Bcom275 Week 4 Assignment

In: Business and Management

Submitted By enalekiki
Words 1089
Pages 5
Knowing your audience
Yinan Edwards
Randi Plante

Knowing your audience
The next two messages are released a day after the accident of trapping miners, August 5th,2010.One is by a form of meeting in front of all the Chilean families, the other is a message to all the employees including internal posting. Speaking by the spokesman and watching by the world’s press, the company and Chile government is going to take measures to rescue as more miners as possible. In the other hand, it is also a big warning to the company and employees that we have to take more cautions of working inside the mine. Under the pressure of families and worried employees, they will do everything they can to make sure everybody is safe underneath the protection of people and country.
The communication channel I chose for families are verbal,face-to-face talk in a hotel’s meeting lounge where everyone can relax and accept the accident in a friendly,comfortable environment.Compared to nonverbal channel such as write them letters,it is more formal and serious,it shows the reputation of the company and more persuasive.The channel for employees is a verbal meeting insight and also announcement postings inside the working area to remind them the importance of safety which is more effective and directive.
“Dear friends and families, today we gather you to announce an accident just happened yesterday. Before we getting to the details, I want to share a story with you as our company’s mining representative. To be honest, I am a father of a miner, he is the hardest working person in my family. Having the same situation, I understand what is it feels like that worrying his safety every day and wish everything is ok.However,in the other hand,I am so proud as a father of a miner.He works for our country,our people,to make more resources for all the generations,for keeping our life…...

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