...A PROJECT REPORT “ User buying behavior towards Perfume ” Submitted for the partial fulfillment of the requirement for the award PGDM ACADEMIC SESSION (2009 – 2011) SUBMITTED TO:Prof. Shweta JainSUBMITTED BY:Prabhakar Rahul Enroll (2009PGDM031)Puneet Arora Enroll (2009PGDM033)Amit Bharti Enroll (2009PGDM004)PGDM (MARKETING AND HR) Table of contents 1. Introduction2. Hypothesis3. Research methodology4. Data analysis and interpretation5. Conclusion6. Suggestion and recommendations.7. Bibliography8. Annexure CHAPTER 1 INTRODUCTION In this research we have survey the product performance and buyingbehavior of the fragrance of perfumes, which are used by people of allages. During this research we have interacted with people of all ageswho use perfume. After this research we came to know how peopleperceives these products on the variables like price, fragrance,advertisement, satisfaction, packaging, brand loyalty etc. We also cameto know which particular brand of perfume is most preferred by peopleof different age groups. In this research we have surveyed that howfrequently and how much perfume they use, whether they buy small, bigor family pack. Trend of ongoing changes in their likings has beenshown in the report. In this report we have tried to explain the entireresearch and facts product wise. Objective of the study This project is based on user behavior towards Perfumes. Objectives of the study are: 1.The other objective...
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...HOME-MADE PERFUME A Research Problem Presented to The Faculty of the Science Department Pardo National High School Cebu City By Precious Cañeda Vea Joyce Rago Leizel Gelantaga-an School year 2013-2014 CHAPTER I RATIONALE OF THE STUDY HOME-MADE PERFUME Teenagers nowadays are very conscious of their body odors. Many teenagers have a different body odor that’s why they use a perfume. The researchers suggest to make a HOME-MADE PERFUME for the safety of the teenagers odors. When a person grows up, you will have a body odor. You cannot do away with body odors, so use the Home-Made Perfume. Perfume making is probably one of the oldest forms of chemistry. Perfume makers soon realized that, by adding other ingredients to a plant’s essential oils, not only could less oil be used, but the essential oil’s scent would last longer. In investigatory project, the researchers choose the Home-Made Perfume because nowadays, perfume has different chemicals that we don’t know if it is harmful or dangerous to our health. Home-made perfume is one of the best perfume because it uses natural resources that can be found easily in our environment or surroundings. If you don’t have a perfume or you can’t afford to buy a perfume, you can easily make a perfume that its Home-made perfume. By making this home-made...
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...terminal. • Power Generation. • Elengy Terminal Pk. Ltd. • Food & Beverages. • EXIMP Pvt. Ltd. Products of Structure of Engro foods: Engro entered in the business of foods with its dairy products. Their first product was their milk with the name Olper’s milk. It is rich creamy thick milk. It is one of the leading dairy products in the market. Olper’s lite is another milk product of engro foods. This is the ideal low-fat, hi-calcium milk for adults who want to stay healthy, active and fit for life, Olper's Lite contains all the inherent nutrients of milk that can boost energy, without the extra calories that cause weight gain. Olper's Cream is a rich, creamy delight that has initiated a new trend not just amongst baking and dessert makeing, but also within conventional households, where it is generously splurged over every-day food items as the primary ingredient to enhance the culinary experience by transforming it into a scrumptious creamy sensation. Dairy Omung is the wholesome all purpose dairy brand of engro foods that provides price and quality conscious consumers with a premium milk product at an affordable price. Olper’s flavored milk is also one of their hot selling product. Olper’s Badam Zafrani and Olper’s Rose are their flavored milk products. Ice cream is one those food items which equally liked by children and adults. Engro Foods launched their ice cream in 2009 with the name Omore. It is very rich and creamy with wide range of flavors and formats. Pakistan's...
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...Processed Cheese | Description | Amul Pasteurised Processed Cheddar Cheese is made from Cheese, Sodium Citrate, Common Salt, Citric Acid, permitted natural colour - Annatto. Emulsifier and Class II preservatives. It is made from graded cow/buffalo milk using microbial rennet. The product meets BIS specification No.IS:2785. | Packing | Cheese Block( 200g,500g,1 kg) Cheese Tins (400g, EOE) Cheese Slices (100g,200g,400g,750g), Amul A+ Cheese Slices 200g Cheese Chiplets (200g, 500g and 1 kg) | Product Specifications Composition | Fat 26% Moisture 45% (approx) Proteins 20% Added salt 2.5% | Nutritional Information | Nutritional Information* | Amount per 100 g | Energy, kcal | 314 | Energy from Fat, kcal | 234 | Total Fat, g | 26 | Saturated fat,g | 16 | Cholesterol, mg | 70 | Protein, g | 20 | Sodium, mg | 1400 | Calcium, mg | 343 | Vitamin A ,mcg | 51 | Not a significant source of Vitamin C, Iron and Dietary fiber. | *Approx. values | | Shelf Life | 9 Months for Cheese Tins and Cheese Chiplets and 6 Months for Cheese Blocks and Cheese Slices | Storage condition | Refrigerated at 4°C or below. Do not deep freeze. | Product Features * Wholesome cheese. * Good source of Calcium and milk Proteins. Product Application * It is a popular cheese for snacking on its own as chiplets and slices. * It adds flavor in melted dishes such as soup and sauce recipes. * A few dishes which use processed cheese are mashed potatoes, macaroni...
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...milk's coagulation must be performed by lactic acid and continue for 16 hours. * The curd must be cut roughly as opposed to being broken. * After drainage, only dry salt may be used. Commonly referred to as Époisses, it is a pungent unpasteurised cows-milk cheese. Smear-ripened (washed in marc de Bourgogne, the local pomace brandy), with a distinctive soft red-orange colour. It is usually served on a spoon due to its extremely soft texture. Basajo Blue. Made with raw sheep's milk from Italy's Veneto region, Basajo (ba-SAH-yo) is a new creation. But it emerges from a long tradition of aging wheels in grape must. Pasteurised cheese. At the end of World War I, when the battle was raging in the Veneto, locals faced dire food shortages. Not only did they struggle to feed themselves, but they were expected to provide for the soldiers, too. Some ingenious farmer in the province of Treviso, hoping to hide a few cheeses, thought to bury the wheels in barrels of fermenting grape must. The wheels not only escaped discovery; they got even better. For Basajo, the 2-kilo (roughly 4 1/2-pound) wheels spend about three weeks bathing in Passito di Pantelleria, a sweet wine from Sicily, which infuses the interior with a honeyed aroma. A few wine-plumped golden raisins cling to the outside of the wheel. Basajo offers a seductive, velvety texture and mellow fruitiness, without the saltiness and peppery bite that turn many people away from blues. Cossett Bassett...
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...2007. Tarang tea-whitener is production of Engro Foods and is currently Pakistan's Number 1 tea-whitening brand. Tarang is a specialized tea creamer that makes the perfect cup of tea guaranteed to transport tea-lovers into a state of sheer bliss any time of the day. The brand has revolutionized the Pakistan Dairy Industry. It is presently the Leader and the biggest player of entire Dairy Industry of Pakistan, in terms of VALUE and EQUITY which is bigger than any other tetra pack milk sold in Pakistan currently. Its share in the Dairy industry is even larger than Engro Food’s own packaged full cream milk Olpers, and Nestlé’s Milk pack. Tarang tea-whitener is the only tea-creamer that combines convenience with lasting quality and real value for money. It is available in liquid and powder formats that further extend the brand's appeal to a wider audience. Since the launch of the brand in year 2007, Tarang has evolved into Engro Food’s biggest and most profitable brand with its distinctly fresh aroma, rich taste and strong focus on enhancing the tea-drinking experience for everyone. The brand has secured a firm place in the hearts of millions of tea-enthusiasts all across Pakistan. Scope of Tarang Tea-whitener Target Audience: The target Audience of the brand includes mainly 25 year...
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...Casa del Bambino Emmanuel Montesorri Contreras Compound Alangilan, Batangas city Perfume out of Flowers Rosal, Kalachuchi, and Rose Members: Aldwin John O. Sicapiro Darlene Mariel V. Plata Jodel L. Talabis Monica Cleo C. Panganiban Alyssa Keith M. Panganiban Owen Karl V. Santos Chapter 1 Background Study Introduction The beginning of perfume use can be traced back thousands of years to the early Egyptians. The first perfume we’re part of religious rituals. It was developed together with the first cosmetics, but they weren’t made to attract opposite sex; they were made the good will of the gods. The Egyptians were very spiritual people so they put containers of perfumes even in their tombs. After sometimes perfume use started becoming more personal. People started using perfume in their Baths. The oils helped to protect their skin from drying out in the hot climate. Perfume containers have always been attractive. The Egyptians treated their perfumes with great respect, and believed that only the best containers were good enough to hold them. Perfume making is passed on through the ages. When the Greeks and Romans moved in Egypt, they told the perfume oils and ointments the Egyptian used. So they quickly learned how to produce them, and started adding their own touches. Perfume makes it way around the world. The common problem in perfumes nowadays is sometimes it is very strong scented that it hurts in our noses. It also causes rushes, for those who has sensitive...
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...A PROJECT REPORT ON “USER BUYING BEHAVIOR TOWARDS PERFUME” INTRODUCTION In this research we have survey the product performance and buying behavior of the fragrance of perfumes, which are used by people of all ages. During this research we have interacted with people of all ages who use perfume. After this research we came to know how people perceives these products on the variables like price, fragrance, advertisement, satisfaction, packaging, brand loyalty etc. We also came to know which particular brand of perfume is most preferred by people of different age groups. In this research we have surveyed that how frequently and how much perfume they use, whether they buy small, big or family pack. Trend of ongoing changes in their likings has been shown in the report. In this report we have tried to explain the entire research and facts product wise. Advantages of Marketing research Indicates current Market Trends Marketing Research keep business unit in touch with the current market trends and offer guidance for facing market situation with confidence. Pinpoints deficiencies in Marketing policies Marketing Research pinpoints the deficiencies as regards product, pricing, promotion, etc. it give guidance regarding different of marketing. They include product development, branding, and packaging. Explains customer resistance Marketing Research is useful for finding out customer resistance to company’s products. Remedial measures...
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...Sultanate of Oman Ministry of Manpower AL Buraimi Vocational Training Centre Business: Perfumes shop "Modern sustainability" Submitted to: MRP.Senthil Khumar, M.B.A Instructor, sales and marketing Submitted by: Aisha Suliman AL-Gaithi Roqaya Salim Al-Alawi Submitted on: Feb.2016 Introduction Perfume is a mixture of fragrant essential oil and aroma compounds, fixatives, and solvents used to give the human body, objects, and living spaces a pleasant small. Perfume is associated in many cultures with the sensual and romantic side of life. 1-What is your business type? Perfumes shop 2-When started the business? I began the business in 2011, and almost tried several projects, but a nearly two years I settled on the fat and wood Oud and perfumes with different types try to add as well as activity such as clothes, shoes and others door diversification and win customers, but with Omanisation law and calculate expenses and salary Omani employee with the number of working hours and the system of leave and decided to change the plan links and delete activity clothing and perfume only run activity and the piece has already been almost seven months ago and praise be to Allah. 3-Why you establish this business? I chose this project to my sense that I could invent and creative in this area with enjoy. 4-Are there any competitors for your business in same location? I don’t find any competitor in same draft area. But however, including...
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...PORTERS FIVE THREATS OF NEW ENTRANTS-LOW Procter&Gamble posses significant amount of market share globally having 11.5% while their closest competitors LOREAL and Uniliver with 9.7% and 7.8% respectively. The threat of new entrants into the beauty industry is low due to high entry barriers. In order for new entrants to be in a position to compete with P%G, they must have large capital for heavy marketing research and development whereby, they are in a position to produce or distribute products of similar quality to P&G products. P%G spend more on research and development more than its nearest competitors. This allows them to efficiently signal the value of their products for consumption rather than advertising. NICHE MARKET Companies that specialize in niche market could pose a threat to P%G fragrances because the oud scent is common and liked in the Middle Eastern countries whereby if a new entrant produces a fragrance with the oud scent, it can help them gain consumers and market share. For e.g. Tom Ford recently launch a fragrance with oud scent whereby, this will attract consumers that want quality products and also satisfy there personal needs. Scale of products produced by P&G are on a large scale because they have about 500 different products. New entrants will find it difficult to produce products on that scale for effective competition. BARGANING POWER OF BUYERS INDIVIDUALS-(HIGH) The power of buyers is high because they have the decision to choose a substitute...
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...Psychology of Fragrance Use: Perception of Individual Odor and Perfume Blends Reveals a Mechanism for Idiosyncratic Effects on Fragrance Choice ´ ´ ´ Pavlına Lenochova1, Pavla Vohnoutova1, S. Craig Roberts2, Elisabeth Oberzaucher3, Karl Grammer3, 1 ´ˇ Jan Havlıcek * 1 Department of Anthropology, Charles University, Prague, Czech Republic, 2 School of Natural Sciences, University of Stirling, Stirling, Scotland, United Kingdom, 3 Department of Anthropology, University Vienna, Vienna, Austria Abstract Cross-culturally, fragrances are used to modulate body odor, but the psychology of fragrance choice has been largely overlooked. The prevalent view is that fragrances mask an individual’s body odor and improve its pleasantness. In two experiments, we found positive effects of perfume on body odor perception. Importantly, however, this was modulated by significant interactions with individual odor donors. Fragrances thus appear to interact with body odor, creating an individually-specific odor mixture. In a third experiment, the odor mixture of an individual’s body odor and their preferred perfume was perceived as more pleasant than a blend of the same body odor with a randomly-allocated perfume, even when there was no difference in pleasantness between the perfumes. This indicates that fragrance use extends beyond simple masking effects and that people choose perfumes that interact well with their own odor. Our results provide an explanation for the highly individual nature of perfume...
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...Fresh Carrots – shredded – 4 cups Milk – 3 cups (whole milk gives richness, but you can use reduced fat too) Sugar – 1 cup Ghee (clarified butter) – 8 tbsp. (approximately 1/2 cup) Cashew nuts – 10 Cardamom pods Step 1. Wash, peel and grate the carrots measured the carrots loosely but heaped Step 2. Place a wide-mouthed, heavy-bottomed vessel in Medium-High heat. [Wide-mouthed vessel so that the carrots get cooked fast and uniform. This way you can save gas, time and energy. I did not have a wide-mouthed vessel. Used my pressure cooker]. Add 4 tbsp. ghee. Step 3. Add the shredded carrots into the ghee and mix well. Step 4. Fry until the carrots turn pale. Compare picture above and below. Do you see the color difference in the carrots? Carrots have turned pale which means they won’t have raw smell. You’ll now feel a kind of sweet smell from the carrots. This process takes around 10 minutes. Add the milk. Step 5. I used 3 cups of milk. i.e. enough milk to submerge the carrots so that they get cooked well in the milk. Allow the milk to boil. Takes 5 minutes. Step 6. Let the carrots get cooked well in the milk. The carrots should drink in all the milk. This will take 20-30 minutes. Stir the content from time to time to prevent scorching. [Duration will sure come down if you use a wide wok. btw, is anybody looking at my scorched vessel? I’ve to get non-stick set <note to the husband>] Step 7. Once the milk is completely drunk, add in the sugar...
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...wwred / wwr = white wine reduction rwred / rwr = red wine reduction tom.sc= tomato sauce wws= white wine sauce holl= hollandaise fveloute= fish veloute |a small sauce- wwr, shallots, peppercorn bay leaf |Hollandaise- egg yolk, butter, ww, vin, bleaf, thyme, lemon juice, | | |sp | |Aioli- fresh mayo (egg yolks+olive oil), garlic, flavorings |Horseradish- veloute+ horseradish, heavy cream, must, vinegar | |Albufera/Ivory- supreme+ glace de viande |Hungarian- cveloute+minc onion, paprika, butter, ww | |Allemande- veal veloute+ liaison, lemon juice, sp |Italian sauce- demi+ mush, shall, wwred, tomato paste, parsley | |Americaine- wwred, cream, wfish sauce, fresh butter |Jus d’Agneau Lié- espagnole+ lamb stock | |Anchovy- veloute- normandy+anchovy butter |Jus de Canard Lié- espagnole+ duck stock | |Andalouse- mayo, tomato purée, pimentos |Jus de Gibier Lié- espagnole+ game stock | |Aneth- bechamel/veloute+dill |Jus de Veau Lié- espagnole+ veal bones +slurry | |Applesauce- puréed apples, sugar, spices ...
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...you how to make vegan chocolate chip cookies without the use of dairy products. However, before enjoying a batch of these delicious, mouthwatering treats, there are a few steps in preparing them. Three areas of importance are making sure all the ingredients are present, putting the ingredients together, and baking the cookies. First, gather all of the ingredients together. Check your cupboard for unbleached all-purpose flour, the Publix brand works just as good as the named brand. The following utensils and ingredients are also required: a standard mixer, a large mixing bowl, a whisk, a cookie sheet, measuring cups and spoons, parchment paper, beet sugar, baking soda, baking powder, salt, vegan chocolate chips, vegetable oil, soy milk, vanilla, and dark molasses. After gathering all of the utensils and ingredients, place them on the counter. Now that you have all of the ingredients, preheat the oven to 350 degrees. Next measure all of the dry ingredients and pour into the large mixing bowl as follows: 2 cups of unbleached flour, 1 cup of beet sugar, 1 tsp of baking powder, 1 tsp of baking soda, and ½ tsp of salt. Whisk the dry ingredients together for a few seconds. Next, measure the liquid ingredients as follows: 2/3 cup...
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...resulting in a particular flavor. Braising of meat is often referred to as pot roasting, though some authors make a distinction between the two methods based on whether additional liquid is added. Cream is a dairy product that is composed of the higher-butterfat layer skimmed from the top of milk before homogenization. In un-homogenized milk, the fat, which is less dense, will eventually rise to the top. In the industrial production of cream, this process is accelerated by using centrifuges called "separators". In many countries, cream is sold in several grades depending on the total butterfat content. Cream can be dried to a powder for shipment to distant markets.Cream skimmed from milk may be called "sweet cream" to distinguish it from whey cream skimmed from whey, a by-product of cheese-making. Whey cream has a lower fat content and tastes more salty, tangy and "cheesy".[1] They are also used in variety of food products.Cream produced by cattle (particularly Jersey cattle) grazing on natural pasture often contains some natural carotenoid pigments derived from the plants they eat; this gives the cream a slight yellow tone, hence the name of the yellowish-white color, cream. Cream from goat's milk, or from cows fed indoors on grain or grain-based pellets, is white. Deglazing is a cooking technique for removing and dissolving browned food residue from a pan to make a sauce, known as a pan sauce, that is often made to accompany sauteed meats. The browned residue is due to either the...
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