... Page #01. Letter of Transmittal------------------------------------------------------------0202. Acknowledgment-------------------------------------------------------------------0303. Executive Summary---------------------------------------------------------------0404. Introduction------------------------------------------------------------------------0505. Methodology-----------------------------------------------------------------------0506. Limitations of the study-------------------------------------------------------0507. Objective--------------------------------------------------------------------------- 0608. Overview of Long Beach Hotel-----------------------------------------------------0709. Features & Benefits of Long beach hotel ---------------------------------------0710. Vision-----------------------------------------------------------------------------------0811. Mission---------------------------------------------------------------------------------0812. Corporate Objective ----------------------------------------------------------------0813. Organizational Structure--------------------------------------------------------------0914. COMPENSATION FOR TOP MID AND OPERATING LEVEL-----------------1015. Compensation---------------------------------------------------------------------------1516 Employee Benefit------------------------------------------------------------------------1617. COMPENSATION DIMENSION----------------------------------------------18...
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...Service Marketing The Accra Beach Hotel The Accra Beach Hotel is situated on the Caribbean Island of Barbados which is a popular holiday destination. The country’s main economic drivers are tourism, offshore banking and financial services sector that explain visitors’ profile. In 2010 Barbados received 532,180 tourists among those UK, USA and Canada were the main one 181,054, 134,969 and 72,345 respectively. (Appendix 1) Since Barbados in the past was a British colony, UK tourists provide about one-third of all overnight visitors to the island. In addition, interest in cricket is one of the historical echoes of Barbados. There are two major factors that affect demand in the hotel industry. First factor is economic. Smooth running of any business depends not only on the economic stability of the country but on worldwide economic health in a whole, in particular those countries, like Barbados, where hospitality is one of the major industries. Hospitality industry is highly sensitive to economic market conditions. When economy is down, it impedes instantly business activity that as a result diminish business travels and tourism activity. During economic instability people tend to spare more and avoid unnecessary expenses like for instance leisure or holiday trips. As Barbados is a reputable vacation destination and the business-oriented country because of its offshore regime, economic cycle is one of the major factors for the Accra Beach Hotel those revenues rely on business...
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...Our project on: Country Specific Advantage in Tourism Industry (Bangladesh Perspective) Submitted To: Koushik Prasad Pathak Lecturer Department of Marketing Date: 21 June, 2011 Jagannath University | Name |Id No | |Md. Mahbubul Hoque |07882824 | |Tanvir Ahmed |091700 | |Utsarika Singha |091764 | |Santana Sharmin |091725 | |Promit Das Gupta |091755 | We are Gallant Beta ...
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...5257 East 2nd Street Long Beach, CA 90803 | | p. 562-856-3257f. 562-856-3258 | | info@francescas.com www.francescas.com | 5257 East 2nd Street Long Beach, CA 90803 | | p. 562-856-3257f. 562-856-3258 | | info@francescas.com www.francescas.com | Francesca’s Second Street, Long Beach, California Francesca’s Second Street, Long Beach, California Presented By: Fouz Al-Busaidi • Mariana Elguera • Aornchuma Junthanop Natalie McGlocklin • Ellie Nguyen Presented By: Fouz Al-Busaidi • Mariana Elguera • Aornchuma Junthanop Natalie McGlocklin • Ellie Nguyen Marketing Plan Table of Contents Executive Summary3 1.1 Company Mission3 1.2 Mission Statement3 Product Offerings and Benefits3 2.1 Products and Services3 2.2 Distribution3 2.3 Benefits3 The Market4 3.1 Market Location4 3.2 Pricing4 Market SWOT Analysis5 Environmental Analysis6 5.1 Consumer and Social Factors6 5.2 Technological Factors6 5.3 Legal and Regulatory Factors7 Objectives of the Plan7 The Target Market7 7.1 Market Analysis7 7.2 Market Research8 7.3 Target Profile9 Product Analysis10 8.1 Product Positioning10 8.2 Brand Positioning10 8.3 Point of Difference10 8.4 Competition11 Marketing Communication Plan13 9.1 Marketing Objectives13 9.2 Advertising Plan14 9.3 Sales Promotions Plan15 9.4 Public Relations16 9.5 Personal Selling16 9.6 Direct Marketing16 9.7 Online/ Internet Marketing16 Performance Measurements20 Schedule and Budget21 Sources of Data and References22 ...
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...For my GCSE controlled assessment I will be investigating the hypothesis ‘long shore drift at Holderness means the coastline requires management’. Throughout this investigation I will be looking at these key processes in details: The process of Erosion; Long shore drift; transport of sediment along the coast; Coastal Management; and Hard Engineering. On the 18th of November our year 11 Geography class went to visit the East coast of England. We went there to collect data and evidence about coastal management along the Holderness coastline. We visited Mappleton and Withernsea and observed the sea defences there; afterwards we visited Spurn Point to look at the affect old sea defences how there and see a spit formation. To start off my investigation I went to Mappleton first. Mappleton is a small village and a civil parish in the East Riding of Yorkshire. It is approximately 3 miles south from the seaside resort, Hornsea. It has many sea defences protecting the coast from erosion with its population increasing to 342, there may be a demand in more sea defences. After Mappleton, I went to Withernsea and then spurn point. Mapleton and Withernsea both have chalk cliffs that are eroding away, the sediment is then being deposited at Spurn point. The five key terms that I will be focusing on are the process of erosion, long shore drift, transport of sediment along the coast, coastal management and hard engineering. Holderness coast Holderness coast We compared the data we collected...
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...course, and be able to apply them to the practical example at hand. This means that you have to "think" about what your data means. You have to "think" about suitable analyses for the level of measurement of your variable (nominal, ordinal, interval, or ratio). You then have to be able to interpret the statistical results in the context of the given problem. When requesting SPSS procedures: a. Consider the results that you are expecting, for example, what will be the point of the results attained via a Regression Analysis, or a Means Analysis? Ask if this procedure is the best way of solving your informational need. b. ALWAYS consider the level of measurement of your variable (nominal, ordinal, interval or ratio). There are varying opportunities for statistical analysis, and varying limitations, according to the level of measurement. c. Always do a "reasonableness" check on your results, for example, if you ask SPSS to do a DESCRIPTIVES analysis on the variable, GENDER (Male = 1 Female = 2) it will happily provide you with a Mean of say, 1.586 and a Standard Deviation of say, 0.694. However unless you are dealing with a population of transvestites - this result is silly!!! 2. GENERAL PRINCIPLES OF HYPOTHESIS TESTING The following generic procedures can be followed with ALL forms of hypothesis testing. By practicing these guidelines carefully, you will encounter less difficulty when performing the multitude of hypothesis tests possible. Notation: The...
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...H O M Introduction of Goa | The magnificent scenic beauty and the architectural splendours of its temples, churches and old houses have made Goa a firm favourite with travellers around the world. But then, Goa is much more than just beaches and sea. It has a soul which goes deep into unique history, rich culture and some of the prettiest natural scenery that India has to offer. Much of the real Goa is in its interiors, both inside its buildings and in the hinterland away from the coastal area. Hotels in Goa Panaji 198 Hotels | Calangute 254 Hotels | Velha Goa 253 Hotels | Candolim 111 Hotels | Anjuna 62 Hotels | Benaulim 45 Hotels | Colva 27 Hotels | Chaudi 19 Hotels | Majorda 4 Hotels | Margao 54 Hotels | Arpora 24 Hotels | Pernem 22 Hotels | Dabolim 7 Hotels | Sinquerim 7 Hotels | Vasco da Gama 6 Hotels | These are hotels in nearby cities | * Calangute 64 hotels | * Panaji 29 hotels | * Candolim 39 hotels | * Anjuna 18 hotels | * Canacona 15 hotels | * Cavelossim 7 hotels | * Arpora 8 hotels | * Benaulim 5 hotels | * Varca 6 hotels | * Bogmalo 3 hotels | * Vagator 9 hotels | * Mandrem 8 hotels | | Goa tourism | Goa's beaches cover about 125 kilometres (78 mi) of its coastline. These beaches are divided into North and South Goa. North Goa is more commercial and touristy with an abundance of mostly...
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...SPE WORKSHOP “Addressing the Petrophysical Challenges Relevant to Middle East Reservoirs” 28 – 30 October 2013 Amwaj Rotana Hotel Jumeirah Beach Residences | Dubai, UAE Dear Delegate, On behalf of the Steering Committee of “Addressing the Petrophysical Challenges Relevant to Middle East Reservoirs”, I am delighted to confirm your registration to participate in this key industry event. Enclosed please find the following: 1. 2. 3. 4. 5. 6. 7. General Information Hotel Booking Form (Attached) Visa Application Form (Attached) Visa Requirements (Attached) Guidelines for SPE Workshop Workshop Tentative Timetable Technical Posters Please take the time to read the enclosed information carefully and do not hesitate to contact me on aprathap@spe.org should you have any questions. Please note that detailed guidelines will be sent to Discussion Leaders, Speakers, Poster Presenters and Committee Members in a separate email. Yours sincerely, Aswathy Prathap Aswathy Prathap Senior Event Assistant SPE Middle East DMCC SPE WORKSHOP “Addressing the Petrophysical Challenges Relevant to Middle East Reservoirs” 28 – 30 October 2013 Amwaj Rotana Hotel Jumeirah Beach Residences | Dubai, UAE GENERAL INFORMATION Hotel Accommodation and Visa: This is a non-residential workshop. Hotel accommodation is not included in your registration fee. However, an SPE rate has been negotiated with Amwaj Rotana Hotel, Dubai for this workshop. All details are attached herewith, along with the hotel booking...
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...Vll, line 12, "~esponce" should ~ead ~esponse. p.3, line 17, "wa~f-io~" should read warriors. p.5, line 4, "96" should read 1896. p .. 8, line 3, IILomangLlndi should read LomagLlndi. p.9, line 2, " (inve~ted comma) missing after "role". p.19, line 9, "triatises" should read treatises. p.28, line 18, "analysis" should ~ead analyses. p.30, line 10, "the and" should ~ead "and the". p.42, line 28, "Histo~ians" should ~ead Histo~ian's. p.47, line 13, "Lomangundi" should ~ead Lomagundi. p.48, line 12, ~ sign missing befo~e the figu~e of 121 000. p.52, line 5, 1. ~5ign missing before the figure of 3. p.55, line 1, ~ sign missing befo~e the figu~es 10 to 60. p.55, line 3, -£ sign missing befo~e the figu~e of 100. p.56, lines 7 - 10, quote to be indented. p.b2, li.ne 1tJ, "dela" should be separated out to read "de la". p.tI4, line 4, "assisthim" should be sepa~ated out to ~ead "assist him"~· p.b"?, line 11, "inte~nicine" should t-ead intet-necine. p.83, line 17, "Ma~ch 1895" should ~ead Ma~ch 1894. p.89, line 5, "faction" should ~ead fl~action. p.95, line 29, fn. 12, "lNA" should ~ead NAZ. p.l07, line 28, "hadf" should ~ead had. .p.108, line 19, fn. 158, the missing page ~efe~ence to Beach, ·'Ihe~3i~iJ=~CU2. a~e pp.135 - 151, 178 - 180, 300 - 305. p.116, line 10, . Words: 104376 - Pages: 418
...Matthew Ricci Dr Merricks English 102 28 February 2014 Jet noise throughout South Hampton Roads The sound of freedom or not? Society today is filed with noise; there is no escaping it. The combined toll of occupational, recreational, and environmental noise exposure from sounds that is heard daily can possibly pose a serious public health issue. Everyday noise society looks at as “common” can include heavy construction equipment, sirens from emergency vehicles, lawn mowers and a little more noticeable, jet noise. No denying that anyone who has lived near an airport in any number of big cities or spent time in proximity to a military installation has been exposed to and possibly inconvenienced by the loud sounds of jet aircraft. To the locals that have lived and spent time in the Hampton Roads area, jet noise is as common as hearing a fire engine. Anyone living or working near one of the several military bases in the area or the Norfolk International Airport has heard or been affected in some way by jet noise. Jets noise in this part of Virginia is not just a daily occurrence but also a necessary one in order to preserve troop readiness and even society’s way of life. An examination of the state of global insecurity creating much higher operational military requirements since 9/11 and the economic stability our military bases provide reveal the necessity for higher tolerance of jet noise. Military training and readiness are directly proportional to the rise...
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...DARABIF MEAT COMPANY LIMITED INTERNATIONAL MARKETING PLAN: BRAZIL Table of Contents Executive Summary 3 1.0 Introduction 4 2.0 Background and Situational Analysis 4 2.1 Introduction of Product: 4 2.2 Description of product benefits and features: 5 2.3 Benefits of the product 6 2.4 Background of Brazil: 7 2.5 Motivation for Choosing this Product 8 3.0 Market Analysis 12 3.1 Environmental Analysis: 12 3.1.1 Economic and Trade Analysis: 12 3.1.2 Political and Legal conditions 13 3.1.3 Socio- Cultural Factors 13 3.2 SWOT Analysis 14 3.2.1 Strengths: 14 3.2.2 Weaknesses: 14 3.2.3 Opportunities: 14 3.2.4 Threats: 14 3.3 Market Segmentation 15 3.3.1 Target Market 15 4.0 Marketing mix Strategies 16 4.1 Global Entry Strategy 16 4.2 Product Strategy 16 4.3 Promotional Strategies 16 4.4 Distribution strategy 18 4.5 Pricing Strategy 18 4.5.1 Value- based pricing 18 5.0 Conclusion 19 References 20 Appendix 1: World Governance Indicator 24 Appendix 2: Brazil Exports Worldwide 25 Appendix 3: Growth Tracker 26 Appendix 4: Darabif Products 27 Appendix 5: Darabif Malaysia Promotion for Restaurant 30 * Executive Summary This paper seeks examine the demand gap of halal meat in Brazil where the Muslim population exists but with hardly any proper halal meat supplied. Thereby, enabling Darabif to carry out its operations in Brazil to serve and fill up that demand for proper halal meat. At the same...
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...Strategic Focus and Plan…………………………………………………………………….6 • Mission Statement………………………………………………………………………...6 • Goals………………………………………………………………………………………6 • Competitive Advantage…………………………………………………………………...7 3. Situational Analysis………………………………………………………………………….7 • Market Summary …………………………………………………………………………7 • Market Demographics……………………………………………………………………..8 • SWOT Analysis…………………………………………………………………………...9 • Industry Analysis………………………………………………………………………...10 • Competitor Analysis……………………………………………………………………..11 • Company Analysis……………………………………………………………………….12 • Customer Analysis……………………………………………………………………….13 4. Market-Product Focus……………………………………………………………………..13 • Marketing Objective……………………………………………………………………..14 • Marketing Strategies……………………………………………………………………..14 • Market-Product Grid……………………………………………………………………..14 • Target Market…………………………………………………………………………….16 • Points of Difference…………………………………………………………………...…16 • Positioning……………………………………………………………………………….17 5. Marketing Program………………………………………………………………………...19 • Product Strategy………………………………………………………………………….19 • Price Strategy…………………………………………………………………………….20 • Price Constraints…………………………………………………………………………20 • Break-Even Analysis…………………………………………………………………….21 • Final Pricing……………………………………………………………………………..22 • Promotion Strategy……………………………………………………………………...23 • Place...
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...THE FEASIBILITY OF A NEW SIT-DOWN RESTAURANT IN VENTURA Presented to the Faculty of the Agribusiness Department California Polytechnic State University In Partial Fulfillment Of the Requirements for the Degree Bachelor of Science by John Wassil Winter 2011 Chapter 1 INTRODUCTION Fast food chains have grown at an incredible rate over the past couple of decades. There seems to be a McDonald's or Burger King on every street corner. Fast food offers people in a rush an inexpensive way to grab food whenever they want. In the United States, fast food restaurants accounts for 46.7% of the total food service industry while sit-down restaurants have 39.3% (Bureau of Labor Statistics, 2009). This forces sit-down restaurants to target a different market, people that are looking for pleasure and a relaxing experience. The food services industry is considered to be the most known industry in the world. Sitdown restaurants typically offer full menus, which include appetizers, entrees, sides, desserts, and all types of beverages including alcohol. Most restaurants will have a host or hostess that will greet a person as they walk in and show them to the table that they will be sitting at for the duration of their meal. Sit-down restaurants typically will have trained chefs to cook and prepare the meals and servers that will completely take care of any needs that there will be while eating at the restaurant (Bureau of Labor Statistics, 2009). It is important to have honest and...
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...Table of Contents 1. Executive Summary 3 2. Current Business Operations 3 3. Plan to turn FHGCC into an All-year-round Facility 3 The Building 4 The Simulator 4 The Software 4 4. Strategic Focus and Plan 5 Mission 5 Goals 5 Competencies and Competitive Advantage 5 5. Situation Analysis 5 SWOT Analysis 5 Industry Analysis 6 Competitor Analysis 7 Customer Analysis and Target Markets 7 6. Marketing Program 7 Price Strategy 7 Promotion Strategy 8 7. Sales Forecast 8 8. Implementation 8 Marketing Organization 8 Marketing Activities 8 9. Evaluation 9 Appendix A – Non Member Revenue Projections 10 Appendix B – Income Statement 11 Appendix C – Golf Courses Available on E6Golf Software 13 Appendix D – Marketing Budget 14 Appendix E – Marketing/Activities Plan 2014 – 2015 15 Bibliography 16 1. Executive Summary The following plan outlines the marketing strategy and tactics for introducing virtual golf to Fox Haven Golf and Country Club (FHGCC), a golf course currently operating in High Level, AB. This is the only golf course in the High Level area, the closest other courses being in La Crete and Fort Vermillion, both over an hour’s drive from High Level. FHGCC will build and open a 10 room Virtual Golf Centre at its current location. FHGCC will target this new venture at its current membership of approximately 120, while opening its doors to new golfers and those wishing to remain active over the long winter months. 2. Current Business...
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...Queensland University of Technology JSB 179: Crimes of Violence Assessment One: Case Study Scenario 3: Adult accused of assault against another adult. Vera Marston n8828601 Lecturer: Jodi Death Declaration of Authorship: In submitting this work I declare that, unless otherwise acknowledged, this work is wholly my own. I understand that my work may be submitted to SafeAssign and consent to this taking place BRISBANE CORRECTIONAL CENTRE Station Road, Wacol QLD 4076 Phone: 07 3274 9444 Fax: 07 3274 9514 AUTHORITY TO ADMIT SENTENCED PERSON TO A CORRECTIVE SERVICES FACILITY Prisoner: Wade Belic Date of admission: 25th August 2014 Jurisdiction: Queensland, Australia Sentence: Mr Belic was charged with assault with occasioning bodily harm against another adult in a domestic relationship under section 339 (1) Criminal Code Act (QLD) 1899. The sentence being 2 years imprisonment, 1 year parole and compulsory program attendance. Compulsory Program/s: Getting SMART- Moderate intensity substance abuse program and Anger Management and Violence Prevention. Additional Comments: Surveillance request of the inmate for 1 week commencing immediately. Mr Belic has previous history of depression and suicidal tendencies. It is authorised that the above-named prisoner be admitted to Brisbane Correctional Centre on the 25th of August 2014. Signature (Chief Executive/Delegate): IanMiller Date: 12/08/2014 Offence and Sentencing: Mr Belic...
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