Background of Google Inc. Google Inc is the American search engine company, founded in 1998 by Sergey Brin and Larry Page. Larry Page is the CEO and co-founder who is responsible for daily activities of Google and leads technology strategies and product development. Gergey Brin is the co-founder who manages the special plans. The chairman of Google is Eric S. Schmidt who was took part in in 2001 and take the responsibility about foreign relations of company. The mision of Google is “to organize the world’s information and make it universally accessible and useful”. More than 70 percent of worldwide online search requests are handled by Google, placing it at the heart of most Internet user’s experience. Its headquarters are in Mountian View, California. Google began as an online search firm, but it now offers more than 50 Internetservices and products, from e-mail and online document creation to software formobile phones and tablet computers. In addition, its 2012 acquisition of Motorola Mobility put it in the position to sell hardware in the form of mobile phones. Google’s broad product portfolio and size make it one of the top four influential companies in the high-tech marketplace, along with Apple, IBM, and Microsoft. Despite this myriad of products, its original search tool remains the core of its success. In 2011 Google earned 97 percent of its revenue through advertising based on users’ search requests.

Life at the Googleplex is pretty sweet. Here's just a small list of the amenities you can find there: • Several café stations where employees can gather to eat free food and have conversations • Snack rooms stocked with goodies ranging from candy to healthy foods like carrots and yogurt • Exercise rooms • Game rooms with video games, foosball, pool tables and ping-pong • A baby grand piano for those who enjoy tickling the ivories

In addition to these amenities, Google employees receive a comprehensive benefits package that includes not only medical and dental coverage, but also a host of other services. These include tuition reimbursement, a child care center, adoption assistance services, an on-site doctor, financial planning classes and lots of opportunities to gather with coworkers at special corporate events. Google's philosophy also places importance on nonprofit work, and so Google will match up to $3,000 of any employee's contributions to nonprofit organizations. Larry Page has described the “perfect search tool” is the tool that will “understand exactly what you mean and response exactly what you want”. Google has became more increasing and and provide ‘not only searching’ products such as Google Chrome, Gmail, Google Maps, or especially is Youtube which was bought in 2006. Not only provide normal products for daily use, Google has provide many different products for organizations to develop their own company as well. Our marketing, from original advertisement to multi advertisement, helps organizations finding customers, publisher make money from their content. There are some of best products of Google: • Google Search : Google search launched in 1997. The extremely relevant search engine has powered its way into all internet users daily routines. It set out to index the entire internet and has given users an unlimited amount of information right at their fingertips. • Gmail : It gave users unlimited email storage so you never have to delete an email. That was unheard of before the service debuted. • Google Maps : It helps millions of people not get lost and allows explore the world from the comforts of your own home.
Android : When Google launched Android in 2007 it was seen as a direct competitor to Apple's iPhone and mobile operating system. Android is based on Linux software and gives users a different way to experience their mobile phones.

• Youtube : Founded in February 2005, YouTube allows billions of people to discover, watch and share originally-created videos.