Premium Essay

Automotive Industry Analysis a Comparison Between the Big Three and New Six

In: Business and Management

Submitted By lolozazizoo
Words 4136
Pages 17
From a humble origin as a ‘horseless carriage’ manufacturing industry dating back to 1890s, the automobile industry has come a long way emerging as market leader in manufacturing activity, providing employment to one in seven people, either directly or indirectly. Hailed as the ‘industry of industries’ by the Management Specialist, Peter Drucker, the automobile industry (US) set standards in manufacturing activity by contributing mass production techniques during early 1910s. The Japanese soon followed by offering lean production techniques in the 1970s. Riding high on economical revival in many developing countries in Asia and Europe, the industry’s global output touched 79,9 million vehicles in 2011. But with a downward slide in market share, the Big Three, Ford Motor Company (Ford), General Motors Corporation (GM) and DaimlerChrysler (DC), was fast losing their dominant position to Toyota, Honda, and Nissan, thereby setting the ground for the emergence of New Six.

The report on “Automotive Industry Analysis” consists on a comparison between the Big Three and New Six. Ford, General Motors and Toyota are taken as examples.

I. Industry Overview

Hailed as ‘the industry of industries’ by Peter Drucker, the founding father of the study of management, in 1946, the automobile industry had evolved continuously with changing times from craft production in 1890s to mass production in 1910s to lean production techniques in the 1970s. The prominent role played by the US till late 1990s had of late been cornered by the Japanese automakers. The global output from the automobile industry touched 79,9 million vehicles in 2011, thereby retaining its leadership in manufacturing activity, providing employment to one in seven people, either directly or indirectly. This supply mainly catered to meet the demand from households where the automobiles constituted the second

Similar Documents

Premium Essay

Tesla Strategic Plan

... Financial Analysis 30 Appendix A 33 Appendix B 36 Appendix C 39 Current Situation Introduction; Company Overview; Strategic History of Industry; Analysis of Industry; Strategic History of Organization; Mission Statement, Current Business Level Strategy; Current Strategy for the Major Operations/Functions of the Company; Description of the Organizational Structure, Culture, and Control Systems; Analysis of the Financial Position; VRIOS Analysis; SWOT Company Introduction and Overview “Why the Name ‘Tesla’? The namesake of our company is the genius Nikola Tesla, an inventor, electrical engineer, and scientist. Among his life's many inventions (and more than 700 patents) are the induction motor and alternating-current power transmissions. Without Tesla‘s vision and brilliance, our car wouldn't be possible. We're confident that if he were alive today, Nikola Tesla would look over our 100 percent electric car and nod his head with both understanding and approval” (Tesla Motors). Tesla Motors is an automotive manufacturing company that was founded in 2003. The company produces fully electric-powered cars, as well as modular battery packs. Currently, the company only has one car model on the market, the Roadster, of which only around 1500 has been sold. However, at a cost of around $100,000 for the Roadster, it is not priced affordably enough for the everyday person. This may soon change due to the fact that the company is going to be releasing a new electric sedan...

Words: 10367 - Pages: 42

Premium Essay

Ford vs Gm Case Study

...Introduction: Introduction: Doing this organizational analysis, I wanted to further my knowledge about the car industry. The first prospect that came to mind was General Motors. I picked General Motors because of its popularity in the United States. I had some interesting general knowledge of the company like the dependability and quality of their cars. Some comments were, “I rather have a Chevy Truck than a Ford” and “The general motors cars are more dependable than Ford.” These comments made it clear that I liked the General Motors auto line of cars. Then, I asked myself what would be a cooperate company just as enormous. I came to a conclusion that Ford would be the other company. Though Ford has a nice line of cars, I had some negative thoughts about the company. Acronyms were said such as, “Found On Road Dead” or “Fix Or Repair Daily.” Each of those sayings had put a dent in my thoughts that I would not buy a Ford, not solely on those sayings, but also because of the influence of my parents and other such adverse publicity. These companies have a long-standing tradition in the U.S as manufacturing giants in the automobile industry, since they began here. With these two cooperategiants, I can evaluate and compare both companies financially. My over all preference. was to buy the General Motors line of cars; in doing this project I wanted to know if by researching each company if I would change my mind. Also, this will enable me to draw a conclusion on which company would...

Words: 2386 - Pages: 10

Premium Essay

Tesla

...External Environment of The Automobile Industry Table of Contents External Environment of the Automobile Industry Sub Group A , , Introduction- * Purpose of the analysis Overview * Industry Description * History of the industry General Environment Dimensions- * PESTEL Specific External Environment Dimensions- * Porter’s 5 Forces Competitive Environment Analysis- * Industry Characteristics * Strategic Maps Competitor Analysis- Conclusion and Summary- Bibliography and References I Introduction: Purpose of analysis Overview/outline of written report This report will begin with the automotive industry description, followed by the history from the 19th century to the 20th century. Next, the general environment with specialized attention to the external environment through PESTEL (political, economic, social, technological, environment and legal). The analysis will continue the use of Porter’s five forces which will explain the automotive industry in its current state. Competitive environment analysis will describe the industry characteristics, industry structure and the anticipated shifts that are occurring in the automotive industry. Next, the competitor analysis will look at a group of selected competitors, indicating the strengths and weakness of the companies, pin pointing the weakest firm in the industry. The conclusion this will be a summarization of the opportunity and threats...

Words: 5711 - Pages: 23

Premium Essay

Chery Auto Success Story

...The Growth of Independent Chinese Automotive Companies (Second Draft for Discussion) Jianxi Luo May 6, 2005 International Motor Vehicle Program, MIT Index 1 Overview of Current Chinese Automotive Industry……………1 2 The Burgeoning Independent Chinese Auto Companies………9 3 Case Study: Chery Automobile Company………………………14 3.1 Introduction………………………………………………………… 14 3.2 Characteristic Analysis…………………………………………….. 18 3.2.1 3.2.2 3.2.3 3.2.4 3.2.5 3.2.6 Technical Capabilities………………………………………………….18 Production Management……………………………………………….24 Product Characteristics……………………………………………….. 25 Intellectual Property…………………………………………………... 29 Exportation Strategies……………………………………………........33 Enterprise Culture…………………………………………………….. 36 3.3 Comparative Analysis ……………………………………………....36 4 Conclusions………………………………………………………. 42 References…………………………………………………………….47 1 Overview of Current Chinese Automotive Industry China’s first automobile manufacturing base, FAW (First Automobile Works), was built 50 years ago. From then on for over 30 years, there was no big progress in the Chinese automotive industry on both production and technology sides. Production capacity was low, and technology was outdated. From the middle 1980’s, with the establishments of joint ventures, the Chinese automobile industry began to develop faster than before. So far, all of the world's major automakers, such as General Motors, Toyota, Ford, Volkswagen, DaimlerChrysler, Nissan-Renault, PSA Peugeot Citroen,...

Words: 15842 - Pages: 64

Premium Essay

Porters

...Global Automobile Industry: Changing with Times By Chithra Gopal R.S., M.Sc (Agri) Executive Summary From a humble origin as a ‘horseless carriage’ manufacturing industry dating back to 1890s, the global automobile industry of 2006 has come a long way emerging as market leader in manufacturing activity, providing employment to one in seven people, either directly or indirectly. Hailed as the ‘industry of industries’ by the Management Specialist, Peter Drucker, the automobile industry (US) set standards in manufacturing activity by contributing mass production techniques during early 1910s. The Japanese soon followed by offering lean production techniques in the 1970s. Riding high on economical revival in many developing countries in Asia and Europe, the industry’s global output touched 64.6 million vehicles in 2005. But with a downward slide in market share, the Big Three was fast losing their dominant position to Toyota, Honda, and Nissan, thereby setting the ground for the emergence of New Six. Meanwhile UK, served as the single largest customer for European auto-makers. Japanese players were the leaders in the light vehicle market and hybrid market. China and India attracted the attention of global auto-makers, vying for setting up a cost-effective export base for meeting the demand from Asian markets. Despite government controls, Chinese market boasted of sales of more than 2.7 million commercial vehicles in 2004. With reports of highest growth in mobility in the world at...

Words: 12500 - Pages: 50

Premium Essay

Automotive Industry Analysis

...AUTOMOTIVE INDUSTRY ANALYSIS Submitted by Team A Donald Bradley Morgan Bruns Adam Fleming Jay Ling Lauren Margolin Felipe Roman Presented to: Prof. Alan Flury December 5, 2005 ME 6753: Principles of Management for Engineers Executive Summary Chosen industry: This analysis focuses on the automotive industry, specifically, large-scale manufacturers of automobiles. The automotive industry is inherently interesting: it is massive, it is competitive, and it is expected to undergo major restructuring in the near future due to globalization and decreasing oil reserves. The analysis team members (we) feel qualified to perform this investigation due to our familiarity with the industry and our education—several of us have studied and worked on problems associated with automobile manufacturing and we are all mechanical engineering graduate students. Analysis Methodology: The report begins with a historical overview of the automotive industry. This is followed by an analysis of the industry’s structural characteristics using Porter’s 5 Forces Model as a framework, which provides an understanding of the automotive industry as a whole in its current state. Next, ten representative companies of varying sizes are analyzed and compared; the chosen companies and selection criteria follow. General Motors, Ford, and Toyota were chosen because they are the current market leaders. DaimlerChrysler, Nissan, Volkswagen, and Honda were chosen because of their status as stable international...

Words: 13102 - Pages: 53

Free Essay

Globalization of Mahindra

....................................... 1 Organic growth strategy ............................................................................................................... 1 Mergers and Acquisitions ............................................................................................................. 1 Future Targets................................................................................................................................... 2 Competition ...................................................................................................................................... 2 World’s Most Admired Global Companies ........................................................................................ 2 Analysis of Mahindra’s Current Global Scenario ............................................................................... 3 Financial Position .......................................................................................................................... 3 Brand Equity ................................................................................................................................. 4 Leadership .................................................................................................................................... 4 The Resilience to Rise...

Words: 3495 - Pages: 14

Premium Essay

Ford Motor Company

...[pic] Risk Analysis Project Contemporary Auditing By: Diane Lovett Table of Contents Industry Overview………………………………………………………………….2 Corporation: History………………………………………………………………………………5 Mergers and Acquisitions ..……………………………………………………….6 Directors & Executive Officers ..…………………………………………………6 Brief Overview………………………………………………………..……………6 Business Segments…………………………………………………………………7 Competition…………………………………………………………………………9 Governmental Standards………………………………………………………….10 Corporate Governance ...…………………………………………………………11 Legal Proceedings…………………………………………………………………11 Trends & Strategies……………………………………………………………….12 Risks………………………………………………………………………………..13 Risk Factors……………………………………………………………………….15 Analysis of Financial Statements and Ratios…………………………………..16 Conclusion…………………………………………………………………..…….17 Bibliography………………………………………………………………………19 Attachments: A – Income Statement for 5 Years B – Balance Sheet for 5 Years C – Horizontal Analysis of Income Statement D – Horizontal Analysis of Balance Sheet E – Company’s Rations compared to Industry Averages Industry Overview: The automobile industry is comprised of companies that design, manufacture, engineer, assemble, and market automobiles and motorcycles and provide leasing and financial services. Industry performance is closely linked with economic performance. The auto industry represents one of the largest segments of the U.S. economy. The U.S. industry is dominated by the Big Three, General Motors, Ford...

Words: 3250 - Pages: 13

Premium Essay

Ararahnu

...it harder for consumers to take advantage of this “greener” technology while also saving money. The company has also decided to implement a widespread corporate restructuring initiative to help alleviate company debt as a result of rising costs of employee healthcare, benefits, and pensions. Such a plan includes the closure of over a dozen North American plants and manufacturing lines, as well as making substantial job cuts. This three-year endeavor is necessary in keeping General Motors in line with competitors. General Motors is struggling to keep up with its competition in hybrid technology. In order to become a major competitor in the automotive market GM needs to penetrate the hybrid market. In the past few years this market has more than doubled and GM has done nothing to obtain market share. The suggestion is that General Motors needs to implement a strategy to produce hybrid automobiles and take market share away from its Asian competitors. Table of Contents Introduction 4 Company Background 4 Situational Analysis 5 Industry Analysis 5 Competitive...

Words: 5623 - Pages: 23

Premium Essay

Recent Events in the Global Scene Have Had a Significant Impact on Supply Chains Especially Jit Operations. Discuss What These Events Are and Their Impact on the Role of Warehousing in the Supply Chain

...Warehousing and Inventory Management Assignment 1, Question:- Recent events in the global scene have had a significant impact on supply chains especially JIT operations. Discuss what these events are and their impact on the role of warehousing in the supply chain. JIT or Just-In-Time has been defined as an inventory control whereby is to maintain or control just right quantity materials in just right place at the just right time for the just right amount of products or manufacturing (Lee White, 1985). JIT concept was originated in Japan in the 1950s when the Toyato Motor Company developed a system known as “Kanban” to meet customer demand for various models with minimum delivery delays. When we talk about JIT we cannot run away from warehousing as warehousing is part of a supply chain logistic network. Warehousing is used for store or house of inventory for all stages of a supply chain JIT is a demand pull system in which manufacturing planning begins with the final assembly line and works backwards, not only through the various manufacturing processes, but also to the vendors and subcontractors supplying materials and components. Therefore two things must happen in order for JIT to work: ➢ All parts/materials/components must arrive where they are needed, when they are needed and in the exact quantity needed ➢ All parts/materials/components that arrive must be usable parts Hence any natural disasters occurred it will certainly affect the impact on...

Words: 2724 - Pages: 11

Premium Essay

Globalisation

...Innovation and Development, Vol. 2, Nos. 1/2, 2009 7 Globalisation of the automotive industry: main features and trends Timothy J. Sturgeon Industrial Performance Center (IPC), MIT, 292 Main Street (E38-104), Cambridge, MA 02139, USA E-mail: sturgeon@mit.edu Olga Memedovic* United Nations Industrial Development Organization, Vienna International Centre, A-1440 Vienna, Austria E-mail: O.Memedovic@unido.org *Corresponding Author Johannes Van Biesebroeck Department of Economics, University of Toronto, 150 St. George Street, Toronto, Ontario M5S 3G7,Canada E-mail: jovb@chass.utoronto.ca Gary Gereffi Department of Sociology, Duke University, Durham, NC 27708-0088, USA E-mail: ggere@soc.duke.edu Abstract: This paper lays out the main features of the global automotive industry and identifies several important trends. A boom in developing country sales and production has not yet overshadowed the importance of existing markets in developed regions. Regional integration is very strong at an operational level, yet the industry has recently developed a set of global-scale value chain linkages, and retains national and local elements as well. The paper highlights how global, regional, national and local value chains are nested to create a pattern of global integration that is distinctive to the industry. We use global value chain analysis to help explain the limits of build-to-order in the industry, the role of regional and global suppliers, the shifting geography of production...

Words: 7992 - Pages: 32

Premium Essay

Value Chain

...Innovation and Development, Vol. 2, Nos. 1/2, 2009 7 Globalisation of the automotive industry: main features and trends Timothy J. Sturgeon Industrial Performance Center (IPC), MIT, 292 Main Street (E38-104), Cambridge, MA 02139, USA E-mail: sturgeon@mit.edu Olga Memedovic* United Nations Industrial Development Organization, Vienna International Centre, A-1440 Vienna, Austria E-mail: O.Memedovic@unido.org *Corresponding Author Johannes Van Biesebroeck Department of Economics, University of Toronto, 150 St. George Street, Toronto, Ontario M5S 3G7,Canada E-mail: jovb@chass.utoronto.ca Gary Gereffi Department of Sociology, Duke University, Durham, NC 27708-0088, USA E-mail: ggere@soc.duke.edu Abstract: This paper lays out the main features of the global automotive industry and identifies several important trends. A boom in developing country sales and production has not yet overshadowed the importance of existing markets in developed regions. Regional integration is very strong at an operational level, yet the industry has recently developed a set of global-scale value chain linkages, and retains national and local elements as well. The paper highlights how global, regional, national and local value chains are nested to create a pattern of global integration that is distinctive to the industry. We use global value chain analysis to help explain the limits of build-to-order in the industry, the role of regional and global suppliers, the shifting geography of production...

Words: 7992 - Pages: 32

Free Essay

Canadian Tire

...Investors, We have responded to your request regarding an analysis of the Canadian Tire Corporation and in this report you will find the information about the Company and their recent corporate activity. We have identified various points that will be useful in your decision to invest in this company. We have included information regarding Canadian Tire’s history, the products and services offered by them, and an analysis of the internal and external factors that affect the Corporation’s operations. We have also assessed the critical issues the company is currently facing along with their major implications. In order to see the direction in which the company is head, we also evaluated their vision, mission and long term objectives and strategies, followed by a sound strategy assessment. We have also analysed the company’s marketing strategy in regards to three of the products that they offer and also an overview of the marketing mix pursued by the company in general. We collected data regarding their financials of the past three fiscal years, and checked their sources of capital. Lastly, we have provided conclusions and our recommendations about the company keeping in mind the overall shape of the company’s future operations. We hope that this report guides you in your decision to invest in this company. Sincerely, Star Investors This letter would be even better if it had several paragraphs! 2012 INVESTOR ANALYSIS OF THE CANADIAN TIRE CORPORATION November 27, 2012 ...

Words: 11090 - Pages: 45

Premium Essay

Automotive Industry Sustainability in Uk

...Industrial Strategy: government and industry in partnership Driving success – a strategy for growth and sustainability in the UK automotive sector July 2013 Contents | 3 Contents Foreword Executive summary Challenges and opportunities Investing in innovation and technology Enhancing supply chain competitiveness and growth Investing in people – ensuring the right skills A business environment that enables a competitive automotive industry 1 The UK automotive industry Overview of the sector Competitiveness – a high productivity sector Enhancing UK competitiveness: strengths and weaknesses Vision for the UK automotive sector Investing in innovation and technology Success through collaboration Developing more detailed technology roadmaps Maintaining the UK’s strength in propulsion systems Hydrogen and fuel cells Enhanced links with motorsport Enhancing collaboration with the research base Better engagement with EU funding Delivering intelligent mobility Future technologies Enhancing supply chain competitiveness and growth Key challenges for the supply chain Quantifying and capitalising on the business opportunity for the UK supply chain Improving long-term supply chain competitiveness Encouraging inward investment in the UK supply chain and creating export opportunities Access to finance Innovative processes for premium manufacturers 3 5 6 6 7 8 8 9 9 10 12 16 18 21 24 26 31 31 32 32 32 33 34 37 38 40 44 47 48 2 3 4 | Driving success – a strategy for growth...

Words: 24676 - Pages: 99

Premium Essay

Automobile

...want to buy car in India whether it is new car or used car. Automobileindia.com is your one stop solution for| |all car related problems. The site provides you accurate information with the details of genuine products, be it spares, | |batteries, tires, and authorized service station near you or finding the right petrol station. | |To top it all here you can directly contact these company-authorized distributors of genuine spares or service providers and | |avail of their services right at your doorstep. This has been made possible by coming together of vehicle manufacturers, auto | |component suppliers and petroleum companies to provide you genuine and complete service. | |So step into this grand world of wheels and speed ride all you ever wanted to know about Cars and Auto in india. | |Commercial Vehicles | |[pic][pic] | |  | |One wonders how well founded is the correlation that one is tempted to draw between India's post-independence history and the | |evolution of commercial vehicles industry in the country. The rapid growth that marked...

Words: 5006 - Pages: 21