch of mail in different colors. Emailing is an effective approach...
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...Visual Communication and Approaches Deondra Richardson CGD218: Visual Literacy in Business (BNC1111A) Mr. Tony Sgarlatti April 11, 2011 Visual Communication and Approaches “Visual communication is a central aspect of our lives, and much of this communication is done indirectly, through symbolic means: by words, signs, and symbols of all kinds” (Berger, 2008a, p.2). Utilizing communication is an important part of advertising or expressing ideas without actually saying them. I recently finished a visual project in which I was required to reflect on the effectiveness of visual communication using at least three different approaches to convey my message. The different approaches I used in my visual project to demonstrate the effectiveness of visual communication are as follows: images, typography, color, signs, and symbols. In this paper, I will explain why each approach will pose as an effective tool in communicating my message. In conclusion, I will also explain why I feel signs and symbols is the most effective approach in my visual project of effective visual communication. As the old saying goes, “a picture says a thousand words?” In my opinion, this phrase exemplifies the power of images. I believe this saying is true because images can be used to persuade and to perpetuate ideas that words alone cannot (Lester, 2006). We see images every day, and they often contain more information than we imagine. The world has become flooded with images: some selling...
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...Shelley Davis Visual Communications Monday, June 18, 2012 In order to promote goods using visual communications it is important to choose the right methods of communicating your message to your audience. I personally feel that the approaches that are most effective in making these communications a possibility are colors and shapes, cartoons and illustrations, and typography. Visual communication approaches like these make marketing and advertising easier and more competitive. Research has shown that people make judgments subconsciously about all sorts of things. Among these things are people, the environment, or product within ninety seconds of initial viewing and that between sixty two and ninety percent of that assessment is based on color and shapes. Catching the shopper’s eye and conveying information effectively are critical to successful sales. It has also been proven that color increases brand recognition by up to eighty percent. Shapes and colors improve reading and comprehension as well. There are many reasons why businesses use cartoons and illustrations in their marketing and advertising. When using cartoons and illustrations in marketing and advertising the characters and backgrounds are usually simple and use large shapes and contrasting colors so that the reader will capture the story right away without a lot of trouble. The advantage of these simplicities is that your message is identified by the reader very quickly and with little or, sometimes, no effort...
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...Autism is apparent from early childhood, but can emerge in early adulthood. It is associated with a wide range of possible causes, but genetic factors are the main causes. Children with autism have impairments in cognition, language delays, and lack of or poor social interactions. Lack of communication may force these children to adopt repetitive behaviours such as self-inflicted injuries and violence. The teaching process requires interventions that address the repetitive behaviours, skill development, and play activities that promote communication and social interactions. Several authors have discussed different intervention models that are discussed in the sections below. Rita Jordan-Behavioural and Communication Intervention TEACCH Programme The programme is community based and targets children and adults with autism and communication disabilities. TEACCH aims at developing communication skills among autistic children, and help them work and play independently of adults (Jordan, Jones and Murray, 1998). The development of communication skills is based on their understanding capability and their ability to express themselves. The programme teaches several ways of communication, such as the use of photographs and pictures, symbols and words, and objects of reference. The programmes assist children with autism in their childhood and provide them with support in their adulthood. The trainers focus on the strengths and interests displayed by the students and also...
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...will attempt to examine and briefly describe Aesthetic theory as part of visual communication, as well as the three different disciplines used to study it namely philosophical, scientific and artistic. A visual example from the Destiny video game, has been selected to be examined and related to the theory of aesthetics. 2. AESTHETICS THEORY 2.1 Aesthetic Theory According to The Handbook of Visual Communication, Aesthetics theory tries to describe why we as human beings find appeal in specific visual shapes and configurations. In essence it asks the question, what is beauty? It therefor attempts to determine why we find certain things beautiful (Dake 2005:3). Beauty is something that affects us on a deep emotional and psychological level; therefore aesthetics is a crucial and fundamental part of visual communication. The three approaches – philosophy, science and art, have been used to understand and study Aesthetic 1 theory. However visual art gives us the most thorough and complete definition and understanding of the theory (Dake 2005:3). The philosophical branch is the oldest discipline from which Aesthetic theory is studied. This discipline uses rational thought –arguments supplemented with theories and hypotheses, to try and illustrate what beauty is. It is criticized for using written words to try and define the concept of aesthetics when aesthetics itself comes to being only through visual mediums (Dake 2005:4). The second discipline, through which aesthetics is...
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...Communication and Collaboration Strategy Paper Gen200 University of Phoenix Communication and Collaboration Strategy Paper When working in a group each individual should keep in mind that no two people gain knowledge the same way. Chapter 2 “Learning Styles, Majors, and Careers” is about different Learning Styles. “Learning style is defined as a set of characteristics which make learning effective for an individual.” (Seckel) There are eight of them: Verbal-Linguistics, Logical-Mathematical, Bodily-Kinesthetic, Visual-Spatial, Interpersonal, Intrapersonal, Musical, and Naturalistic. Each different Learning Style has its own character traits and the approach to each one is different. Working with a Verbal-Linguistics, a Visual-Spatial, and an Intrapersonal Learning Style should be taken on with different approaches to communication. Communicating with the Visual-Linguistic learner would open because this person is good with writing, reading, listening and speaking. Whereas communicating with Visual-Spatial would be different because they comprehend what they can see. The use email would be considered the major form of communication with this person because charts, graphs, or even presentations could be used to convey the information that is being shared. Then with the Intrapersonal Learning Style communication would very different because this person tends to do a better job when working independent. Collaborating with these three Learning Styles would require...
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...2/16/2012 OSH PROMOTION & COMMUNICATION 1 Safety Promotion To ensure the highest degree of safety: Design safety into: Tools ) in which people Machines ) interact at the Technologies ) workplace Risk: Can never be eliminated, merely reduced to an acceptable level 2 1 2/16/2012 Safety Promotion Purpose: To keep employees focused on doing their work the safe way, every day How to begin safety process? Safety policy Safety rules & regulations Employee participation Safety training Suggestion programs Visual awareness 3 Safety committees Gaining a personal commitment Employee/management participation Incentives Competition Company-sponsored wellness program Teamwork approach Safety Policy Begins with a published safety policy Short and simple policy The Safety Policy: Makes it clear that safe work practices are expected of all employees at all levels Serves as the foundation upon which all other safety promotional efforts are based upon 4 2 2/16/2012 Safety Policy Expresses a company’s commitment to safety The policy should convey: That the company is committed to safety Employees are expected to perform their duties in a safe and healthy manner The company’s commitment extends beyond the walls of its plant to include customers and the community 5 Promoting Safety By Example “Do as I say, not as I do” approach - will it work??? The credibility with employees will be determined by the example set by management Set a positive example Management...
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...VARK Analysis Paper Rachael Sprague Grand Canyon University: NRS – 429V Family Centered Health Promotion July 5th, 2015 Analysis of Learning Styles Learning styles of individual students vary and as a consequence, learning needs also change from each student to the next (Liew, Sidhu, & Barua, 2015). The “styles” for learning that are widely adopted include the Visual, Auditory, Read/Write, Kinesthetic (VARK) model, developed by Fleming and Mills (1992) include Visual (V), Auditory (A), Read/Write (R) and Kinaesthetic (K) types of learning approaches. The Visual (V) learner learns best by the use of information by visual means (using of charts, mindmaps, and other visual aids). The Auditory (A) learner understands best by hearing the information. The Read/Write (R) learner learns best when the information is shown in written word or displayed. The Kinaesthetic (K) learner learns best with practice or simulation (Liew, Sidhu, & Barua, 2015). In the past, institutional study methods were confined to lectures and self-study. A major part of education depended upon lectures. Information technology had widely changed the modes available related to knowledge acquirements for 21st century students. With a variety of educational aids available these days, it is important to identify the most efficient way to complement and deliver knowledge in order to help the students to become exceptional learners. In this way they can become the best students possible. Types of Learning ...
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...computational artefacts occurs at an interface which includes both software and hardware. Interface design impacts the software life-cycle in that it should occur early; the design and implementation of core functionality can influence the user interface – for better or worse. Because it deals with people as well as computers, as a knowledge area HCI draws on a variety of disciplinary traditions including psychology, computer science, product design, anthropology and engineering. HC: Human Computer Interaction (4 Core-Tier1 hours, 4 Core-Tier2 hours) Core-Tier1 hours HCI: Foundations HCI: Designing Interaction HCI: Programming Interactive Systems HCI: User-cantered design & testing HCI: Design for non-Mouse interfaces HCI: Collaboration & communication HCI: Statistical Methods for HCI HCI: Human factors & security HCI: Design-oriented HCI HCI: Mixed, Augmented and Virtual Reality 4 4 Core-Tier2 hours Includes Electives N N HC/Foundations [4 Core-Tier1 hours, 0 Core-Tier2 hours] Motivation: For end-users, the interface is the system. So design in this domain must be interaction-focussed and human-centred. Students need a different repertoire of techniques to address this than is provided elsewhere in the curriculum. Topics: • • • Contexts for HCI (anything with a user interface: webpage, business applications, mobile applications, games, etc.) Processes for user-centered development: early focus on users, empirical testing, iterative design. Different measures for evaluation: utility...
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...------------------------------------------------- Study skills From Wikipedia, the free encyclopedia Study skills or study strategies are approaches applied to learning. They are generally critical to success in school,[1] considered essential for acquiring good grades, and useful for learning throughout one's life. There are an array of study skills, which may tackle the process of organizing and taking in new information, retaining information, or dealing with assessments. They include mnemonics, which aid the retention of lists of information, effective reading and concentration techniques,[2] as well as efficient notetaking.[3] While often left up to the student and their support network, study skills are increasingly taught in High School and at the University level. A number of books and websites are available, from works on specific techniques such as Tony Buzan's books on mind-mapping, to general guides to successful study such as those by Stella Cottrell. More broadly, any skill which boosts a person's ability to study and pass exams can be termed a study skill, and this could include time management and motivational techniques. Study Skills are discrete techniques that can be learned, usually in a short time, and applied to all or most fields of study. They must therefore be distinguished from strategies that are specific to a particular field of study e.g. music or technology, and from abilities inherent in the student, such as aspects of intelligence or learning...
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...Assignment Two Inclusive Teaching and Learning Approaches UNDERSTANDING AND USING INCLUSIVE TEACHING AND LEARNING APPROACHES IN EDUCATION AND TRAINING References 1. Madeley, C. (2014) Level 3 Award in Education and Training. Oldham. ELM Training Presentation; taken from a powerpoint presentation dated March 2014. 2. Morley, J. & Wordsworth, M. (2011) PTLLS made easier, Doncaster: Highfield.co.uk.limited 3. L.Walklin. Stanley Teaching and Learning in Further and Adult Education (1990) Thornes (publishers) Ltd 4. David Kolb's Model of Learning Styles (1981) Online http://www.lifecircles-inc.com/Learningtheories/constructivism/kolb.html (5/3/2014) 5. Human Rights Act 1998 http://www.legislation.gov.uk/ukpga/1998/42/contents (5/3/2014) 6. Equality Act 2010 http://www.legislation.gov.uk/ukpga/2010/15/contents (5/3/2014) 7. Engage and motivate Learners https://ctl.utexas.edu/teaching/engagement/motivate_students (13/3/2014) 8. VARK Fleming and Mills (1992) http://www.vark-learn.com/english/page.asp?p=categories (5/3/2014) 9. http://www.equalityhumanrights.com/advice-and-guidance/equal-rights-equal-respect/resource-toolkit/lesson-plan-ideas/lesson-4-diversity/ (13/3/2014) 10. http://www.youtube.com/watch?v=uQAmdZvKf6M (13/3/2014) Understanding and Using Inclusive Teaching and Learning Approaches in Education and Training 3.1. See Micro Teach session plan 3.2. Using my selection of teaching methods covers the three learning styles which people have...
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...Richard Liu EAS546-002 2/19/2014 Effective Presentations Preparation In order to deliver a passionate, charismatic presentation, it is necessary to carefully rehearse and prepare beforehand. As introduced by “Preparing to Be Real,” there are several strategies during rehearsal which can help better connect the speaker with the material and his/her charisma: (1) find and rehearse its essence, by running through the high-level structure of the speech in a short duration (learning what’s important and what’s not), (2) focus on the opening story, by providing a concise, compelling introduction which relates to the overall theme of the talk (paying attention to emotional language and signals, and paring down irrelevant details), (3) practice the big emotional stretch, by transitioning among the emotional spectrum from happy to sad (becoming more comfortable with big feelings, facial expressions, gestures, and motions), (4) babble to increase nonverbal skills, by delivering the essence speech with nonsense phrases, gestures, and body language to convey meaning (learning to demonstrate charisma and becoming comfortable with our emotional attitudes), (5) put on a persona, by taking the role of another person to allow the speaker to become much more expressive (finding someone who engages you imaginatively and emotionally), and (6) learn from the best, by watching Martin Luther King Jr. give his “I Have a Dream speech” and following his dramatic starts and endings. Once the speaker has...
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...Creative Curriculum Robin Bettasso ECE 101 Heather Gans September 30, 2013 Creative Curriculum Pupils will run a school newspaper on the school website. They will use different literary forms to present the news of the school. Key vocabulary: Fact; OpinionThe goals the students will create a school newspaper containing three aspects: Latest News, Editorial, and Sports the students will post the school newspaper on the school website. In the standard NYS Learning Standards: English Language Arts students will read, write, speak, and listen for information and understanding. Intermediate. Students will-compare and synthesize information forms different sources and use a wide variety of strategies for selecting, organizing, and categorizing information. They will distinguish between relevant and irrelevant information and between fact and opinion. The students will relate new information to prior knowledge and experience. They will understand and use the text features that make information accessible and usable, such as format, sequence, level of diction, and relevance of details and establish an authoritative stance on the subject and provide references to establish the validity and verifiability of the information presented. Develop information with appropriate supporting material, such as facts, details, illustrative examples or anecdotes, and exclude extraneous materials and use the process of pre-writing, drafting, revising, and proofreading (the "writing process")...
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...Devices Device selection. AAC devices are used to improve communication abilities of individuals with little or no functional speech. There are a variety of different AAC devices available for use by adult and pediatric populations with a multitude of diverse disorders. The process of recommending an AAC device is client-specific and must account for challenges such as financial status, time commitment, training, and carry-over of effective device use into daily activities. Negative reports by AAC users with MND discuss a need for social closeness unachieved by the device and difficulty learning to use a high technology device without proper training (Murphy, 2004). Contrary to such finding, higher technology brain- computer interface...
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...its effects to be more influential. Throughout the history the mass media molded our ideologies by its messages and changed the way we look at things around us. “When we consume mass media, there are a lot of physical and mental activities going on” (Fourie, 2001, p.283). At the present time when we decide to sit and watch a movie, there are millions of messages being interpreted to us as audiences that shape how we speak, dress, and behave. It is believed that the media determines what we should know and how we should think. But the vital question is who controls the media and controls its messages, and how does the media work today. This essay will therefore attempt to discuss the different approaches that are used to analyze and evaluate media messages, and how these various approaches operate. Firstly, there are different methods to analyze the different media messages that are presented to us. At the mean time it is genuinely important to be very well aware that whatever media presents to us is considered a ‘text’ whether it was printed or written. Consequently, making an educated guess of the interpretations of a media text is considered textual analysis. Moreover, textual...
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