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Black Friday, the Retail Holiday

In: English and Literature

Submitted By tuanhuynh89
Words 544
Pages 3
Black Friday, the Retail Holiday Black Friday is the biggest shopping day in the United States of America. Forget about Thanksgiving, Black Friday is the truly notable holiday for a lot of shoppers. In this essay, I am going to discuss about how Black Friday began and how it is changing, how business make business on that day, the pricing strategies and competition, and the implications for employees. It is hard to tell when the day after Thanksgiving became a retail behemoth, but it probably started on late 19th century. At that time, department stores such as Macy and Eaton sponsored the holiday parades. These parades gave stores an opportunity to begin advertising holiday sales. This turned into a result in a lot of people going shopping after the parades were over. It wasn’t called Black Friday until 1966. Originally in Philadelphia, on the shopping day after Thanksgiving, it was a massive traffic jams and over-crowded sidewalks as the downtown stores are mobbed from opening to closing. So, Philadelphia police and bus drivers call it "Black Friday". I think Black Friday makes good business sense to major retailers. It brings a good opportunity to retailers to sale their products. It is a good time for major retailers to make profits. But, on the other hand, I think Black Friday could hurt small or local business. It is hard for small or local retailers to compete with major retailers like Walmart or Target. Major retailers have a variety of things on sale on Black Friday while small or local retailers do not. Also, major retailers have a better advertising strategies to gain customers on Black Friday. So, people would go to those big retailers to shop rather than stopping at a small or local retailers. Black Friday is a good opportunity for businesses to market their products. A business like Walmart or Best Buy can have a lot of price promotions on

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