...Executive Summary BBQ Fun is an enterprise owned and managed by Gabriel Magalhães. It started on March 2010 located in North Curl Curl, New South Wales - Australia. BBQ Fun has four shops and one food truck around Northern Beaches. The business started when Gabriel was working like a kitchen hand in a restaurant in Manly and he realized if he study and make a business plan, he could open his enterprise, with focus in the customer service and in the quality of products. He spent 3 months just thinking about, and one day he started the BBQ Fun. In the beginner, he bought a bike and a barbecue and after get the license, started to sell his barbecue in the streets around his house, in North Curl Curl. He started working just in the weekends and now he works Monday to Friday, starting 9 am until 5pm. BBQ fun will be operational year-round except legislated holidays. His first customer was his last boss, Tonny, that loves BBQ and is the best customer until nowadays. He always supported the idea of Gabriel, presented suppliers and taught some of his knowledge about restaurant and food. The BBQ purposes is to give to customer the best barbecue, with varieties of meats, chicken, pork, lamb, burgers and vegetables, bringing the customer personalized dining options and also a quality service. The marketing plan will thoroughly study by observation and interview the historical supply and demand of the barbecue in New South Wales. This paper will also study the environment present...
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...EXCECUTIVE SUMMARY Zoom is a small company consist of 5 students from International Undergraduate Program of Faculty of Economics and Business,Gadjah Mada University. Zoom starting its operation since Februari 2012. We are a small enterprise company that runs in snack industry, one of the main products that Zoom offers to public is Japanese “satay” named Torichan with a side dish “O Jelly Tea” made from many flavors of tea and have jelly topping on the top. Torichan is a japanese satay with the main ingredient beef, shrimp and chicken, it is offered with various kind of flavours as well such as original, BBQ, and that is aimed to reached unserved market for the japanese snack industry. Torichan is planned to be marketed with direct selling and consigment method in some chosen spots like ngangeni seafood, FEB UGM Canteen and also other canteens within the Gadjah Mada University, by putting so many spot like this we are hoping that it will be easier for our consumer to reach us. Zoom positioning itself as a “Unique” and “Customer Oriented” company, means that we will always provide a differentiation in our product taste also in our services, in addition for being customer-oriented, we bring the idea of customer involvement where customer can feel the making proccess directly. Our main promotion is by using word of mouth idea, which can be developed as well through the help of social media like twitter, facebook and broadcasting message via blackberry messanger, other promotion...
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...Gloria Smithson and her husband Joe Click Link Below To Buy: http://hwaid.com/shop/gloria-smithson-and-her-husband-joe/ You Decide Assignment Scenario: Gloria Smithson and her husband Joe have created a revolutionary widget that they believe will revolutionize the industry. Joe Smithson is an engineer, and he and Gloria worked steadily for approximately 1 year to develop the design. They have applied for a patent, which is currently pending. They have created prototypes and are ready to begin looking for manufacturers and accounts. However, they have not yet created a business and are not sure which type of entity will best serve their needs. They want to create a business that can grow steadily and perhaps expand globally. Gloria has researched accounting firms and believes she has found one that will be able to answer all of her questions. She wants to develop a long-term relationship with an accountant who regularly works with start-up businesses and who has global connections. You Role: You are a business planner and accountant. Your expertise is in helping clients evaluate business formation options and business strategy. You have cultivated many international contacts in a variety of fields, including manufacturing. You believe that you will be able to help Gloria find appropriate manufacturing options abroad as well as companies in several countries with which she might want to partner. You have created an extensive memorandum that outlines the various...
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...Chapter 1 Problem Background of the Problem Businesses are built by entrepreneurs because of two usual reasons: 1) because they are given the opportunity to enter the market, 2) and of course, to gain profit. It takes a lot of time, money and energy to establish your own business. You first have to step into the shoes of the consumers and ask yourself, “What do I want/need?” And that is where business opportunity comes. Business opportunity is present because there’s a need, there are means to fulfill the need, there are methods present to apply those means and more importantly, there’s a way to benefit from it in return. Everyone has their own needs and entrepreneurs try their best to satisfy those needs because for them, satisfaction means profit. In 65 years of excellence and service, Araullo University is able to satisfy the needs of every student in terms of quality education, every employee in terms of the job, salaries and benefits given to them and their contribution to the welfare of the community inside and outside Cabanatuan City. After being acquired by PHINMA in 2004, AU had everything improved and made better. But other than the quality education, in terms of food, is the school able to satisfy the needs of the students and employees? In the past few years, AU has been open to entrepreneurs who want to put up their food carts or kiosks inside the university. Yes, business opportunities can be found everywhere and AU is one of the places you can look for it...
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...supply stores nowadays with full sections devoted to the sports theme, more specifically, to NFL. Party supplies items include serving ware, centerpieces or any other type of decoration that is appealing and smooth to the eye! These stores offer party kits which include disposable cups, plates napkins and cutlery with the logos of your favorite football team, also if you want to add some more decor, you can include some themed balloons and table cloths. Or if you don't want to take more time you can just obtain a Football Decoration Kit for about 15-20 bucks. This, usually include Football swirl decorations, football centerpieces, table cloths, and a pennant Banner. Now, if you are more of a DIY, you can buy some paper to make festoons and also some orange foam paper and draw some hand made footballs to post them on the walls or you can also make foam gloves by getting blue foam...
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...Improving Organization Retention Paper Vanell Wilson PSY: 435 Monday December 14, 2015 Saakshi Malik Leadership and Performance in the Workplace Paper Many companies are in need of an industrial and organizational psychologist for many different reasons. One company in need of an industrial an organizational psychologist is JC’s Casino. JC’s Casino needs their organization to be evaluated to determine the reasons for loss of money, increases in turnovers, and loss of production. This paper will utilize industrial and organizational psychology to make recommendations to improve the situation at JC’s Casino. This paper will discuss group and team concepts that could be implemented in order to improve the performance and diversity of employees of the casino. This paper will provide two examples of motivation theories and how to implement them in order to improve the relationship between management and employees. This paper will describe how the employees view the influence and power of management. It will discuss how this is negatively and positively impacting the workplace and will make suggested changes. This paper will explain the differences between leadership and management. By provide examples of how management at the casino could utilize leadership styles to improve networking with the employees. JC’s Casino has got some internal problems, and one would assume there is more going on here than meets the eye. First, let’s home in on the root of the problem in the...
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...Small-Business Idea Paper The Dream of Cooking – Grandma Style Christopher Havins University of Phoenix ACC/561 Chuck Royes February 15, 2012 Small-Business Idea Paper The Dream of Cooking – Grandma Style Since graduating high school, starting a new business has been a major priority. In 2012, the federal government, in coalition with state governments, has released funds for creating small businesses. With much excitement surrounding the prospects of becoming an entrepreneur, proper research and planning is the first step in running a small business. Because of the recession, Dub & Bradstreet reported in 2011 that “across the United States, small business failure rates rose by 40% between 2007 and 2010” Therefore, understanding not only the industry, but the legal, tax, and accounting implications is vital to securing a prosperous future. “ The dream of owning a small business has centered on starting a restaurant – full of grandma’s home cooking. Restaurants, thought of as a risky business venture, have the same failure rates as other new businesses. “A longitudinal study of restaurants in Columbus, Ohio found the failure rate for restaurants was 57 to 61 percent for a three-year period (1996-1999) – still high, but much more in line with other businesses) (White, 2011). While restaurants may not be any more risky, the preparation work opening the business will be critical to future success and ownership protection. ...
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...[pic] Case Study: [pic] ONE LAIYA BEACH RESORT Bgy Laiya, San Juan, Batangas, Philipines A Research Case Study by: Mark Louis V. Birot BSBA Major in Management - ETEAAP A C K N O W L E G E M E N T First of all, I would like to thank our Lord and Savior Jesus Christ for the providence and strength He has given me in completing this project. Second, I would like to dedicate this to my father, Pastor Joselito R . Birot for being my inspiration in completing this decade-long fulfillment of my dreams which at first I thought would not be possible but now became possible. This goes the same for my family members who always believe in me. I would also like to thank Mr. and Mrs. Paulo Sison and Family for extending all the help in having access to the resort information that I need in completing this study. It would have been very difficult for me to do this due to work schedule without their help. Thanks also to my Senior Manager Liza Tazewell, for extending me the privilege of adjusting my schedule to attend to very important classes at the University. To the Philippine Women’s University office of the Expanded Tertiary Education Equivalency Accreditation Program (PWU-ETEEAP) headed by Director Dr. Hipolito T. Palcon , my sincerest gratitude for being very nice and accommodating to working students like us, especially Prof. Glenda. Lastly, I would like to acknowledge all the brethren of Lighthouse Apostolic Ministry of...
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...The Marketing Mix The Marketing Mix The objective of this document is to gain an understandable idea of the marketing mix. The marketing mix is an indispensable element of every firm’s marketing arrangement. The marketing mix includes four key facets recognized as product, place, price, and promotion. The mix is the arrangement of the entire four groups in which a thriving marketing movement is generated. In an effort to identify with the elements of the marketing mix every category should be examined independently and the link connecting each one of the marketing blend or mix must be tackled. First, product is the piece of the marketing mix that pertains to the blueprint and formation of the tangible item or service that is presented to the consumer. Therefore, product is noticeably vital to the remaining parts of the marketing mix because the creation offered will mainly be the foundation for producing the additional three elements of the marketing line of attack. Hence, the business is required to follow a line of investigation concerning the target market to come to a decision if a potential product is in fact wanted by the purchaser. Thus, if the company discovers considerable desire for the product then the company should advance toward the designing course of action. As a result, the firm will set the scale of the value concerning the product with the price of the product in an effort to realize a sense of balance that produces an item that is extremely appealing...
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...Running head: PROBLEM SOLUTION: GLOBAL COMMUNICATIONS Problem Solution: Global Communications John Doe University of Phoenix Problem Solution: Global Communications Problem-based learning allows the student to develop his or her problem-solving skills by applying them to an authentic scenario that requires them to identify a problem, apply a problem-solving approach to develop and analyze alternative solutions, and recommend and defend an optimal solution (University of Phoenix, 2010, para. 2). The Global Communications (GC) scenario identifies several issues for the student to analyze and solve using the lessons learned from the course. This paper identifies the major issues that GC is facing. These issues will be analyzed and the perspectives and ethical dilemmas of the stakeholders will be identified. An examination of the problem statement will reveal what improvements GC would like to see in three years. Alternate solutions will be presented and analyzed for validity. An appropriate risk will be assessed on the selected solutions and mitigation techniques explored. From this evaluation an optimal solution will be selected and a plan to implement explored. Finally, a plan to evaluate the results will be presented. Situation Analysis Issue and Opportunity Identification This is a challenging time for GC, the mega-giant telecommunications company headquartered in Centralia, USA. The telecommunications industry is flooded with competition and...
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...CONSENSUAL RELATIOSHIP AGREEMENTS CASE STUDY Ethic is a one of important competency in the relationship between the basic organizational behavior models of individual, group, and organizational processes. Ethic competency is a wide section, which include vary sub topic related with organizational behavior. This paper discuss one section of Ethic Competency is diversity and specifically Consensual Relationship Agreements into diversity section. The paper clarifies to followings. • Consensual Relationship Agreements (CRAs) in my future workplace. • A counter argument against the use of CRAs in my future workplace • The ethical principles involve in the use of CRAs • One other option besides CRAs that would address workplace romances. Consensual Relationship Agreements ( CRAs ) are becoming more important everyday into business environment. Several research show, whoever share same work place in average 40 hours per week, some of workers discover their common interest and enjoy sharing time together. Different companies have different policies and procedures and the company would like to sign contract before hiring someone and they will show companies vision about consensual relationship into work place. In the future I would like to choose my career path in the health care industry and I would like to work at a pharmaceutical company due to my previous experience and my background of education. Merck is a one of the company into...
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...| Green Bank Report: Finding the best green banking deals and rates * Home * Eco-Friendly Banking * iPhone * Green Bank Deals * Credit Cards * Savings Rates * Checking Accounts * CD Rates What is the Meaning of Green Banking? Posted by Clark Schultz on Friday, September 10, 2010 · Leave a Comment Defining green banking is relatively easy. It means promoting environmental-friendly practices and reducing your carbon footprint from your banking activities. This comes in many forms. Using online banking instead of branch banking. Paying bills online instead of mailing them. Opening up CDs and money market accounts at online banks, instead of large multi-branch banks. Or finding the local bank in your area that is taking the biggest steps to support local green initiatives. Any combination of the above personal banking practices can help the environment. So this leads to the question, which banks are green. In general, online banks and smaller community banks have better track record than larger banks. For instance, take a look at the banks that British Petroleum has been reported to seek lines of credit from this past summer after the oil spill. Goldman Sachs (GS) Citigroup (C) JP Morgan (JPM) Bank of America (BAC) These banks have at least one thing in common. That is, they are all large billion-dollar asset banks. They are also in the group of banks that received TARP money in the government bank bailout program. In would seem common...
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...Running head: PROBLEM SOLUTION: GLOBAL COMMUNICATIONS Problem Solution: Global Communications John Smith University of Phoenix Problem Solution: Global Communications Problem-based learning allows the student to develop his or her problem-solving skills by applying them to an authentic scenario that requires them to identify a problem, apply a problem-solving approach to develop and analyze alternative solutions, and recommend and defend an optimal solution (University of Phoenix, 2010, para. 2). The Global Communications (GC) scenario identifies several issues for the student to analyze and solve using the lessons learned from the course. This paper identifies the major issues that GC is facing. These issues will be analyzed and the perspectives and ethical dilemmas of the stakeholders will be identified. An examination of the problem statement will reveal what improvements GC would like to see in three years. Alternate solutions will be presented and analyzed for validity. An appropriate risk will be assessed on the selected solutions and mitigation techniques explored. From this evaluation an optimal solution will be selected and a plan to implement explored. Finally, a plan to evaluate the results will be presented. Situation Analysis Issue and Opportunity Identification This is a challenging time for GC, the mega-giant telecommunications company headquartered in Centralia, USA. The telecommunications industry is flooded with competition...
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...Marketing Plan Marketing Plan 2012 2012 Vu Phuong Anh – s3325156 Nguyen Thi Van Chi - s3373465 Nguyen Bao Hung – s3393103 Le Minh Thu - s3357569 Vu Phuong Anh – s3325156 Nguyen Thi Van Chi - s3373465 Nguyen Bao Hung – s3393103 Le Minh Thu - s3357569 Group 3 – Kieran Tierney Group 3 – Kieran Tierney TABLE OF CONTENTS EXECUTIVE SUMMARY 1 SITUATION ANALYSIS 2 I Introduction 2 1 Company description 2 2 Product description 2 II Marketing environment 2 1 Microenvironment 2 a Customer market 2 b Competitors analysis 3 c Publics 4 2 Macro environment 4 a Demographic environment 4 b Economic environment 5 c Natural environment 6 d Technological environment 6 SWOT ANALYSIS 8 OBJECTIVES 9 SEGMENTATION, TARGETING & POSITIONING 10 I Segmentation 10 II Targeting strategy 10 1 Segment size and growth 10 2 Segment structural attractiveness 10 3 Market targeting strategy 11 III Positioning strategy 11 1 Positioning map 11 2 Possible value differentiation 12 a Product differentiation 12 b Service differentiation 12 c Channel differentiation 12 d People differentiation 12 e Image differentiation 12 3 Chosen competitive advantages 12 4 Positioning statement 12 MARKETING MIX STRATEGIES 13 I Product strategy 13 1 Levels of product 13 2 Product life cycle 14 3 Brand development strategy 14 II Price strategy 15 1 General pricing approaches 15 2 New-product pricing...
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...Governance Issues 14 Legal Implications 14 Summary of Ralph’s Ribs Architectural Stage 14 Proposed Enterprise Architecture 15 Changes in Business Process 15 Changes in Business Roles 16 Rationale for Changes 16 Changes in Organizational Structure 16 Changes in Business Partner Relationships 17 Setting Core Business Priorities 17 IT Engagement Model Recommendations 18 Companywide IT Governance 18 New Core Business Opportunities 21 Outsourcing Opportunities - Recommendations 21 Size and Scale Considerations 22 Growing the Organization - Recommendations 25 Summary of Enterprise Architecture Proposal for Ralph’s Ribs 29 References 31 Executive Summary In the restaurant business there are between five and seven different BBQ franchise restaurants available depending on the state you want to operate in. Ralph’s needs to have a solid foundation and a firm strategic plan to remain competitive against the other franchise options available so when someone wants to open a new franchise there is no question they would go with Ralph’s Rockin’ Ribs. An Enterprise Architecture will provide Ralph’s Ribs with the roadmap to follow and will...
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