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Are You the Weakest Link in Your Supply Chain?

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Submitted By asudhir
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Are You the Weakest Link in Your Supply Chain? Reuben Slone EVP, Supply Chain OfficeMax reubenslone@officemax.com 93rd Annual International Supply Management Conference - May 2008 Abstract. Effective supply chain management drives an increase in shareholder value for supply chain intensive companies such as manufacturers, retailers, and distributors. This paper looks at how best to present the role a proficient supply chain plays in creating shareholder value to the Board of Directors and the CEO through the use of economic profit. The Question. Why do most CEOs and Boards of supply chain intensive companies not fully understand the strategic role that supply chain plays in increasing shareholder value? The answer is that most top supply chain executives including myself have not properly framed the supply chain value proposition to them. After years of justifying supply chain investments to various CEOs and Boards based on improving and sustaining product availability, driving inventory productivity, and driving transportation and warehousing cost productivity, I found linking supply chain performance to shareholder value creation still missing. Over time, economic profit strongly correlates to increasing shareholder value in public firms. A supply chain that delivers the highest availability at optimal investment drives an increase in economic profit. Therefore, an effectively managed supply chain produces an increase in shareholder value. I found the link. The Role of Economic Profit. Economic profit (EP) is defined as the difference between the revenue received from the sale of an output and the opportunity cost of the inputs used. For a publicly traded firm, economic profit is the excess cash generated above the promised return by the company from its operations. The best surrogate for promised return is the weighted average cost of capital (WACC). The weighted

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